The team identified that excessive TV watching was negatively impacting children's school performance and development. They surveyed friends and found that kids watching unsuitable programs like serials performed poorly in school. Through counseling parents and motivating children, the team encouraged kids to watch news and read daily. They monitored the children and found that after a week, kids were spending less time watching TV and more on informative channels and activities. Parents and the team saw positive behavioral changes in the children.