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The	Webinar	will	begin	shortly.
Source	Smarter:	Find	&	Hire	Better	Candidates
@JazzDotCo	
#SourceSmarter
Source	Smarter:	Find	&	Hire	the	Right	Candidates
Presented	by:
• Corey	Berkey,	Director	of	Human	Resources,	Jazz
• Megan	Berry,	Senior	Marketing	Manager,	Jazz
@JazzDotCo	
#SourceSmarter
Quick	Housekeeping
• We	will	be	recording	the	webinar
• Chat	box	is	available	if	you	have	any	questions
• There	will	be	time	for	a	Q&A	at	the	end	
• Attendees	will	receive	a	copy	of	the	slides/recording	
• Twitter	hashtag:	#SourceSmarter
@JazzDotCo	
#SourceSmarter
Welcome	and	Introductions
Corey	Berkey
Director	of	Human	Resources,	Jazz
Fun	Facts:	Cellist	for	9	years,	new	homeowner	and	self-proclaimed	handyman	
extraordinaire	
@JazzDotCo	
#SourceSmarter
Megan	Berry
Senior	Marketing	Manager,	Jazz
Fun	Facts:	Plays	Ultimate	Frisbee	(yes,	a	real	sport),	soon-to-be	first	time	“Auntie	
Meg”,	born,	raised,	and	schooled	in	Boston
Agenda
• The	state	&	future	of	HR	and	HCM
• Workforce	transformation	&	the	talent	shortage
• Technological	Impact
• Recruiting	Considerations
• Tips	to	improve	candidate	sourcing
• Additional	resources
• Q&A
@JazzDotCo	
#SourceSmarter
Looking	ahead:
a	view	into	the	future	of	HR	&	HCM
@JazzDotCo	
#SourceSmarter
Industry
Workforce	
Management
Talent	
Acquisition
Technology
@JazzDotCo	
#SourceSmarter
@JazzDotCo	
#SourceSmarter
Industry
Workforce	
Management
Talent	
Acquisition
Technology
Recruiting	Transformation
The	HR	Team	of	2020ish…
HR	Head	Count
• Industry	wide	movement	from	Generalist	to	Specialist
• Teams	focus	on	core	competency
• Stick	to	what	you	do	best,	contract	someone	for	the	rest
• New	found	focus	on	cost	containment
• Solutions	instead	of	salaries
• Greater	compliance	pressure
• Risk	mitigation	through	outsourcing
HR	
Outsourcing	Activities
@JazzDotCo	
#SourceSmarter
The	Strategic	Side	of	HR
• HR	will	focus	on	greater	strategic	contributions
• Outsourcing	will	absorb	significant	tactical	workload
• Teams	will	transition	to	leaner	teams	with	generalist	leadership	and	specialist	support
• The	value	of	HR
• Rooted	in	strategic	guidance
• Workforce	optimization
• Analytics	and	metrics
• Leveraging	Data
Tactical Strategic
HR	Contributions
@JazzDotCo	
#SourceSmarter
Workforce	Reinvented:
Strategic	Optimization	&	the	Talent	Shortage
@JazzDotCo	
#SourceSmarter
Workforce:	Reinvented
• Strategic	Workforce	Optimization
• Efficient	use	of	Human	Capital
• Lateral	moves	and	reorganization
• Redeployment
• The	right	players	in	their	places
• Selectively	grow	teams	to	match	needs
• Expansion	is	done	carefully	and	strategically
@JazzDotCo	
#SourceSmarter
Enter	Millennials
• Gig	employee
• Average	(2012):	4.4	years
• Millennials:	< 3	years
• Shifts	due	to	aging	workforce
• In	2015,	Millennials	had	the	greatest	
share	of	the	US	Labor	Force
• Global	expansion
• Remote	management
@JazzDotCo	
#SourceSmarter
Workforce	Transformation
• Employer	 Employee	Match
• More	critical	now	than	ever
• Workplace	culture	factors
• Flexibility
• Opportunity	for	advancement
• Who	is	shopping	for	who?
• Recruiting	in	a	new	era
• The	employer	has	to	provide	candidates	with	a	compelling	story
• Why	work	for	me?
• Recruiting	becomes	a	blend	of	HR	and	Marketing
Human	
Resources
Marketing
@JazzDotCo	
#SourceSmarter
Workforce	Transformation
• Employer	 Employee	Match
• More	critical	now	than	ever
• Workplace	culture	factors
• Flexibility
• Opportunity	for	advancement
• Who	is	shopping	for	who?
• Recruiting	in	a	new	era
• The	employer	has	to	provide	candidates	with	a	compelling	story
• Why	work	for	me?
• Recruiting	becomes	a	blend	of	HR	and	Marketing
@JazzDotCo	
#SourceSmarter
Human	
Resources
Marketing
Talent	Shortage	on	the	Horizon
• The	search	for	“qualified	talent”
• Increasing	more	difficult
• Lack	of	confidence	in	education	system
• Employers	will	become	more	competitive
• Transition	to	global	growth
• Source	skilled/unskilled	at	reduced	cost
• As	costs	of	naturalization	increase,	relocation	of	talent	becomes	less	and	less	feasible
• Training	becomes	a	refocused	initiative
• Can	you	train	young	talent	for	advancement?
• Begin	the	process	early
@JazzDotCo	
#SourceSmarter
Technological	Impact
@JazzDotCo	
#SourceSmarter
Key	Focuses
• Cost	containment
• Integration
• Accessibility	(device	usability)
• Data	and	analytics	are	KING
@JazzDotCo	
#SourceSmarter
Cost	Containment
• Efficient	Cost	Management
• Savings	from	migration	to	the	Cloud
• Elimination	of	legacy	systems
• Inclusion	of	analytics	
• Free	or	add-on
@JazzDotCo	
#SourceSmarter
Integration
• Unified	employee	data
• Time	efficiency	benefits
• Consistent	user	experience
• Endless	storage	possibilities
@JazzDotCo	
#SourceSmarter
“Contextual	Computing”
• Cross-device	functionality
• Mobile	accessibility	is	a	prominent	differentiator
• Teams	have	unified	technological	solutions
• Greater	adoption	→	valuable	(actionable)	data
@JazzDotCo	
#SourceSmarter
Data	&	Analytics
• Necessity	for	intelligent	business	decisions
• Actionable	resource	utilization	data
• The	role	of	HR
• Data	capture
• Analysis
• Action
@JazzDotCo	
#SourceSmarter
Recruiting	Considerations
@JazzDotCo	
#SourceSmarter
Understanding	
of	the	
workforce
@JazzDotCo	
#SourceSmarter
Measureable	
criteria	and	
analytics
Understanding	
of	the	
workforce
@JazzDotCo	
#SourceSmarter
Measureable	
criteria	and	
analytics
Understanding	
of	the	
workforce
Proper	use	of	
resources
@JazzDotCo	
#SourceSmarter
Better	
talent	
acquisition
Measureable	
criteria	and	
analytics
Understanding	
of	the	
workforce
Proper	use	of	
resources
@JazzDotCo	
#SourceSmarter
Sourcing	Smarter:
Tips	to	Improve	Candidate	Recruiting
@JazzDotCo	
#SourceSmarter
Tip	1:	Start	Before	You’re	Ready
• Keep	job	descriptions	up	to	date
• Anticipate	hiring	needs
• Get	in	front	of	candidates	– advertise	where	they’re	known	to	look
• Have	a	search	strategy
• Don’t	just	post	and	hope	for	the	best
• Know	where	you	should	be	posting	for	different	jobs
@JazzDotCo	
#SourceSmarter
Tip	2:	Source	From	the	Inside-Out
• Internal	referral	programs
• Incentives
• Guidelines
• Employee	engagement	
• Happy,	engaged	employees	=	great	referrals
@JazzDotCo	
#SourceSmarter
Tip	3:	Try	Social	Recruiting
@JazzDotCo	
#SourceSmarter
Tip	3:	Try	Social	Recruiting
• Make	it	part	of	your	strategy
@JazzDotCo	
#SourceSmarter
Tip	3:	Try	Social	Recruiting
• Make	it	part	of	your	strategy
• Differentiate	strategy	by	platform
@JazzDotCo	
#SourceSmarter
Tip	3:	Try	Social	Recruiting
• Make	it	part	of	your	strategy
• Differentiate	strategy	by	platform
• Play	up	your	employer	brand
@JazzDotCo	
#SourceSmarter
Tip	3:	Try	Social	Recruiting
• Make	it	part	of	your	strategy
• Differentiate	strategy	by	platform
• Play	up	your	employer	brand
• Make	messages	personal	and	direct
@JazzDotCo	
#SourceSmarter
Tip	4:	Consider	Non-Monetary	Offerings
• Salary	is	important	– but	some	perks	can	seal	the	deal
• Flexible	work	arrangements/work	from	home	opportunities	(work/life	balance)
• Bring	your	dog	(or	cat)	to	work
• Transportation	benefits	(free/discounted	parking	or	public	transit	passes)
• Tuition	assistance
• Child	care	programs
• Think	about	workforce	demographics
• Gen	Y	vs.	Boomers	have	different	needs/interests
• Poll	them!
• Make	sure	there	are	programs	for	all
@JazzDotCo	
#SourceSmarter
Tip	5:	Cast	a	Wide	Net
• Use	a	tool	to	help	you	post	everywhere	at	once
• Free	job	boards
• Premium	job	listings
• Get	out	of	your	inbox
• Adopt	practices	that	allow	for	standardization
• Don’t	forget	about	social	media
@JazzDotCo	
#SourceSmarter
Resources
Next	Webinar
• Product	Deep	Dive:	Build	Better	Candidate	Relationships
Additional	Resources
• Blog:	Sourcing	From	the	Inside	Out	Through	Employee	Referral	Programs
• Blog:	Sourcing	Candidates	– How	to	Balance	Quantity	with	Quality
• Blog:	The	Easiest	Way	to	Source	Top	Talent
@JazzDotCo	
#SourceSmarter
Thank	You!	Questions?
Corey	Berkey
Director	of	Human	Resources,	Jazz
Fun	Facts:	Cellist	for	9	years,	new	homeowner	and	self-proclaimed	handyman	
extraordinaire	
@JazzDotCo	
#SourceSmarter
Megan	Berry
Senior	Marketing	Manager,	Jazz
Fun	Facts:	Plays	Ultimate	Frisbee	(yes,	a	real	sport),	soon-to-be	first	time	“Auntie	
Meg”,	born,	raised,	and	schooled	in	Boston

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