Important elements of direct mail

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Reg Gupton Inc

Here are ten easy steps to design and implement a direct mail campaign. Your profit will be staggering.

Hello! This is Hanbit from Chicago, IL. I'm currently learning data analytics at General Assembly. This is one of my analysis projects I worked by myself in the course with SQL and Excel based on Iowa liquor sales database. -Scenario: assumed Iowa officials asked to recommend 5 counties for an alcoholism targeting program based on liquor sales -Approach: defining clear business questions from the scenario and data, using SQL for big scale data extraction and aggregation, and using Excel for conditional formatting and visualization with pivot tables and charts -Findings: not only focused on sales but also came up with the number of active status stores and alcohol consumption per county -Highlight: selected five counties with the analysis results appropriately by scoring the county rank of each category which were mentioned in the analysis results Thank you.

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