Convergence between media, internet and telecoms has brought many new services, devices and distribution models. As a result, the media-internet ecosystem offers a rich choice in routes for watching and offering video content. Different routes for accessing audiovisual content have different tools to protect minors from harmful content – and have different impacts in the ecosystem.

1. Impact of tools for the protection of minors from harmful content
Pieter Nooren
OBS-EPRA workshop on Empowering Users, Strasbourg, 15 December 2014
Empowering users in the converged
media-internet-telecom value web

2. 2
Different routes generally have different tools to protect minors
from harmful content – and have different impacts in the web
Empowering users in the converged value web – impact of tools
Pieter Nooren, December 15, 2014
(Note: routes and company logos shown are only for illustration purposes)
Creation Aggregation
Service
Provision Distribution
Navigation &
Selection
Consumption
Production
Rights
Aggregation Service
Video
streaming
platform
Global
CDN/Cloud
TV Platform
Internet
access
network
EPG
Portal
Website
Tablet
Smartphone
PC/laptop
TV
STB
App
Internet
Exchange
Mgd
access
network
Minimum age
for registration
Safety mode
Parental
control; age
categories
App maturity
restrictions in
app store
Classification
and age
ratings
Time windows
(“watershed”)
DNS filter
(URL black list)
Browser filters
(black list/white list)
Parental control:
PIN on channels
Parental control:
PIN on channels
Internet filter
(not in NL!)
Age restriction
indicated by
uploader
Restrictions
based on end
user feedback

3. 3
Impact on companies and stakeholders varies between tools
(1) PINs and passwords on devices are rather straightforward
Empowering users in the converged value web – impact of tools
Pieter Nooren, December 15, 2014
(Note: routes and company logos shown are only for illustration purposes)
Creation Aggregation
Service
Provision Distribution
Navigation &
Selection
Consumption
Production
Rights
Aggregation Service
Video
streaming
platform
Global
CDN/Cloud
TV Platform
Internet
access
network
EPG
Portal
Website
Tablet
Smartphone
PC/laptop
TV
STB
App
Internet
Exchange
Mgd
access
network
Parental control:
PIN on channels
Parental control:
PIN on channels

4. 4
Impact on companies and stakeholders varies between tools
(2) Filters on home devices are an additional new service
Empowering users in the converged value web – impact of tools
Pieter Nooren, December 15, 2014
(Note: routes and company logos shown are only for illustration purposes)
Creation Aggregation
Service
Provision Distribution
Navigation &
Selection
Consumption
Production
Rights
Aggregation Service
Video
streaming
platform
Global
CDN/Cloud
TV Platform
Internet
access
network
EPG
Portal
Website
Tablet
Smartphone
PC/laptop
TV
STB
App
Internet
Exchange
Mgd
access
network
DNS filter
(URL black list)
Browser filters
(black list/white list)

5. 5
Impact on companies and stakeholders varies between tools
(3) UGC services depend on inputs from end user community
Empowering users in the converged value web – impact of tools
Pieter Nooren, December 15, 2014
(Note: routes and company logos shown are only for illustration purposes)
Creation Aggregation
Service
Provision Distribution
Navigation &
Selection
Consumption
Production
Rights
Aggregation Service
Video
streaming
platform
Global
CDN/Cloud
TV Platform
Internet
access
network
EPG
Portal
Website
Tablet
Smartphone
PC/laptop
TV
STB
App
Internet
Exchange
Mgd
access
network
Minimum age
for registration
Safety mode
Age restriction
indicated by
uploader
Restrictions
based on end
user feedback

6. 6
Impact on companies and stakeholders varies between tools
(4) Classification is driven from responsibility at content side
Empowering users in the converged value web – impact of tools
Pieter Nooren, December 15, 2014
(Note: routes and company logos shown are only for illustration purposes)
Creation Aggregation
Service
Provision Distribution
Navigation &
Selection
Consumption
Production
Rights
Aggregation Service
Video
streaming
platform
Global
CDN/Cloud
TV Platform
Internet
access
network
EPG
Portal
Website
Tablet
Smartphone
PC/laptop
TV
STB
App
Internet
Exchange
Mgd
access
network
Classification
and age
ratings
Time windows
(“watershed”)

7. Tablet
Smartphone
PC/laptop
Website
App
7
Impact on companies and stakeholders varies between tools
(4) Extending scope of classification requires new collaborations
Empowering users in the converged value web – impact of tools
Pieter Nooren, December 15, 2014
(Note: routes and company logos shown are only for illustration purposes)
Creation Aggregation
Service
Provision Distribution
Navigation &
Selection
Consumption
Production
Rights
Aggregation Service
Video
streaming
platform
Global
CDN/Cloud
TV Platform
Internet
access
network
EPG
Portal
Website
Tablet
Smartphone
PC/laptop
TV
STB
App
Internet
Exchange
Mgd
access
network
Classification
and age
ratings
Time windows
(“watershed”)
Global
CDN/Cloud
Internet
Exchange
Classification and
rating from end-
user feedback
Classification and
rating by uploader
Minimum age
for registration
Safety modeAge restriction
indicated by
uploader

8. Conclusion
8
Companies and stakeholders
involved vary between tools
“Stand-alone”
Community driven
Content provider driven
More collaboration can bring
Improved quality of classifications
More consistency for end users
Empowering users in the converged value web – impact of tools
Pieter Nooren, December 15, 2014
Challenge is to come to approaches that work well for all
companies involved – and for the end users

9. 9
Thank you for your attention!
pieter.nooren@tno.nl, +31 6519 16197
Empowering users in the converged value web – impact of tools
Pieter Nooren, December 15, 2014