The document provides guidelines for images used in presenting pens. It mandates including a primary product image and allows for up to four secondary images. Acceptable primary images include fountain pens, mechanical pencils, fineliners, and digital pens. Good secondary images are tip images of fountain pens, mechanical pencil sets, and lifestyle shots of digital pens. Rejected image types are clipart, sketches, images with reflections, watermarks, and those containing links.