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Idm Intro & Unit I Presentation
- 1. Intro to Digital Media Digital Media, Typography, & Infographics
- 2. Why Multi Media? ..... It’s 2017
- 4. Media -> Medium -> Communication Main idea: Media: “the main means of mass communication (broadcasting, publishing, and the Internet), regarded collectively.” – Plural form of medium • Conveying a message • Multimedia- using one or more type of medium
- 5. Marshall McLuhan- “The medium is the message”
- 6. Intro to digital media Analog vs Digital • ANALOG: “elating to or using signals or information represented by a continuously variable physical quantity such as spatial position or voltage.” • DIGITAL: (of signals or data) expressed as series of the digits 0 and 1, typically represented by values of a physical quantity such as voltage or magnetic polarization. • https://www.youtube.com/watch?v=b tgAUdbj85E
- 7. We’ve come a long way…
- 8. Technicalities • Digital- comes from binary digits or bits • Bits- combination of both binary and digits.. Woah! • Units of memory, whereby information is stored. • 8 bits = byte • 1KB = 1,024 bytes • 1MB = 1024 kilobytes • Binary/ double digits- value of 0s and 1s that make up computer data.
- 9. Think Pair Share Why multimedia as an art practice..? • Why Not? • How can multimedia be applied to my art practice? • How can multimedia influence, expand, or help prepare me in my studio? • Name an artist or designer working with multimedia and applying it to an inter-displinary art practice. • I completely disagree because…
- 10. A couple of multimedia inter-disciplinary based artists…
- 11. James Jean Bloom Traveler 2011 Graphite & Digital James Jean
- 12. James Jean Velum Mural I 2012 Graphite, ink, & Digital
- 13. Diana Thater Diana Thater Knots + Surfaces 2001 Installation for 5 LCD video projectors, 16 video monitors, 6 DVD players, 1VVR- 1000 synchronizer, 6 DVDs unique + 1 AP
- 15. Video of the Day Isabella Rosselini https://www.youtube.com/watch?v=X4tsEnGLKE4 How is this intermedia? How is it relevant to digital media? What is the concept of this? How are more than one disciplines coming together in this video?
- 16. Elements and Principles of ART
- 17. Elements of Art • Line • Shape • Color • Texture • Form • Value • Space
- 18. Principles • Balance • Proportion • Emphasis • Variety • Unity (Harmony) • Rhythm/Movement • Contrast • Repetition • Figure Ground Relationship • https://www.getty.edu/education/teachers/building_lessons/principles_design.pdf
- 19. Non-Universal Principles of ART! • Knowing the rules enables you to bend and/or break them (eg. Glitch Art) • Your artistic view on things enables you to find new ways of understanding/evaluating/interpreting and realizing content • Digital Media not only enables you to iterate these ideas faster but also provides more tools that help you through the process
- 20. UNIT I: RASTER
- 21. Raster • Raster based software uses a Grid of Pixels (dots) to simulate a continuous tone image. • A raster is technically characterized by the width and height of the image in pixels and by the number of bits per pixel (or bit depth, which determines the number of colors it can represent) • Pixels and Bit depth Source: Wikipedia
- 22. Source: Wikipedia • The quality of a Raster image is determined by two things • Resolution (the total number of pixels), • Bit Depth (the amount of information each pixel is capable of displaying). • Image size, Dimension, & Resolution explained Raster Quality
- 23. Source: • A note about Resolution and Bit Depth • You cannot simply add more Resolution or increase Bit Depth. • What you start with is what you get. • You can always go down but you can’t go back up. • Let’s Enhance!
- 24. Applications • Different mediums require different Resolutions. • Most monitors display at 72 PPI • Most inkjets will print well at 200 PPI • Commercial printing applications require a minimum of 300 PPI
- 25. • Color Modes determined how the components of color are combined, based on the number of color channels in a color model. • There are three Color Modes that we will be concerned with in this class. 1- Grayscale – one color channel 2- RGB (Red, Green, Blue)- three channels 3- CMYK (Cyan, Magenta, Yellow, Black) - four channels Color Modes
- 26. • Resolution, Bit Depth, and Color Mode can all be set when you create a new Photoshop document by selecting “New” under the “File” menu Photoshop
- 27. Appropriation • The use of pre-existing objects • To properly adopt, borrow, recycle • Readymades of Marcel Duchamp Marcel Duchamp Bicycle Wheel 1913 wheel on painted stool 51 x 25 x 16 1/2"
- 29. Marcel Duchamp In Advance of the Broken Arm 1915 (original) Snow Shovel dimensions familiar
- 30. • Ordinary manufactured objects • Antidote to what he called "retinal art” • Repositioning or joining, titling and signing • Avant-garde
- 31. • Joseph Beuys • Alberto Giacometti • Yoko Ono • Pablo Picasso • Jackson Pollock • Man Ray • Andy Warhol Andy Warhol Campbell's Soup 1968
- 32. Détournement • Using the means of a system against itself Enrique Chagoya Crossing I 1994 Acrylic and oil on paper 48" x 72"
- 33. Enrique Chagoya Return to Goya's Caprichos 1999 Francisco José de Goya El Sueño de la Razón Produce Monstruos 1799
- 34. Carlos Latuff From The Coca Cola Series 2003 Carlos Latuff From The Coca Cola Series 2003
- 36. Ron English Grade School Guernica 2006
- 37. Ron English Camel Junior, NYC
- 38. Ad vs Art? Anti-smoking ad Source
- 40. Banksy FTD 2006
- 42. The Yes Men Détourned New York Times 2008
- 43. UNIT I PROJECT: LIFE https://www.nasa.gov/press-release/nasa-telescope-reveals-largest-batch-of-earth-size-habitable-zone-planets-around Life: the condition that distinguishes animals and plants from inorganic matter, including the capacity for growth, reproduction, functional activity, and continual change preceding death. QUESTIONS: What is life? -How do we define life? -How do you define life? What is needed for life to exist? -Chemical compositions of ..? -Atmosphere? -H2o
- 44. Project Overview Design and compose a glimpse into some type of life form that you envision to be out of this world! NASA’s discovery of the Trappist I system had everyone talking about alien life form. What would life look like on other planets that can harbor the big word, LIFE? Chemical compositions are a good way of giving us some clues but without actual data, we’re not 100% sure. Your goal for this project is to create your own alien landscape/lifeform/essence of an alien planet. You will do this by gathering photographs and creating a photomontage. LIFE will be open to interpretation here: You can choose to create a plant, a landscape, a lifeform of some type; animal, humanoid, bacteria, insect, etc.. It can be political, historical, controversial *Note that you will need to be able to explain your decision and give a little bit of background information about your piece.
- 45. Objectives: To understand and apply the use of Raster graphics to create a composition both in digital and tangible form. To gain a basic understanding of raster based digital imaging software (Photoshop)and the vocabulary and techniques associated with it. To use and apply the basic principles of design REQUIREMENTS: Use 4-6 Images o Three Images must be taken by you. o The rest may be stock source images Photo must 8x10 inches at 300 dpi Written Response Credible source from research
- 46. UNIT II PROJECT: LIFE Resources Links Movies, videos, shows/comicsLiterature • https://exoplanets.nasa.gov/trappist1/ • https://www.nasa.gov/centers/goddard/ news/topstory/2007/spectrum_plants.ht ml • https://www.nasa.gov/feature/jpl/20- intriguing-exoplanets • https://www.nasa.gov/vision/universe/st arsgalaxies/search_life_I.html • Frankenstein By Mary Shelley • The Time Machine By H.G. Wells • A Princess of Mars by Edgar Rice Burroughs • Binti by Nnedi Okorafor • Lagoon by Nnedi Okorafor • The Expanse Series by James S.A. Corey • Alien • The Fountain • Life • District 9 • Chappie • ET • Superman • Blame! • Avatar • Interstellar • The Swamp thing
- 47. Collage Artists Hannah Hoch The Beautiful Girl 1919-1920 Photomontage 35x29 cm http://library.artstor.org.ezproxy1.lib.asu.edu/#/asset/AHSC_ORPHANS_1071313484 http://www.widewalls.ch/artist/hannah-hoch/
- 48. Mimmo Rotella Un documento storico Sculpture and Installations 1967 torn posters on canvas 53 5/8" x 39 1/2” http://library.artstor.org.ezproxy1.lib.asu.edu/#/asset/LARRY_QUALLS_10311715182 http://www.widewalls.ch/artist/mimmo-rotella/
- 49. Eileen Agar Angel of Anarchy 1940 plaster h. 51cm http://library.artstor.org.ezproxy1.lib.asu.edu/#/asset/ARTSTOR_103_4 1822000351419 http://www.widewalls.ch/artist/eileen-agar/ The image part with relationship ID rId3 was not found in the file. Eileen Agar Angel of Anarchy 1940 plaster h. 51cm http://library.artstor.org.ezproxy1.lib.asu.edu/#/asset/ARTSTOR_103_4 1822000351419 http://www.widewalls.ch/artist/eileen-agar/
- 50. Wangechi Mutu Misguided Little Unforgivable Hierarchies Typepainting 2005 ink, acrylic, collage, and contact paper on Mylar 81 in. x 52 in. (205.74 cm x 132.08 cm) http://library.artstor.org.ezproxy1.lib.asu.edu/#/asset/ASFMOMAIG_10312704710 http://wangechimutu.com/
- 51. Claudio Dicochea de Santanico Pandemonium y el Vaquero, la vampira del rio y la piratería (of Santanico Pandemonium and Cowboy, the river vampire and piracy), 2012 acrylic, graphite, charcoal, and transfer on wood. 72x96 Inches http://hifructose.com/2016/09/15/claudio-dicocheas- contemporary-casta-paintings/
- 52. Casta Painting 1750 oil on canvas 67 x 56.2 cm Historical Context
- 53. Caste: Spaniard and Indian Produce a Mestizo De Espanol y India Produce a Mestizo Painting 1780 oil on canvas 38 x 52cm Claudio Dicochea de la Gran Madre y un Duque, la Hibrida (of the Great Mother and a Duke, the Hybrid), acrylic, graphite, charcoal, and transfer on wood 2010 48x36 inches The image part with relationship ID rId3 was not found in the file. Caste: Spaniard and Indian Produce a Mestizo De Espanol y India Produce a Mestizo Painting 1780 oil on canvas 38 x 52cm Claudio Dicochea de la Gran Madre y un Duque, la Hibrida (of the Great Mother and a Duke, the Hybrid), acrylic, graphite, charcoal, and transfer on wood 2010 48x36 inches
- 54. Romare Bearden Pittsburgh Memory 1964 photomontage 27 1/2 x 35 7/8 in.
- 56. https://themissionprojects.com/artist/ericabohm/works My Own Private Collection #17 (The Martian Chronicles) 2013 Digital photograph mounted on Plexiglas 18 x 24 inches My Own Private Collection #16 (The Martian Chronicles) 2013 Digital photograph mounted on Plexiglas 18 x 24 inches
- 57. http://www.davidaguilar.org/space-art/ http://www.smithsonianmag.com/science- nature/what-will-extraterrestrial-life-look- 180950029/ SPACE ART CREDITS: NASA/JPL, Smithsonian, BBC, History Channel, Weather Channel, ABC Nightly News, CBS, NBC, CNN, NY Times, USA Today, National Geographic, Sky & Telescope, Astronomy, Scientific American, Nature, Time magazine, US News & World Report, and Space.com. David A. Augilar
- 58. Student Examples Cassidy Miller Three Pieces 2017 Digital Collage
- 61. Student Examples Sebastian Montaño Planet Squigglegulp Inhabitants 2017 Digital Collage
Editor's Notes
- Mulit/intermedia- Used by combing multiple mediums/ media to convey a message. It can also be viewed as the interaction between multiple mediums in order to construct one cohesive piece of work. Most of our everyday interactions involve using multi media interfaces; from cell phones, ATMs, laptops, parking meters, and now, even vending machines, we are interacting with some type of multimedia presentation.
- Anything that has Text, images, videos, interactivity, and screen displays are all considered Multi media designs. Did you use your card to pay for your parking ticket this morning? Even parking meters have now become digitized with multi media displays
- Marshall McLuhan – leading and influential media communication theorist. ”medium that shapes & controls the scale and form of human association and action.” Focus should not be on the context of what is being said, but instead the medium by which it is delivered. Subject matter- irrelevant. Delivery format- crucial factor.
- Analog vs digital: In other countries, the analog to digital conversion is still occurring, still occurring in general (everywhere)- How can analog be converted to digital? – Analog to digital converters
- Have students get into pairs and discuss then share
- The seven elements of art are the building blocks any artwork, not only that but they are used to analyze and interpret works of Art as well. You might thing these apply only to traditional mediums such as painting or photograph but when you look closer you’ll see their use in the composition of a digital image or video as well, without them the chaotic representation that results won’t be easily understood by the audience. Or would it? Later we’ll look at the counter argument!
- The principles of Art are the “rules” or guidelines that we use to create a work of Art. They are incorporated to organize or arrange the structural elements of design. Balance – is the visual equalization of the elements of art Proportion – Is the relationship in size between the components that the artwork is made of Emphasis – How to make a component of a work to become the focal point Unity – Is the wholeness and togetherness of a work of art Variety – Is to combine the art elements to increase visual interest Unity and variety are related, they are the creative use of art elements, that is to say we use a combination of art elements in an interesting way to achieve them, for instance the combination of sizes, color and the texture of a mountain that you are taking a picture of. Rhythm/Movement – is to use the visual elements to produce the “feel” of movement! The hand of a person reaching for an object in the scene is one example. Contrast – Is the difference between two or more elements of art, if it’s color and texture then it’s the difference between the two color, say black and white and the texture say soft vs rough Repetition – As the name suggests is repeating an element many times for instance to achieve another principle which is… Form ground relationship – Is the relationship between a from and its background.
- “Raster graphics are the other major type used to create computer images. This type is commonly associated with digital photography, but it also pertains to other kinds of images that use continuous tone or color.” Pg 53. Raster graphics are also referred to as bitmapped images, this means that they are literally bits mapped on a grid. Each raster image is mad up of data bits that are mapped or fixed to the pixel on a screen. Organized in a vertical and horizontal grid so the resolution of a bitmapped image is determined by the number of pixels in a 1-inch by 1-inch area. The smiley face in the top left corner is a raster image. When enlarged, individual pixels appear as squares. Zooming in further, they can be analyzed, with their colors constructed by adding the values for red, green and blue.
- Resolution is simply how many Pixels (dots) make up an image. More dots mean higher quality. Less dots mean lower quality. We describe Resolution in terms of Pixels Per Inch (PPI). The pixels per inch (PPI) unit differs from dots per inch (DPI) unit, which has to do with the number of dots per inch in a printed version of a computer image. Ei- average laser printer has a resolution of between 300 t0 600 DPI so an image with the same resolution as the printer will print well and sharply
- In this class we will work with three color modes Grayscale: one color channel RGB (Red, green, blue): Three Channels CMYK (cyan, magenta, yellow, black) 4 Channels https://www.youtube.com/watch?v=9hirYMZ7PQc
- Appropriation in art is the use of pre-existing objects or images with little or no transformation applied to them. In the visual arts, to appropriate means to properly adopt, borrow, recycle or sample aspects (or the entire form) of human-made visual culture. Notable in this respect are the Readymades of Marcel Duchamp.
- The readymades of Marcel Duchamp are ordinary manufactured objects that the artist selected and modified, as an antidote to what he called "retinal art". By simply choosing the object (or objects) and repositioning or joining, titling and signing it, the Found object became art.
- The concept of avant-garde refers primarily to artists, writers, composers and thinkers whose work is opposed to mainstream cultural values and often has a sharp social or political edge. The initial definitive statement on the avant-garde was the essay Avant-Garde and Kitsch by New York art critic Clement Greenberg, published in Partisan Review in 1939.
- Many artists have aligned themselves with the avant-garde movement and still continue to do so, tracing a history from Dada through the Situationists to postmodern artists.
- His subject is the changing nature of culture
- His subject is the changing nature of culture
- Carlos Latuff is a Brazilian freelance political cartoonist. His works deal with an array of themes, including anti-globalization, anti-capitalism, and anti-U.S. military intervention.
- Eyesaw is a UK-based street artist best known for subverting advertisement posters found in London bus shelters, often using simple silhouettes with amusing anecdotes.
- Ron English is an American contemporary artist who explores brand imagery and advertising, he is known for the use of color and comic book collage
- Ron English is an American contemporary artist who explores brand imagery and advertising, he is known for the use of color and comic book collage
- FTD = Florists' Transworld Delivery
- The Yes Men are a culture jamming activist duo and network of supporters created by Jacques Servin and Igor Vamos. Through actions of tactical media, the Yes Men primarily aim to raise awareness about what they consider problematic social and political issues.
- His subject is the changing nature of culture
- His subject is the changing nature of culture
- His subject is the changing nature of culture
- His subject is the changing nature of culture
- Hannah Hoch
- His subject is the changing nature of culture
- His subject is the changing nature of culture
- Artist: Born and raised in Kenya, Wangechi Mutu moved to New York in the mid-1990s to study art and anthropology at the Cooper Union and sculpture at Yale. She is best known for collages based on images clipped from magazines (including fashion, pornography, and National Geographic) and from books about traditional African art. She joins these disparate body parts with hand-drawn passages and pooled ink washes on nonabsorbent Mylar. The resulting figures suggest hybrids of human and machine, disease and power, seduction and violence. These works invert Western pictorial stereotypes of Africa as a "dark continent" and of women as helpless sexual objects. Recently, she has incorporated her collages into large-scale installations executed directly on the gallery walls.
- Claudio Dicochea is best known for his contemporary take on “casta” (caste) paintings, a genre popularized in 18th-century colonial Mexico that was intended to record the new phenomenon of racial mixing in the New World. These portraits captured families arranged in sets from lightest-skinned (Spaniards) to darkest-skinned (African slaves and conquered Native Americans) reflecting the social hierarchy imposed by Spain on colonial society. In the same vein, Dichochea’s work explores, in his words, “how genealogy, sexual desire and poverty affect our own structuring of identity.” He bases each painting on an original casta, but replaces the original personages with archetypes from popular media, comics, and world history. He also inverts the Spanish convention of depicting a white man with a dark-skinned woman, raising questions about how the child of two stereotyped parents is to be perceived. http://www.adrianaclaudio.com/index.html
- Think Pair Share Commenting on the absurdness of casta paintings
- Color?
- Erica Bohm 2. In general terms, what would be the way in which you would suggest reading your work? The idea of the passage of time is present in my work. That is why my suggestion is to stop to let yourself be invited to the trip.
- David A. Augilar director of public affairs and science information at the Harvard-Smithsonian Center for Astrophysics in Cambridge, Massachusetts. This is a body of work from Augilar’s Children book, Alien Worlds where he “…presents eight worlds, all modeled after Earth-like planets and moons that actually exist in the Milky Way galaxy “To illustrate Alien Worlds, Aguilar created models of marvelously imaginative aliens out of wood, plastic and clay. He photographed these models, and, then, in Photoshop, added colors, textures and other charismatic features.”