"End-user’s requirements gathering & validation" gave some initial take-away services on what is needed in the ICT marketplace to tackle energy efficiency and reduce carbon footprint in ICT sector. The meeting brought together SMEs from the ICT sector with an international group of experts from the ICT industry, policy, regulatory, standards and academic fields who are part of the project’s External Advisory Group (EAG) ICTFOOTPRINT.eu wants to become “the” consolidated effort that, at European level, raises awareness on metrics, methodologies and best practices in measuring the energy and environmental efficiency of the ICT-sector, to facilitate their broad deployment and uptake. ICTFOOTPRINT offers a set of solutions that aim at helping each targeted stakeholder in addressing its needs regarding carbon footprint consumption.

1. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
End-user’s requirements gathering & valida5on mee5ng
Material to support the discussion with the end users
18th May 2016, Brussels (Belgium)

2. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Agenda
Time Descrip5on Partner
10:45 Welcome Coffee
11:00 Welcome & Why ICTFOOTPRINT.eu? Cristobal Irazoqui European
Commission – Project Officer
11:05 Introduc0on: What is ICTFOOTPRINT.eu & Why are we here? Trust-IT Services & European
Commission
11:30 Tour de Table All Par0cipants
12:15 Results from the short survey completed by the par0cipa0ng
organisa0ons
Deloi]e
12:30
Consulta0on on ICTFOOTPRINT.eu requirements as they stand - Part 1:
Providing a marketplace for Europe on energy efficiency in ICT
Trust-IT Services & Deloi]e,
involving all audience
13:00 Working lunch
13:45 Consulta0on on ICTFOOTPRINT.eu requirements as they stand - Part 2:
Carbon footprint methodologies
Deloi]e & Trust-IT Services,
involving all audience
15:15 Upcoming plans for ICTFOOTPRINT.eu & involvement of the Early
Partners form the audience - “what’s in it for me?”
EuroCi0es & Deloi]e & Trust-IT
Services, involving all audience
15:45 Wrap-up & Call to Ac7on Trust-IT Services
16:00 Mee7ng ends
2 Mee0ng with end users - Brussels 18th May 2016

3. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Welcome from the European Commission
Cristobal Irazoqui, Project Officer for ICTFOOTPRINT.eu
! The suppor5ng Unit DG Connect: Smart Ci0es and Sustainability
! The importance of methodologies to calculate carbon footprint
in ICT and the role of ICTFOOTPRINT.eu as a CSA – Coordina0on
and Support Ac0on – funded by the Unit
! The ambi5on of ICTFOOTPRINT.eu: Sensibilise European
Organisa0ons (and especially SMEs) and Democra0se the
understanding around ICT methodologies
! Your valuable contribu5on today: Help us to be]er understand
the needs of the poten0al end-users
! The Road Ahead
3 Mee0ng with end users - Brussels 18th May 2016

4. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
The ICTFOOTPRINT.eu ini0a0ve, in a nutshell
! Mission
Become “THE” consolidated effort that, at European level,
raises awareness on metrics, methodologies & best prac5ces in
measuring the energy and environmental efficiency of the ICT-
sector, to facilitate their broad deployment & uptake.
! Partners
! Supported by an External Advisory Group –EAG
4 Mee0ng with end users - Brussels 18th May 2016

5. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Our main goals for the next 3 years
Inform end-users of the existence of the
methodologies available & support them in
lowering barriers to entry
* Low-Carbon Economy
Create an LCE* Support Framework
PlaTorm
Design & online implementa0on of user-oriented
footprin5ng methodologies
Develop and implement a sustainable business
model and leave a las5ng legacy
Interface and liaise with the
relevant standards bodies (SDOs)
Create an aggregated community
For solu0on providers and consumers in the
field of energy and environmental efficiency
in the ICT sector, with a B2B marketplace of
opportuni0es
Raise awareness
Educate and empower (prospec0ve) SMEs (and all
other end-users) with ac0ons and showcases, as
well as informa0ve material to promote green
strategies
Develop a web plagorm with a “Service Area”
Targe5ng SMEs to help assess carbon and energy
footprint and share experiences
5

6. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
We aim to mobilise a large audience…
…and we had a promising start
• 440 connec5ons
• 5 LinkedIn posts (297 views + 12
likes)
• 219 profile views last 90 days
• Profile Viewers: +100 companies +100 loca5ons
• Post readers: 41% ICT, 13% Public Policy
• 128 followers
• 204 tweets
• 548 impressions (last 28 days)
Audience Interests
76% Tech, 70% Tech News, 64% Business, 64% Tech News,
60% Entrepreneurship, 52% Green solu5ons,
• 30 newslehers registra5ons
• New version online soon
• Created but not ac5ve
• Interviews, Webinars
Relevant Connec5ons: Michael V. Mathres (Co-Founder & Director,
World Climate), Karen Boers (Co-founder & Managing Director @
Startups.be, Board member & CEO @ European Startup Network)
Relevant Followers: Centre of Excellence in Informa5on and Communica5on Technologies, European Commission Directorate-General
for Environment, European Energy Innova5on Magazine, European Data Centre Associa5on, Global e-Sustainability Ini5a5ve (GeSI)
European IT Observatory, Startup Challenges, European Environmental Ci5zens Organisa5on for Standardisa5on (ECOS)
6
500
contacts
Categories Number Categories Number
Academia 6 NGO 21
Associa0on 51 NPO 19
Citizen 74 Public Policy Maker 76
Large Enterprise 15 Research Centre 12
Independent Cer0fica0on Authori0es 1 SDO 5
Media 54 SME 156

7. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Today’s goals
Acquire your percep0ons on the ma]er – share with us your experience
Methodologies & Standards – their relevance for the average European
ICT-intensive organisa0on?
What are main barriers to invest in efficient energy methodologies?
Gather you first impressions of what we do
How to mo5vate organisa0ons to carbon footprint awareness?
How to promote the integra0on of environmental considera0ons in SME
strategy?
How the calcula0ng methodologies should be implemented to ensure
their use?
Other sugges5ons for ICTFOOTPRINT.eu?
7

8. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Tour-de-table – esteemed guests
Photo First name Last name Organisa5on / company Country ICTFOOTPRINT.eu
Rabih Bashroush
University East London
Eureca project
UK
Energy Efficiency in
Data Centres research
Mauro Boldi Telecom Italia Italy
ETSI Delegate + Energy
Efficiency Expert
EAG
Roel Castelein The Green Grid Belgium
Business + ICT players
EMEA Marke0ng Chair
Emma Fryer TechUK UK
Tech Industry in UK
EAG
Osamu Namikawa Hitachi Japan
Environment Expert
in ICT
EAG
Dominique Roche
Orange
eG4U
France
SDO + NGO ICT energy
consump0on
EAG
8

9. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Tour-de-table – esteemed guests
Photo First name Last name Organisa5on / company Country ICTFOOTPRINT.eu
Lance Rü0mann The Green Grid Switzerland
Policy Maker
about efficiency in
ICT community
EAG
Andie Stephens Carbon Trust UK
ICT Carbon
Managament
Expert
EAG
Thomas Willson ECOS Belgium
SDO Environment
EAG
Sebas0ano Toffalep
European DIGITAL SME
Alliance
Belgium European ICT SMEs
Jaak Vlasveld
Green IT Amsterdam &
EURECA
The
Netherlands
ICT SMEs
Adeeba Yaseen University of East London UK
Sorware
Engineering,
CoMputer &
Informa0on
Sciences
9

10. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Photo First name Last name Organisa5on / company Country ICTFOOTPRINT.eu
Augus0n Chanoine France
Project
Partner
Frédéric Croisson France
Project
Partner
Nikolaos Kon0nakis Belgium
Project
Partner
Paolo Lombardi UK
Project
Partner
Silvana Muscella UK
Project
Partner
Edith Recourt Belgium
Project
Partner
Benoît Tinep France
Project
Partner
Tour-de-table – ICTFOOTPRINT.eu Partners
10

11. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Survey - Respondents
! 32 respondents from 28 dis0nct organisa0ons
! 18 organisa0ons are ICT related organisa0ons (mostly SMEs)
! The other organisa0ons are non ICT companies, as well as
research ins0tutes
11

12. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Survey - Knowledge of ICT
methodologies
! Most respondents are aware of exis0ng methodologies (either ICT sector
specific or not)
! However only 8 organisa0ons have experience with these methodologies
Most commonly known methodologies are GHG Protocol, ITU, as well
as ini0a0ves (e.g. PEFCR, Japan Carbon Footprint)
12

13. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Survey - Challenges for SMEs / local authori0es
to conduct an environmental footprint analysis
! Four challenges are iden0fied as key points to be addressed for SMEs and
local authori0es to assess environmental footprint of a product / service
! These challenges are also iden0fied as major barriers within the
ICTFOOTPRINT.eu project
13

14. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Survey outcome - ICTFOOTPRINT.eu can
contribute to overcome barriers to adopt
“Simplicity”
“Awareness” (amo
ng organisa0on and ci0zens)
“Resources”
“Consultancies for SMEs (understand
the benefits and explain how to
apply the methodologies)”
“Demonstrate the
business value”
“Useful and intui0ve tools”
“Customise the supported
service per ICT domain”
“Link to other exis0ng
tools or ini0a0ves”
“Online webinars and tutorials”
14

15. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Benefits of a low-carbon approach in ICT?
! How aware are organisa0ons about their carbon
footprint?
! Is there a low mo5va5on for them to be
knowledgeable in this field?
! What incen5ves can be envisaged to engage them?
! How can we leverage the exis0ng methodologies
and standard corpus to increase engagement?
Consulta0on on requirements – Part 1 - Mo0va0on & opportuni0es: Open Discussion
15

16. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Let’s rank mo0va0ons
Engagement
mechanism
Descrip5on Relevance for
SMEs (1 to 5)
Relevance for others
(ci5zens,
municipali5es...)
Energy/cost
saving
Iden0fy which components/aspects of their ICT
goods and services can be improved from a
sustainability point of view -> cost savings on
the mid/long term
Reputa5on Commit to a more sustainable supply chain and
improve the brand image
New business
opportuni5es
Embrace a “green-oriented policy” with
products with proven environmental benefits
Procurement Access the “green-procurement” circles
Reward Obtain the “ICTfootprint.eu aware” cer0ficate of
their carbon footprint
Incen5ve Engage with local governments and authori0es
that have in place green-aware ini0a0ves
… …
… …
Consulta0on on requirements – Part 1 - Mo0va0on & opportuni0es: Open Discussion
16

17. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Some prac0cal ideas
Self- assessment
tools
Marketplace
Helpdesk
Cer0ficates &
Rewards
Access to best
prac0ces
Training on
methodologies
Green
procurement
Consulta0on on requirements – Part 1 - Mo0va0on & opportuni0es: Open Discussion
17
…?...

18. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Agenda – 7me to break for lunch!
Time Descrip5on Partner
10:45 Welcome Coffee
11:00 Welcome & Why ICTFOOTPRINT.eu? Cristobal Irazoqui European
Commission – Project Officer
11:05 Introduc0on: What is ICTFOOTPRINT.eu & Why are we here? Trust-IT Services & European
Commission
11:30 Tour de Table All Par0cipants
12:15 Results from the short survey completed by the par0cipa0ng
organisa0ons
Deloi]e
12:30
Consulta0on on ICTFOOTPRINT.eu requirements as they stand - Part 1:
Providing a marketplace for Europe on energy efficiency in ICT
Trust-IT Services & Deloi]e,
involving all audience
13:00 Working lunch
13:45 Consulta0on on ICTFOOTPRINT.eu requirements as they stand - Part 2:
Carbon footprint methodologies
Deloi]e & Trust-IT Services,
involving all audience
15:15 Upcoming plans for ICTFOOTPRINT.eu & involvement of the Early
Partners form the audience - “what’s in it for me?”
EuroCi0es & Deloi]e & Trust-IT
Services, involving all audience
15:45 Wrap-up & Call to Ac7on Trust-IT Services
16:00 Mee7ng ends
18

19. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
ETSI 205 200-1
ETSI 205 200-2
ETSI 205 200-4
GreenGrid – White
Paper 36
ITU 1420
EPEAT
iNEMI
Methodologies for ICT
Goods Services
GHG Protocol ICT -
DMS
PCRs & EPDs
(such as PEFCR, French
environmental labelling,
Interna0onal EPD, etc.)
IEC 62 725
EU Energy Star
IEC 62 829
IEC 62 839
GHG Protocol ICT -
Hardware
GHG Protocol ICT -
Cloud compu0ng &
Data center services
GHG Protocol ICT -
Sorware
GHG Protocol ICT -
TNS
ETSI 103 199 & ETSI 203 199/ITU 1410
Organisa5ons/projects Ci5es
ITU 1430
ADEME - ICT
Sectoral Guidance
ITU 1440
GreenGrid – White
Paper 32
Methodologies available
ETSI OEU 008
Other methodologies
Life-cycle based methodologies
Consulta0on on requirements – Part 2 - Methodologies: Open Discussion
19

20. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Which methodology(ies) & why?
Benchmarking /
Comparability
Repor0ng
Green
procurement
Ecodesign
Communica0on
Consulta0on on requirements – Part 2 - Methodologies: Open Discussion
…?...
Usability for SMEs
Performance
tracking
Relevancy Reliability
20

21. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Next steps – what’s in it for you?
! Early adopter/validator of the methodologies
! Prototype services online in December 2016
! Join the marketplace (from June)
! Interested into becoming a best prac5ce & featured
newspiece?
! Be part of our community as an individual and/or
represen0ng your organisa0on
! Upcoming events/opportuni5es
! Webinar in July (via Brigh]alk)
! Special interest groups in standardisa5on
! …
21

22. European Framework Ini0a0ve for Energy & Environmental Efficiency in the ICT Sector
Mee0ng with end users - Brussels 18th May 2016
Thank you for your par7cipa7on
linkedin.com/in/icgootprinteu
@ICTFOOTPRINTeu
slideshare.net/ICTFOOTPRINTEU
Contact: Silvana Muscella, Project Coordinator
email: s.muscella@trust-itservices.com
www.icgootprint.eu
22