Ripple6 is a social media software platform that helps brands integrate into existing social networks and online communities to market to customers and gain insights. It puts brands in communities where customers already live and socialize online. Ripple6's management team has experience at companies like Amazon, McKinsey, Microsoft and Procter & Gamble. Some of Ripple6's clients include Procter & Gamble, Gannett and Meredith.

1. iBreakfast Rich Ullman February 25, 2009

5. Presence awareness salience relevance

6. What is success? A large audience of people who visit daily They have affinities, creating a context for them to form groups.

7. What is success? They have rich profiles and interconnected networks. They talk and share information regularly. ------- ------- ------- ------- ------- ------- ------- -------

8. RELATIONSHIPS awareness salience relevance

9. "You cannot start in social media without knowing how to listen.“

12. Cloud Communities A single brand community across multiple social networks

13. Converts Media $pending Into Assets Ongoing, on-demand Insights Brand advocates, their testimonials, tips Data Relationships