Cognizant is a global IT services company founded in 1994 with over 821 active customers, 50 global operations centers, and 25 regional sales offices. They have one of the largest IBM Smarter Process practices with over 2100 trained consultants and 200 deployments. The presentation discusses how customer experience is transforming industries and proposes the concept of "Code Halo's" to describe the digital information around any noun. It also describes how Cognizant leverages technologies like big data, analytics, and complex event processing to enable digital transformation through engaging, integrated, and contextual experiences.

2. Customer Experience Powered By IBM Smart Process
Viji Sundar
Director, Humana
Selva Narayanan
Director, Cognizant

3. About Cognizant
12,000+ projects in
40 countries
………………………. .
Founded in 1994
(CTSH, NASDAQ) ……………………….
Headquarters
Teaneck, NJ
……………….……….………..
821
active customers
………………………………..
50+ global operations
centers
………………….….. .
…………………….…………..….….
25+ regional
sales offices.
Market capitalization
over $20 billion
………………… ………….

4. IBM Smarter Process @ Cognizant
ONE OF THE LARGEST SMARTER PROCESS
(IBM BPM & ODM) PRACTICE
2100+ trained & certified consultants
MOST EXPERIENCED IBM INTEGRATOR
200+ deployments
2015 BEACON AWARD WINNER
A preferred global Implementation partner
INVESTED SOLUTION PROVIDER
12+ solutions across industries, 25+ accelerators

6. Customer Experience Emotion Management
WOW Moments
Technology Innovation
Operational Model
Reinvent

7. Transform Customer Experience – Transform Industry
23.9 Bn to 180.2 Bn during 2003-13
Borders went bankrupt
1.5 Bn to 21.7 Bn during 2003-13
Blockbuster went bankrupt
0 Bn to 132 Bn during 2003-13
MySpace: 0.58 Bn to 0.04 Bn

8. Concept of Code Halo’s
CODE HALO’S IS THE AURA OF DIGITAL INFORMATION AROUND ANY NOUN

9. Enabling Digital Transformation
ENGAGING
INTEGRATED
CONTEXTUAL
Leveraging big data, crowd,
analytics
Enabling complex event processing,
straight through processes
Customer centricity
CODE HALO PROCESSES & SYSTEMS

10. QUESTIONS & ANSWERS