45 Evidence for a narrow N* (1685) resonance in quasifree Compton scattering ...Cristian Randieri PhD
Evidence for a narrow N* (1685) resonance in quasifree Compton scattering on the neutron - The American Physical Society, Physical Review C, February 2011, Vol. 83, N. 2, pp. 022201-1-022201-4, ISSN: 0556-2813, doi: 10.1103/PhysRevC.83.022201
di V. Kuznetsov, M. V. Polyakov, V. Bellini, T. Boiko, S. Chebotaryov, H.-S. Dho, G. Gervino, F. Ghio, A. Giusa, A. Kim, W. Kim, F. Mammoliti, E. Milman, A. Ni, I. A. Perevalova, C. Randieri, G. Russo, M. L. Sperduto, C. M. Sutera, A. N. Vall (2011)
Abstract
The study of quasifree Compton scattering on the neutron in the energy range of Eγ=0.75–1.5 GeV is presented. The data reveal a narrow peak at W~1.685 GeV. This result, being considered in conjunction with the recent evidence for a narrow structure at W~1.68 GeV in η photoproduction on the neutron, suggests the existence of a nucleon resonance with unusual properties: a mass M~1.685GeV, a narrow width Γ⩽30 MeV, and the much stronger photoexcitation on the neutron than on the proton.
Curso Taller => SIGA Módulo Patrimonio
Aprenderás la aplicación y obligatoriedad del SIGA Patrimonial con directiva 002-2016-EF/51.01.
Días => 15, 16 y 17 de Junio
Certificación por R&C Consulting (36h lectivas)
¡Ven y prepárate para los nuevos cambios y retos que trae el nuevo Gobierno!
INFÓRMATE AQUÍ => http://bit.ly/1Va0qBE
Entérate de nuestros Cursos y diplomados actualizados e inscríbete AQUÍ => http://goo.gl/fcRnEi
Adquiere en DVD los cursos más importantes de la Gestión Pública => http://bit.ly/1M5Sz3f
Lee artículos especializados en nuestro blog => http://goo.gl/QecLGi
Sé parte de nuestra Comunidad Virtual GRATIS => http://goo.gl/A22Amb
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Y en Twitter => http://goo.gl/Q6SEb6
CONTÁCTANOS...
R&C Consulting
Escuela de Gobierno y Gestión Pública
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RPC: 987-972-131
Fijo: (01) 2661067 Anexo 101
45 Evidence for a narrow N* (1685) resonance in quasifree Compton scattering ...Cristian Randieri PhD
Evidence for a narrow N* (1685) resonance in quasifree Compton scattering on the neutron - The American Physical Society, Physical Review C, February 2011, Vol. 83, N. 2, pp. 022201-1-022201-4, ISSN: 0556-2813, doi: 10.1103/PhysRevC.83.022201
di V. Kuznetsov, M. V. Polyakov, V. Bellini, T. Boiko, S. Chebotaryov, H.-S. Dho, G. Gervino, F. Ghio, A. Giusa, A. Kim, W. Kim, F. Mammoliti, E. Milman, A. Ni, I. A. Perevalova, C. Randieri, G. Russo, M. L. Sperduto, C. M. Sutera, A. N. Vall (2011)
Abstract
The study of quasifree Compton scattering on the neutron in the energy range of Eγ=0.75–1.5 GeV is presented. The data reveal a narrow peak at W~1.685 GeV. This result, being considered in conjunction with the recent evidence for a narrow structure at W~1.68 GeV in η photoproduction on the neutron, suggests the existence of a nucleon resonance with unusual properties: a mass M~1.685GeV, a narrow width Γ⩽30 MeV, and the much stronger photoexcitation on the neutron than on the proton.
Curso Taller => SIGA Módulo Patrimonio
Aprenderás la aplicación y obligatoriedad del SIGA Patrimonial con directiva 002-2016-EF/51.01.
Días => 15, 16 y 17 de Junio
Certificación por R&C Consulting (36h lectivas)
¡Ven y prepárate para los nuevos cambios y retos que trae el nuevo Gobierno!
INFÓRMATE AQUÍ => http://bit.ly/1Va0qBE
Entérate de nuestros Cursos y diplomados actualizados e inscríbete AQUÍ => http://goo.gl/fcRnEi
Adquiere en DVD los cursos más importantes de la Gestión Pública => http://bit.ly/1M5Sz3f
Lee artículos especializados en nuestro blog => http://goo.gl/QecLGi
Sé parte de nuestra Comunidad Virtual GRATIS => http://goo.gl/A22Amb
Síguenos en Facebook => http://goo.gl/6vNsuf
Y en Twitter => http://goo.gl/Q6SEb6
CONTÁCTANOS...
R&C Consulting
Escuela de Gobierno y Gestión Pública
Av. Petit Thouars N° 2166 Piso 4, Lince - Lima Perú
Movistar: 9-9911-4921
RPM: # 956991632
RPC: 987-972-131
Fijo: (01) 2661067 Anexo 101
Introduzione ai Big Data e alla scienza dei dati - Machine LearningVincenzo Manzoni
Lezione 3 del corso di analisi dati tenuto al Palazzolo Digital Hub (Palazzolo sull'Oglio, Brescia) nel 2014. In questa terza lezione si introducono alcuni algoritmi di machine learning.
There are some things that are so big that they have implications for everyone, whether we want it or not. Big Data is one of those things, and is completely transforming the way be do business and is impacting most other parts of our lives. Big Data refers to our ability to make use of the ever-increasing volumes of data.
1) To show you how to spot an Aspera opportunity ! 2) To outline the Aspera portfolio (Sales overview not technical) 3) To look at the Aspera opportunity from Sharepoint 4) Summary / Q and A / Close – But interaction is welcomed throughout.. 5) But before all of that…. This… 2 AGENDA AND OBJECTIVES
Introduzione ai Big Data e alla scienza dei dati - Machine LearningVincenzo Manzoni
Lezione 3 del corso di analisi dati tenuto al Palazzolo Digital Hub (Palazzolo sull'Oglio, Brescia) nel 2014. In questa terza lezione si introducono alcuni algoritmi di machine learning.
There are some things that are so big that they have implications for everyone, whether we want it or not. Big Data is one of those things, and is completely transforming the way be do business and is impacting most other parts of our lives. Big Data refers to our ability to make use of the ever-increasing volumes of data.
1) To show you how to spot an Aspera opportunity ! 2) To outline the Aspera portfolio (Sales overview not technical) 3) To look at the Aspera opportunity from Sharepoint 4) Summary / Q and A / Close – But interaction is welcomed throughout.. 5) But before all of that…. This… 2 AGENDA AND OBJECTIVES
IBM Retail solutions offer long-standing commitment and investment
in leading-edge mobile partnerships, cognitive computing solution
development, acquisitions and research that provide disruptive
creativity and take a new approach (new business models) to solve
business problems.
AI Pilot Review: The World’s First Virtual Assistant Marketing SuiteGoogle
AI Pilot Review: The World’s First Virtual Assistant Marketing Suite
👉👉 Click Here To Get More Info 👇👇
https://sumonreview.com/ai-pilot-review/
AI Pilot Review: Key Features
✅Deploy AI expert bots in Any Niche With Just A Click
✅With one keyword, generate complete funnels, websites, landing pages, and more.
✅More than 85 AI features are included in the AI pilot.
✅No setup or configuration; use your voice (like Siri) to do whatever you want.
✅You Can Use AI Pilot To Create your version of AI Pilot And Charge People For It…
✅ZERO Manual Work With AI Pilot. Never write, Design, Or Code Again.
✅ZERO Limits On Features Or Usages
✅Use Our AI-powered Traffic To Get Hundreds Of Customers
✅No Complicated Setup: Get Up And Running In 2 Minutes
✅99.99% Up-Time Guaranteed
✅30 Days Money-Back Guarantee
✅ZERO Upfront Cost
See My Other Reviews Article:
(1) TubeTrivia AI Review: https://sumonreview.com/tubetrivia-ai-review
(2) SocioWave Review: https://sumonreview.com/sociowave-review
(3) AI Partner & Profit Review: https://sumonreview.com/ai-partner-profit-review
(4) AI Ebook Suite Review: https://sumonreview.com/ai-ebook-suite-review
AI Genie Review: World’s First Open AI WordPress Website CreatorGoogle
AI Genie Review: World’s First Open AI WordPress Website Creator
👉👉 Click Here To Get More Info 👇👇
https://sumonreview.com/ai-genie-review
AI Genie Review: Key Features
✅Creates Limitless Real-Time Unique Content, auto-publishing Posts, Pages & Images directly from Chat GPT & Open AI on WordPress in any Niche
✅First & Only Google Bard Approved Software That Publishes 100% Original, SEO Friendly Content using Open AI
✅Publish Automated Posts and Pages using AI Genie directly on Your website
✅50 DFY Websites Included Without Adding Any Images, Content Or Doing Anything Yourself
✅Integrated Chat GPT Bot gives Instant Answers on Your Website to Visitors
✅Just Enter the title, and your Content for Pages and Posts will be ready on your website
✅Automatically insert visually appealing images into posts based on keywords and titles.
✅Choose the temperature of the content and control its randomness.
✅Control the length of the content to be generated.
✅Never Worry About Paying Huge Money Monthly To Top Content Creation Platforms
✅100% Easy-to-Use, Newbie-Friendly Technology
✅30-Days Money-Back Guarantee
See My Other Reviews Article:
(1) TubeTrivia AI Review: https://sumonreview.com/tubetrivia-ai-review
(2) SocioWave Review: https://sumonreview.com/sociowave-review
(3) AI Partner & Profit Review: https://sumonreview.com/ai-partner-profit-review
(4) AI Ebook Suite Review: https://sumonreview.com/ai-ebook-suite-review
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Launch Your Streaming Platforms in MinutesRoshan Dwivedi
The claim of launching a streaming platform in minutes might be a bit of an exaggeration, but there are services that can significantly streamline the process. Here's a breakdown:
Pros of Speedy Streaming Platform Launch Services:
No coding required: These services often use drag-and-drop interfaces or pre-built templates, eliminating the need for programming knowledge.
Faster setup: Compared to building from scratch, these platforms can get you up and running much quicker.
All-in-one solutions: Many services offer features like content management systems (CMS), video players, and monetization tools, reducing the need for multiple integrations.
Things to Consider:
Limited customization: These platforms may offer less flexibility in design and functionality compared to custom-built solutions.
Scalability: As your audience grows, you might need to upgrade to a more robust platform or encounter limitations with the "quick launch" option.
Features: Carefully evaluate which features are included and if they meet your specific needs (e.g., live streaming, subscription options).
Examples of Services for Launching Streaming Platforms:
Muvi [muvi com]
Uscreen [usencreen tv]
Alternatives to Consider:
Existing Streaming platforms: Platforms like YouTube or Twitch might be suitable for basic streaming needs, though monetization options might be limited.
Custom Development: While more time-consuming, custom development offers the most control and flexibility for your platform.
Overall, launching a streaming platform in minutes might not be entirely realistic, but these services can significantly speed up the process compared to building from scratch. Carefully consider your needs and budget when choosing the best option for you.
Software Engineering, Software Consulting, Tech Lead, Spring Boot, Spring Cloud, Spring Core, Spring JDBC, Spring Transaction, Spring MVC, OpenShift Cloud Platform, Kafka, REST, SOAP, LLD & HLD.
Do you want Software for your Business? Visit Deuglo
Deuglo has top Software Developers in India. They are experts in software development and help design and create custom Software solutions.
Deuglo follows seven steps methods for delivering their services to their customers. They called it the Software development life cycle process (SDLC).
Requirement — Collecting the Requirements is the first Phase in the SSLC process.
Feasibility Study — after completing the requirement process they move to the design phase.
Design — in this phase, they start designing the software.
Coding — when designing is completed, the developers start coding for the software.
Testing — in this phase when the coding of the software is done the testing team will start testing.
Installation — after completion of testing, the application opens to the live server and launches!
Maintenance — after completing the software development, customers start using the software.
Transform Your Communication with Cloud-Based IVR SolutionsTheSMSPoint
Discover the power of Cloud-Based IVR Solutions to streamline communication processes. Embrace scalability and cost-efficiency while enhancing customer experiences with features like automated call routing and voice recognition. Accessible from anywhere, these solutions integrate seamlessly with existing systems, providing real-time analytics for continuous improvement. Revolutionize your communication strategy today with Cloud-Based IVR Solutions. Learn more at: https://thesmspoint.com/channel/cloud-telephony
E-commerce Application Development Company.pdfHornet Dynamics
Your business can reach new heights with our assistance as we design solutions that are specifically appropriate for your goals and vision. Our eCommerce application solutions can digitally coordinate all retail operations processes to meet the demands of the marketplace while maintaining business continuity.
Top Features to Include in Your Winzo Clone App for Business Growth (4).pptxrickgrimesss22
Discover the essential features to incorporate in your Winzo clone app to boost business growth, enhance user engagement, and drive revenue. Learn how to create a compelling gaming experience that stands out in the competitive market.
Enterprise Resource Planning System includes various modules that reduce any business's workload. Additionally, it organizes the workflows, which drives towards enhancing productivity. Here are a detailed explanation of the ERP modules. Going through the points will help you understand how the software is changing the work dynamics.
To know more details here: https://blogs.nyggs.com/nyggs/enterprise-resource-planning-erp-system-modules/
Navigating the Metaverse: A Journey into Virtual Evolution"Donna Lenk
Join us for an exploration of the Metaverse's evolution, where innovation meets imagination. Discover new dimensions of virtual events, engage with thought-provoking discussions, and witness the transformative power of digital realms."
Artificia Intellicence and XPath Extension FunctionsOctavian Nadolu
The purpose of this presentation is to provide an overview of how you can use AI from XSLT, XQuery, Schematron, or XML Refactoring operations, the potential benefits of using AI, and some of the challenges we face.
Custom Healthcare Software for Managing Chronic Conditions and Remote Patient...Mind IT Systems
Healthcare providers often struggle with the complexities of chronic conditions and remote patient monitoring, as each patient requires personalized care and ongoing monitoring. Off-the-shelf solutions may not meet these diverse needs, leading to inefficiencies and gaps in care. It’s here, custom healthcare software offers a tailored solution, ensuring improved care and effectiveness.
Mobile App Development Company In Noida | Drona InfotechDrona Infotech
Looking for a reliable mobile app development company in Noida? Look no further than Drona Infotech. We specialize in creating customized apps for your business needs.
Visit Us For : https://www.dronainfotech.com/mobile-application-development/
Essentials of Automations: The Art of Triggers and Actions in FMESafe Software
In this second installment of our Essentials of Automations webinar series, we’ll explore the landscape of triggers and actions, guiding you through the nuances of authoring and adapting workspaces for seamless automations. Gain an understanding of the full spectrum of triggers and actions available in FME, empowering you to enhance your workspaces for efficient automation.
We’ll kick things off by showcasing the most commonly used event-based triggers, introducing you to various automation workflows like manual triggers, schedules, directory watchers, and more. Plus, see how these elements play out in real scenarios.
Whether you’re tweaking your current setup or building from the ground up, this session will arm you with the tools and insights needed to transform your FME usage into a powerhouse of productivity. Join us to discover effective strategies that simplify complex processes, enhancing your productivity and transforming your data management practices with FME. Let’s turn complexity into clarity and make your workspaces work wonders!
Automated software refactoring with OpenRewrite and Generative AI.pptx.pdf
Editor's Notes
Start with the IBM Customer Engagement introductory video available to play from here: https://drurydesign-1.wistia.com/medias/5z4009a0gx
The job of marketing today looks nothing like it did 2 or 3 – let alone 5 – years ago.
The job has changed tenfold in scope and complexity. Consider these changes:
Database marketing was about a known set of attributes with segmentation updated 1-2x a year; now the types of relevant customer information are constantly growing and you are expected to assemble it into dynamic customer profiles
Campaigns were all scheduled and pushed out; now they are increasingly triggered by customer events and personalized dynamically
The number of channels to reach each customer has exploded across paid, owned and earned
Offers have gone from only product and price to much broader sets of relevant services and experiences – many that may not be owned by marketing or even your company
Through it all, you have to deal with exploding data and analytics to know customers better, identify new opportunities, demonstrate and improve results
Suggested leave behinds:
HBR article on the New Basics of Marketing dedicated to the rise of the chief marketing technologist: https://hbr.org/2014/07/the-rise-of-the-chief-marketing-technologist
New IBM-Wharton CMO executive Education program: http://executiveeducation.wharton.upenn.edu/for-individuals/all-programs/the-cmo-advantage
CMO Insights from the IBM Global C-Suite Study:
http://www-01.ibm.com/common/ssi/cgi-bin/ssialias?subtype=XB&infotype=PM&appname=GBSE_GB_TI_USEN&htmlfid=GBE03593USEN&attachment=GBE03593USEN.PDF
And within this environment, CMOs have never felt less prepared to do their jobs
Some of the reasons CMOs feel underprepared include the ones just mentioned --- data, channels, and increased customer expectations --- but its also caused by technology disruptors like – social, mobile, analytics and cloud.
The changes in the marketing space in this social and mobile world we live in today really requires a marketing transformation to allow you to engage with customers throughout their journey
…unfortunately today’s current state often still falls short because your customers expect you to connect the dots. They expect bridges between the physical and digital divide.
Through thousands of engagements and primary research IBM has come to a very crisp definition of what customers expect today. Customers expect marketers to:
Understand me in context. As a consumer, I want marketers to understand who I am, my relationship with the brand, where I am in the sales cycle. To understand – and even predict – what I want right now. And to recognize when I am struggling.
For example, [insert your own story] I recently visited a retail Web site of a retailer for the first time and immediately saw a pop up to join the email list to gain a discount. Now, I am not going to sign up when I don’t know anything about the retailer, so I closed it. After browsing I decided to give them a try but the email registration offer never was presented again no matter what I did. So I abandoned my shopping cart because I was angry the offer wasn’t provided during the logical step of the sales cycle.
Next your customer expects you to use that understanding of “me” in context to engage in personally rewarding ways
For example, [insert your own story] when my friend Carol had a problem shopping on the Eddie Bauer site, she received a follow up offer. She was happy the company quickly and proactively owned up to the issue, and she was sure the generous size of the offer was due to her loyalty status
And increasingly to provide me with opportunities to even participate in creating or customizing those experiences.
Co-creation use cases today range from encouraging customers to create their own commercials for a product, to peer-to-peer customer service, to creating new products or customizing it by flavor or color, to being essential in the product itself like airbnb or uber.
Suggested leave behind:
IBM Customer Engagement Point of View: http://w3.tap.ibm.com/medialibrary/media_view?id=259606&back=series&backTo=%2Fmedialibrary%2Fmedia_manage
At the same time in order to deliver these types of customer experience, marketers want:
timely insights to make better decisions that feed into continuous test and refine cycles
increasing real-time personalization providing customers with interactions that feel in context – which, given the exploding use of mobile, often means in the moment
Mobile usage is also accelerating the need to coordinate execution across multiple campaigns, channels and systems -- because many of these touch points are instantly visible in the palm of your hand
57% of consumers will wait 3 seconds or less for a website to load before abandoning it. 74% of customers leave if a website doesn’t load on their smartphone in 5 seconds (from Sarah’s Insight deck)
- The impact of the changes in digital, social and mobile technologies is profound, not just in the front office, but also in the back office. The explosion in customer touchpoints has dramatically increased the complexity of serving customers through those touchpoints and being able to innovate throughout the enterprise when it comes to delivering value.
Digital engagement is critical for brands and organization’s to become a vital part of the consumers life.
The consumer can be an extension of the brand to influence other consumers.
The evolution of Online retail is causing retailers to question the viability and role of brick and mortar locations.
They are examining whether it’s a fight with Online retailers…
Whether they should evolve to becoming an online retailer (if they are not already)
OR to develop both Offline and Online capability.
There is a deluge of data – structured, unstructured, behavioral, transactional, online, offline. We have access to more data than ever before and it increases every day. The trick is knowing what is most important and making it actionable.
And our studies have shown that 80% of people would exchange personal information for personalized offers – and surprisingly, 62% of digital professionals say they do not have analytics needed to make sense of their data
Organizations are sprinting to keep up and make the most of this shift, putting in place new processes, new agency relationships, and new technologies.
We’ve found the typical marketer is using 10-15 different digital services – in addition to foundational services such as campaign management, customer databases, and more.
Organizations have gotten good at solving specific challenges like providing a mobile app, improving email opens, and optimizing offers in a particular channel…
IBM Marketing Solutions makes it easier for marketers to deliver the experiences customers want.
Creating seamless, omni-channel experiences is not easy
And Its not all about Technology – we also have skills across Analytics, Marketing, Merchandising & Commerce as well as Services to support clients
IBM Marketing Solutions makes it easier for marketers to deliver the experiences customer crave by giving teams the ability to design, deliver and continually adjust customer engagement, all powered by analytics to achieve faster business results.
IBM has made significant investments in tools and technologies to help businesses transform the way they are interacting with their customers and prospects. As we expanded and integrated our capabilities, we took a step back to revisit how marketer’s roles and processes have evolved and how we can best match the new way marketers work – making their lives easier and their marketing more effective.
As a result we are introducing 3 industry-first solutions:
First, because customer data integration between disparate systems is a huge challenge for the marketer, we are introducing the Universal Behavior Exchange.
Universal Behavior Exchange provides services to connect customer IDs across all of your different systems. It allows these applications to both publish event data to the exchange and to subscribe to these events, enabling the seamless real-time exchange of data. This data can be used to dynamically personalize the messages and offers you present to your customers and prospects.
This Exchange builds on the Digital Data Exchange we have in market today.
Next, because marketers want to understand how their actions are impacting the buying cycle, last year we introduced a new Journey Analytics product. We are continuing to evolve that product, enhancing the ability of the marketer to better understand how your customers or groups of customers are progressing through the customer life cycle - acquisition, growth, loyalty and advocacy- and where they may be struggling.
This year we are also introducing IBM Journey Designer, driven by our research on how marketers work. Journey Designer enables teams to collaborate and visually design customer experiences at the highest level, across all channels and marketing tactics.
This new application leverages insights from Lifecycle Analytics to create and tweak more effective customer journeys.
Once a customer journey is created in Journey Designer, it can then automatically feed into your marketing execution systems such as IBM Silverpop Engage and IBM Campaign - to deliver integrated mobile, email, Web channel - and other online and offline - experiences
Universal Behavior Exchange, Journey Analytics and Journey Designer connect not only with IBM’s Marketing Solutions – including IBM Campaign and IBM Silverpop Engage – but also with those from partners and even competitors.
The pace of innovation we talked about at the start of this presentation isn’t going to change but with IBM Marketing Solutions what you can change is your ability and agility in putting that ecosystem to work for you to create compelling customer experiences that pay off for your business.
These new applications can be used in conjunction with any of a full range of role-specific solutions. We continue to provide a flexible approach: you can start with any solution and grow according to your business’s needs over time. There are many more product innovations, integrations and enhancements across our solutions we can discuss in more detail as we dive into specific solution briefings.
We tailor our solutions and recommendations to your business. We understand that success is not only about getting going quickly but also getting to real results quickly. And doing that in a way that meets specific KPIs today AND progresses you down your longer-term roadmap.
The way you apply technology depends on:
your brand promise to your customers
your KPIs – are you focused on acquisition, retention, loyalty? Do you know how your current KPIs compare to industry standards? How to build a realistic business case for investing in specific solutions? These are all areas where IBM can help leveraging our primary research and experience in working with clients around the world
your organization – Who manages customer data and intelligence? Who is the Voice of the Customer? What governance process do you have in place to ensure a holistic customer experience?
Your strategy for marketing skills – Which skill do you have – or aspire to have in house? Which are provided by agencies? Or by other partners?
At the end of the day the customer engagement solutions you choose need to fit the way you work – or the way you are driving your organization to change the way it works, to improve your marketing and business results.
Orvis worked with IBM company Unica to implement a comprehensive marketing solution across the company’s expanding channels. For the retailer, the solution was about more than just technology; Orvis needed to adopt best practices that would help it make a full transition to a one-to-one marketing model. Orvis began by using IBM Unica Campaign software for its traditional catalog marketing campaigns, then expanded to include cross-channel marketing by mapping retail sales to mailing history. The mapping exercise proved to be a crucial element in identifying the customers who shop across channels, allowing Orvis to understand how the catalog affects not only call center and website volume but also in-store sales. The IBM Unica Campaign solution empowers the company’s marketing managers with an easy point-and-click interface, enabling them to manage and segment their own data. They no longer have to wait for a few key marketers, catalog circulation managers and IT personnel to collect data manually, so weekly updates on in-progress campaigns and their results are easy to assemble - whereas the same updates previously took months.Orvis also adopted IBM Unica eMessage software to bring its email marketing capabilities in-house and make the processes more efficient. The software enables marketing managers to run significantly more micro campaigns targeting specific customers, track the results and then use the findings to fine-tune future campaigns. Recurring and transactional campaigns make it easy to cross-sell and up-sell products based on what the customer has actually purchased. And Orvis takes advantage of those touchpoints to invite customers to write product reviews or join the online community, which helps drive sales indirectly. Alongside the Unica Campaign and eMessage applications, IBM Unica NetInsight software enables Orvis to track the behavior of website visitors and correlate it with click-through data from email campaigns. The granular insight into website visits allows Orvis to pinpoint what’s working and what’s not - both on its website and in email campaigns. After getting started in the United States, Orvis extended the use of Unica software to its UK offices, drawing extensively from the best practices established in the initial implementation: how to set up campaigns for greatest impact, what to track and measure for success, and how to connect the dots from one channel to another.
Best Buy was able to double reward zone membership in 3 months
By leveraging customer insight data and utilizing IBM’s ExperienceOne solutions they were able to significantly increase the number of campaigns while simultaneously increasing their contextual marketing with more targeted, personalized offers
Best Buy as able to increase the number and effectiveness of their campaigns and also decreased operating costs through the use of marketing automation tools