name
/aɪ biːkən/
‘i-nteractive BEACON’ - balise/borne interactive
A beacon is an intentionally conspicuous device.
A beacon is designed to attract attention to a specific location.
A beacon helps to guide navigators to their destinations.
A beacon sends out information through radio or light signals.
Philosophy
‘by all means, we want to
reach every one‘
I need an app... – really ??
apps are not more than
a smart way to bind a
client to a smartphone
brand
expensive to build and
maintain
they exclude people
and are not
sustainable
apple android blackberry windows8
tizen badasymbian
maemo ubuntu firefox huawei
mobile internet
independent of
platforms and
technology
fast to deploy and
easy to maintain
and very sustainable
ways of access
iBeakens can be
called upon the
visitor’s device in
different ways
depending on the
needs of the
customer and the
end user’s
experience.
APPs
(v)QR
NFC
Augmented
reality
Image
recognition
iBeacon
3rd party
websites
iBeaken platform
iBeaken is a Visitor Engagement and
Activation platform for the museum, heritage,
nature and tourism field.
example : Fergus Anderson Monument
Challenge :
to communicate
rapidly and easily
stories about objects,
works of art
in different languages
with a small
investment and
on limited space.
example : Fergus Anderson Monument
iB
code
NF
C
vQR
image recognition*
* on demand, extra costs apply
the elements
250 words
multi-language
upto 3 images
+ own look & feel
tourist info link
audio & video
facebook like
rate
sign language
quiz
goto more iBkns
loyalty program
your own look & feel
sponsors*
own logo
specific info*
own text colour
own background
colour
* on demand,
extra costs apply
no iBeaken
clusters
multi-language
offline viewing
unlimited number
of iBeakens
visual navigation
short description
only 1 code per room
image navigation*
fast
intuitive
no codes needed
no app needed
* on demand, extra costs apply
family engagement
fun quiz
easy to set up
multi-lingual
loyalty program
‘club’ feeling
engage more
create offers
drive end users
poke messages
interest updates
announce discounts
& network events
build YOUR community
fields of application
tourism
heritage
museums
nature
tourism
Namur, BEHamois, BE
heritage
2800 Blueshields
in Wallonia !!
funerary heritage
Gijverinkhove A6
Wolfsdonk A4
museums
British Museum,
Digital Learning Dept
economic solution
fast implementation
multi-language
low-technology
Riveo.be
museums
Riddarhuset, Stockholm
museums
Museu Maritim Barcelona
museums
Museo Maritim Barcelona
tours & walks
Moretus wandeling, Ekeren
tours & walks
Les Forts de Namur,
BE
nature
Islas Atlanticas, ES Staatsbosbeheer, NL
archaeology sites
Sagalassos, Turkey
projects 14-18
Sambreville, BE
projects 14-18
Panorama Fosses-la-Ville 1,20m diameter
Aerial picture
Comic strip figures by Glogowski
Installation end of mai 2014
more projects
Visit our Flickr stream for the latest pictures of projects :
https://www.flickr.com/photos/92369314@N04/
spontanious testimony
« I must admit, that I am really pleased. The program seems to
fulfill our expectations in regards to linking our
expositions to historical places and other museums in
Vorarlberg.
It is really easy to use, which is important since we cooperate
with staff not really experienced in using new media. »
Silvia Groß
vorarlberg museum (AT)
spontanious testimony
« La verdad es que estamos muy contentos con los
resultados que estamos obteniendo desde que tenemos
instalados los iBeaken en el pailebot.
Felicitaciones compartidas. *»
Ismael Garcia
Museu Maritim de Barcelona (ES)
*The truth is we are very happy with the results we have obtained since we
installed iBeaken in the schooner. Congratulations.
spontanious testimony
«Zeer eenvoudig, duidelijk en komt fantastisch over... *»
Bruno Remaut
Dienst Milieu-integratie Economie en Infrastructuur
*very simple, comprehensive and it looks fantastic...
actual clients :
deployed :
Musée de la Céramique (BE) Tierras del Vino (ES) Riddarhuset (SV)
Ponteceso (ES) British Museum (UK) Institut du Patrimoine Wallon (BE)
Province du Luxembourg Belge (BE) Province de Liège (BE)
Sambreville (BE) Floreffe (BE) Andenne (BE) Vaxholm (SV) Rivéo (BE)
Musée du Masque (BE) Gemeente Tervuren (BE) Musée de Pègue
(FR) Norrtälje (SV) Sagalassos / Aglasun (TR) Ville de Namur (BE)
Open Churches (BE) Muzeum Narodowe w Kielcach (PL) René
Magritte Museum (BE) Commune de Hamois (BE) Heuvelland.mobi
(NL) Belogradchik (BG) Circuit de la Mémoire Sambreville (BE)
Vigoleno (IT) Durbuy (BE) Moretus wandeling District Ekeren (BE)
Musée de la Fraise (BE), Museu Maritim Barcelona (ES), Porcelain
Museum Gustavsberg (SV) Musée Iancelevici (BE) Musée Napoleon
Ligny (BE), City of Turnhout, Religiana,...
controlled viewing
rent tablets
prepaid cards
rent tablets
100% locked
control
buy or rent
wifi or 3G
generate income
sell prepaid cards
customizable
virtual catalogue
sharing revenue
iBeaken app*
in your own lay-out
search on iB code
read QR codes
image recognition
* on demand, extra costs apply
iBeaken app
* on demand, extra costs apply
reads ALL QR codes
fast detection
in app browsing
label recogniser
no code needed
fast detection online
input iB codes
customizable
iB code reader vQR code reader image recognizer
the iBeaken platform
how do you enter
your content ??
fast creation
geolocalize (1)
add content (2)
publish (3)
create (QR) code (4)
1
2
3
4
easy administration
create
organize
search
change
visitor statistics
measure
follow
engage
improve
open data sharing
iBeakens in :
cirkwi.com
routeyou.com
letitguide.com
ulugh.com
vision-aire.com
livecam360.com
mygeoreader app
...
ikimap
in just seconds on your own website
how iB content spreads
search engines
- google
- bing
- ...
3rd party websites
- cirkwi
- routeyou
- mygeoreader
- customer’s own website
- ikimap
- ...
link to
- recommended content
- similar content
- words and dates
social networks
- facebook
- twitter
- ...
3rd party apps
- layar, wikitude
- letitguide
- mygeoreader
- ...
thematic networks
- museum ntwks
- theme ntwks
- heritage ntwks
- ...
products in option
labels
stickers
augmented reality
panorama tables
labels, stickers, NFC tags
A6 A4A3
29 x 42
14,8 x 10,5
21 x 29
A5
14,8 x 21
outside fixation
on pole
glued on wall
counter label
stands and displays
basic display
large display
panel stand
* prices on demand
Different materials
Different colours
Logo lasercut or engraved
Different sizes
add codes to existing panels
Andenne
add codes to existing panels
Arlon
augmented reality
http://layar.it/kjaKtpiBeaken world
panoramic tables
150cm
55cm
standard table
production : Floreffe 2012
panoramic tablescustomtables
production : Andenne 2012
iBeaken
economic solution
fast implementation
great services and products
it just works ;-)
subscriptions 2014
TRIAL :
free of charge (limited to 60 days)
PRO LIGHT : 1x set-up 1.197,- (includes 1st year subscription)
399,-* annually, limited to 75 iBkns
PRO BASIC : 1x set-up 2.097,- (includes 1st year subscription)
699,-* annually, limited to 250 iBkns
PRO UNLEASHED : 1x set-up 3.897,- (includes 1st year subscription)
1299,-* annually, unlimited iBkns
* €, $, £
packs 2014
CITY / REGION Package :
Pack 5 Light : set-up 3.498- (first year)
recurring : 1.749,- annually PRO light for maximum 5
museums (departments), heritage sites or tourist office in one
area or city – 75 iBeakens per venue
Pack 5 Pro : set-up 5.498- (first year)
recurring : 2.949,- annually PRO light for maximum 5
museums (departments), heritage sites or tourist office in one
area or city – 250 iBeakens per venue
packs 2014
CITY / REGION Package :
Pack 10 Light : set-up 6.998- (first year)
recurring : 3.499,- annually PRO light for maximum 10
museums (departments), heritage sites or tourist office in one
area or city – 75 iBeakens per venue
Pack 10 Pro : set-up 8.498- (first year)
recurring : 5.249,- annually PRO light for maximum 5
museums (departments), heritage sites or tourist office in one
area or city – 250 iBeakens per venue
contact
Jo Van Hove, founder
jvh@ibeaken.com
http://ibeaken.com
+32 475 44 04 54
twitter : @ibeaken
facebook : ibeaken
iBeaken general presentation

iBeaken general presentation

Editor's Notes

  • #6 mobile = 100% (all platforms) almost everybody can own, develop and disseminate real-time content without having to rely on intermediaries
  • #36 goto market strategy – proof of concept is finished