SPANCEPT is a full-service digital marketing agency specializing in innovative and engaging online and mobile communication programs, promotions and campaigns. Such as:
Search Engine Optimization (SEO), Pay-Per-Click (PPC) Management, Social Media Management, Mobile Marketing and Website Development
If you would like to learn more about how you can utilize Facebook for your business. Contact Us Today!
http://spancept.com/
consult@spancept.com
Pre-planning 2.0: How to Use Digital Marketing to Generate Leads for Your Fun...Funeral Innovations
As our communities' demographics change, the approaches funeral homes and cemeteries use to reach these folks must evolve as well. Over 70% of the US is on Facebook and almost 70% of the country owns a smartphone. In order to grow your pre-need and business leads, you must reach these people where they spend the majority of their time: online.
In this session, I'll share proven techniques for funeral homes and cemeteries to reach their community using digital marketing. I'll show real examples of how you can generate leads using Facebook, email and your website.
By the end of this session, attendees will have actionable knowledge to deploy a digital marketing strategy that increases their bottom line and keeps them ahead of their competition!
kyla Johnson, communications Associate, Educate Girls
Moderator: robert rosenthal, South Asia Field representative, GlobalGiving
A picture may be worth a thousand words, but a powerful story is priceless. Kyla Johnson will share how Educate Girls uses inspiring stories and reports to motivate donors to give. She will provide practical tips for telling engaging stories that keep your network engaged. Audience members will have the opportunity to brainstorm where the stories are in your work, too.
SPANCEPT is a full-service digital marketing agency specializing in innovative and engaging online and mobile communication programs, promotions and campaigns. Such as:
Search Engine Optimization (SEO), Pay-Per-Click (PPC) Management, Social Media Management, Mobile Marketing and Website Development
If you would like to learn more about how you can utilize Facebook for your business. Contact Us Today!
http://spancept.com/
consult@spancept.com
Pre-planning 2.0: How to Use Digital Marketing to Generate Leads for Your Fun...Funeral Innovations
As our communities' demographics change, the approaches funeral homes and cemeteries use to reach these folks must evolve as well. Over 70% of the US is on Facebook and almost 70% of the country owns a smartphone. In order to grow your pre-need and business leads, you must reach these people where they spend the majority of their time: online.
In this session, I'll share proven techniques for funeral homes and cemeteries to reach their community using digital marketing. I'll show real examples of how you can generate leads using Facebook, email and your website.
By the end of this session, attendees will have actionable knowledge to deploy a digital marketing strategy that increases their bottom line and keeps them ahead of their competition!
kyla Johnson, communications Associate, Educate Girls
Moderator: robert rosenthal, South Asia Field representative, GlobalGiving
A picture may be worth a thousand words, but a powerful story is priceless. Kyla Johnson will share how Educate Girls uses inspiring stories and reports to motivate donors to give. She will provide practical tips for telling engaging stories that keep your network engaged. Audience members will have the opportunity to brainstorm where the stories are in your work, too.
Do you ever feel like messaging decisions are made in a vacuum at your organization? Some simple testing can make the difference in connecting with your target audience. Learn from Marcia Silva how the Second Harvest Food Bank leveraged a small budget on Facebook Ads to test branding elements, as well as how the data helped them tighten their 2015 childhood hunger messages and improve campaign results.
Understanding Buying Triggers
A Trigger is an event that causes a buyer to have a clear need, which usually converts into a sense of purpose and urgency in their buying process. As an example in your own personal life, you might have had a vague interest in getting a new camera. The personal factors include age, occupation, lifestyle, social and economic status and the gender of the consumer. These factors can individually or collectively affect the buying decisions of the consumers.
WEBINAR: How To Run A Successful Social Media Giving Campaign - Lessons fro B...CafeGive Social
For the webinar recording, visit: http://bit.ly/1gyrdTZ
Anyone can run a social media campaign, but running a successful social media giving campaign is an art form in itself. CafeGive Social and special guest Rhonda Foxworth of Bank of Ann Arbor, one of The Financial Brand's Power 100 Banks on Social Media, review what it takes to run a successful social media giving campaign. We take a look at the incredibly successful JumpstARTS cause campaign, and as well as tips and resources for running and evaluating campaigns on social media.
You had me at Hello: 7 mostly not crazy ideas to make sure you’re making the most of new supporter relationships
So you've got a bunch of new names from somewhere...Facebook, a contest, a progressive social action network, (ahem) Care2. Now what?
Well, you could start with "hello." Or, actually, anything. Kinda nuts, but sometimes it can take organizations too long to make any sort of proper introduction. And then your new joins are all like "who are these people?" when you finally send that renewal or call to action. But never fear! We have all kinds of smart, easy, and even automated tactics and techniques to let your newest list members know how glad you are to meet them.
Watch this AWESOME webinar with Madeline Stanionis (principal at M+R) and Justin Perkins (Senior Director Brand Engagement and Business Development at Care2) to learn about the best way to handle all of that acquisition you're bound to do in 2015. You'll learn about various case studies and walk away with cold-hard-tactics to make sure your ROI is astronomical (or at least, you know, positive).
Storymakers 2014: Creating a Breakout Story (Hosted by TechSoup)See3 Communications
Learn how your nonprofit, library, or foundation can create better digital stories with advice from some of the most well-seasoned storytellers and creators in social good storymaking.
From Michael Hoffman of See3 and the DoGooder Nonprofit Video Awards, to Joe Lambert of the Center for Digital Storytelling, we'll discuss the ingredients of a break out story and where to turn for inspiration in a cluttered landscape.
Beautiful condos and townhomes for sale in Sooke, BCSukhjit Randhawa
Phase 1 of a master planned community. With commercial amenities coming in Phase 2. Prices for condos starting from $329k CAD and townhomes starting from $589k CAD.
Direct message me for more info. Great opportunity to buy into Sooke, BC.
Do you ever feel like messaging decisions are made in a vacuum at your organization? Some simple testing can make the difference in connecting with your target audience. Learn from Marcia Silva how the Second Harvest Food Bank leveraged a small budget on Facebook Ads to test branding elements, as well as how the data helped them tighten their 2015 childhood hunger messages and improve campaign results.
Understanding Buying Triggers
A Trigger is an event that causes a buyer to have a clear need, which usually converts into a sense of purpose and urgency in their buying process. As an example in your own personal life, you might have had a vague interest in getting a new camera. The personal factors include age, occupation, lifestyle, social and economic status and the gender of the consumer. These factors can individually or collectively affect the buying decisions of the consumers.
WEBINAR: How To Run A Successful Social Media Giving Campaign - Lessons fro B...CafeGive Social
For the webinar recording, visit: http://bit.ly/1gyrdTZ
Anyone can run a social media campaign, but running a successful social media giving campaign is an art form in itself. CafeGive Social and special guest Rhonda Foxworth of Bank of Ann Arbor, one of The Financial Brand's Power 100 Banks on Social Media, review what it takes to run a successful social media giving campaign. We take a look at the incredibly successful JumpstARTS cause campaign, and as well as tips and resources for running and evaluating campaigns on social media.
You had me at Hello: 7 mostly not crazy ideas to make sure you’re making the most of new supporter relationships
So you've got a bunch of new names from somewhere...Facebook, a contest, a progressive social action network, (ahem) Care2. Now what?
Well, you could start with "hello." Or, actually, anything. Kinda nuts, but sometimes it can take organizations too long to make any sort of proper introduction. And then your new joins are all like "who are these people?" when you finally send that renewal or call to action. But never fear! We have all kinds of smart, easy, and even automated tactics and techniques to let your newest list members know how glad you are to meet them.
Watch this AWESOME webinar with Madeline Stanionis (principal at M+R) and Justin Perkins (Senior Director Brand Engagement and Business Development at Care2) to learn about the best way to handle all of that acquisition you're bound to do in 2015. You'll learn about various case studies and walk away with cold-hard-tactics to make sure your ROI is astronomical (or at least, you know, positive).
Storymakers 2014: Creating a Breakout Story (Hosted by TechSoup)See3 Communications
Learn how your nonprofit, library, or foundation can create better digital stories with advice from some of the most well-seasoned storytellers and creators in social good storymaking.
From Michael Hoffman of See3 and the DoGooder Nonprofit Video Awards, to Joe Lambert of the Center for Digital Storytelling, we'll discuss the ingredients of a break out story and where to turn for inspiration in a cluttered landscape.
Beautiful condos and townhomes for sale in Sooke, BCSukhjit Randhawa
Phase 1 of a master planned community. With commercial amenities coming in Phase 2. Prices for condos starting from $329k CAD and townhomes starting from $589k CAD.
Direct message me for more info. Great opportunity to buy into Sooke, BC.
Is Social Media Prominent In Your Business?Blue Thumb
Social media isn't a fad, it's a fundamental shift in the way we communicate.
Are you willing to do what it takes to make social media work for your business?
If social media is not a top priority, your business may not exist in 5 years. Come get your questions answered and find the most beneficial tips and tools to compete in this fast moving digital media.
Jeff DeHaven, Digital Marketing Director of Blue Thumb shares from his 11 years of social media experience.
Looking forward to the event, thanks for giving me the opportunity to talk to your members.
How We All Became Elvis: A Note On Online Personal BrandingBen Grossman
Sure you don't have the singing voice or the hips, but you can be Elvis in your own rite. This presentation outlines why personal online branding is more important than ever, gives some starting points for beginners, and some rules for use of social media--all compiled to help you create your online personal brand. For more about Ben Grossman or to request a copy of the presentation, visit http://www.ben-grossman.com
Social Media Workshop: Get Ready for 2020Chris Snider
This workshop was presented by Chris Snider at Drake University on Dec. 17, 2019. The goal of the workshop was to help companies and organizations improve their social media efforts in 2020.
It’s no secret that a personalized experience is the way to the consumer’s heart. But demographics don’t tell the whole story. The wealth of social data available to marketers today offers the opportunity to create highly specific content for highly specific audiences based on their social behavior.
Watch as audience data experts from Internet Marketing Inc. and NetBase discuss the future of marketing in a social data-driven world. They reveal how a customer-centric content strategy helped one retail brand generate $1 million in revenue and an astounding 9,655 percent ROI during the first six months of campaign activation. You’ll find out:
How to develop engaging content and drive ROI using audience social data
How to harness the power of behavioral and psychographic targeting for business and brand value
How to drive marketing reach with audience segmentation, campaign development and consumer engagement
Explore the multifaceted world of Muntadher Saleh, an Iraqi polymath renowned for his expertise in visual art, writing, design, and pharmacy. This SlideShare delves into his innovative contributions across various disciplines, showcasing his unique ability to blend traditional themes with modern aesthetics. Learn about his impactful artworks, thought-provoking literary pieces, and his vision as a Neo-Pop artist dedicated to raising awareness about Iraq's cultural heritage. Discover why Muntadher Saleh is celebrated as "The Last Polymath" and how his multidisciplinary talents continue to inspire and influence.
Hadj Ounis's most notable work is his sculpture titled "Metamorphosis." This piece showcases Ounis's mastery of form and texture, as he seamlessly combines metal and wood to create a dynamic and visually striking composition. The juxtaposition of the two materials creates a sense of tension and harmony, inviting viewers to contemplate the relationship between nature and industry.
2137ad - Characters that live in Merindol and are at the center of main storiesluforfor
Kurgan is a russian expatriate that is secretly in love with Sonia Contado. Henry is a british soldier that took refuge in Merindol Colony in 2137ad. He is the lover of Sonia Contado.
2137ad Merindol Colony Interiors where refugee try to build a seemengly norm...luforfor
This are the interiors of the Merindol Colony in 2137ad after the Climate Change Collapse and the Apocalipse Wars. Merindol is a small Colony in the Italian Alps where there are around 4000 humans. The Colony values mainly around meritocracy and selection by effort.
7. •67% of decisions are
influenced by word of
mouth
•Online posts can boost
conversion by over 20%
•Fans are 28% more likely to
be repeat customers
•Facebook fans spend more
than non-fans
SOCIAL MEDIA WORKS
8. GET YOUR CUSTOMERS TO MARKET FOR YOU
“Having an
awesome time
at Blue Cue!”
“See you guys there!”
“A friend sent you a
photo from Dos Equis”
“Looks fun! Meet
you there in 20”
“Sent from Blue Cue”
40. gl enn@i snap. com
916- 333- 6028 ext . 112
i snap. com/ cor por at e
Ask me how we can hel p
you bui l d your br and’ s
soci al r each, engagement
and emai l dat abase.
Editor's Notes
Thirty years ago, traditional broadcast media was dominant. Companies could spend lots of money on creative campaigns to influence consumers with repetitive messaging.
Then came digital technologies, which allowed advertisers to target small groups with repetitive messages and hone in the effectiveness of their broadcast marketing campaigns.
Then, the media world took a drastic shift. Social media has emerged, empowering consumers to publish and consume information with wide audiences. In today ’ s media landscape the paradigm is consumers marketing to consumers on a brands behalf, sometimes called “ brand advocacy ” or “ word of mouth at scale. ”
This begs the question for today ’ s marketer: How to leverage social media to generate results? The answer to the question is simple, but the implementation is a real challenge that marketers are grappling with.
Social media marketing is so important today because consumers spend more time on social networks than on any other online activity. http://www.emarketer.com/PressRelease.aspx?R=1008732
Social media marketing drives results. Social media is about word of mouth, and word of mouth influences a huge amount of purchasing behavior online.
So how do tap into those great word of mouth recommendations? How do you get your customers to talk about your brand to THEIR friends?
We help a wide array of customers that please their users or consumers. Anywhere consumers are having fun, shareable experiences.
We help brands be at the opportune place at the opportune time to engage their customers; right when a customer is having a great brand experience. The iSnap social photo station is an internet connected camera that shares photos in real time on social networks. Photo sharing is the most popular use of social media and the best way for brands to generate buzz online.
This begs the question for today ’ s marketer: How to leverage social media to generate results? The answer to the question is simple, but the implementation is a real challenge that marketers are grappling with.
Here ’ s how it works: A customer approaches the photo station and will see a live preview of herself on the screen, giving an “ I ’ m on TV effect ” . She starts by pressing the “ Take a Picture ” button.
The photo station will count down from 5 and snap a picture!
The customer can preview her picture and then press a logo to select which social network she ’ d like to share on.
She will enter her username and password to log into her personal account, in this example Facebook.
If this is the first time the customer has used an iSnap photo station, she will be asked to grant permission for the photo station to post to the social network on her behalf. Once a user has granted permission once they will not see this screen again.
She can add a short message or tag friends in the photo to further extend engagement. This screen also provides options for the customer to opt-in to become a social media follower or join other marketing programs. The customer clicks “ Share Now ” and the photo is sent.
In arrives in near real time on the customers personal social network feed, available to all of her friends. The picture is a keepsake with graphics and “ social proof ” that they couldn ’ t get from a mobile phone or point and shoot camera. While you have just delivered a great experience for your customer, there is great added value you get as a social media marketer.
You can embed a link, hashtag, fun message, or other text that gets shared along with the picture. It ’ s a great way to drive customers through your doors. Julia just let her friends know how amazing your brand is and also gave them an exclusive offer. In this case Julia just let her 768 friends on Facebook know that they can get a discount on a Jamba Juice drink.
The heart and soul of social media marketing is a metric called “ engagement ” . Engagement is a measure of how many people are liking, commenting, and re-sharing stories and measures how far your brand and offers have spread. iSnap photos see some of the highest levels of engagement of any Facebook application.
Finally, Julia became a fan of Jamba Juice on Facebook when she opted-in on the photo station. With this long term permission marketing relationship, Jamba Juice can continue to build a deeper relationship with Julia; fostering both brand advocacy and brand loyalty.
When users click on iSnap photos from your venue, they are directed to your iSnap brand page. The answer to the question is simple, but the implementation is a real challenge that marketers are grappling with.
Here, consumers can view theirs and their friends’ photos, a trackable ad, and your custom branding The answer to the question is simple, but the implementation is a real challenge that marketers are grappling with.
Here, consumers can view theirs and their friends’ photos, a trackable ad, and your custom branding The answer to the question is simple, but the implementation is a real challenge that marketers are grappling with.
It starts with our marketing toolset. iSnap offers you an array of marketing tools and reports to maximize the ROI of your photo station network. These modules can be activated or deactivated at will on a month to month basis to ensure iSnap can always be fit to your ever-changing social media marketing goals.
Next is a set of network management tools. These tools ensure your network is reliable and always up to date with the latest changes in social media. With iSnap network management tools you can focus on the job of communication with your customers, not bothering with IT infrastructure.
Finally, the iSnap cloud provides the real time connection between your photo stations and the social networks. The iSnap Social Cloud ensures that your photo stations remain compatible with the current social networks and that as new social networks emerge, your photo station will not become antiquated.
iSnap has an impressive roster of clients that please their customers every day. iSnap clients are marketers who are taking social into interesting new places, markets, and applications.
For example, MGM Resorts has deployed a permanent network of dozens of iSnap photo stations to their casino and hotel properties in Las Vegas and Reno. MGM Resorts operates multiple devices in each property, driving tens of thousands of photos every month with offers shared with tens of millions of friends on social networks and helping to drive more hotel room bookings every month.
CBS Radio has iSnap photo stations in their major media markets, providing a great social experience for their audience and an extra level of value to their sponsors and advertisers.
Live Nation uses iSnap photo stations to give venue sponsors like Dunkin Donuts more value for their sponsorship dollar and providing a fun, free amenity to make the concert-going experience even more social. Dunkin even involves artists and entertainment talent to draw more use of the photo station.
The Discovery Science Center in Los Angeles uses iSnap to engage guests and promote repeat ticket sales. iSnap is easily customizable to fit the museum’s roster of rotating, temporarily installed exhibits.
The iSnap Social Photo station itself is built to reflect your brand branded. Both the photo overlay and the external signage are easily changeable. The photo overlay is a simple transparent png that you can change at will. The pedestal contains a plexiglass window that allows you to easily change poster graphics for changing campaigns and events.
You don ’ t need to be an IT expert to setup an iSnap photo station. Simply plug it into a wall outlet and either a wired or wireless Internet connection, you can even use a cellular hotspot device from your favorite carrier. Once plugged in the photo station will automatically start and walk you through a simple setup wizard.