Fun & Learn is opening new retail outlets and needs to attract and select the best applicants. The document provides guidance on the recruitment and selection process. It recommends focusing recruitment efforts on both internal candidates with relevant skills and external candidates to bring in new perspectives. The selection process should evaluate communication skills, work ethic, passion, and whether candidates are lifelong learners. To address retention issues, the company should recognize employee contributions, provide incentives, increase transparency, inspire autonomy, and leverage technology.