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The Global Luxury
Pet Magazine
Media Kit
2015/16
For nearly a century, the Hamptons
have been synonymous with the
playground for the rich and famous,
summertime vacation, and weekend
getaways for those in need of rest and
relaxation. Affluent pet parents seek out
the best, buy the best, and demand the
best pet products in the market today.
WELLNESS CAUSES TRENDS INTERVIEWS RESCUE LIFESTYLE
THE GLOBAL LUXURY PET MAGAZINE
We love animals, especially our pets. Our worldwide audience
share a common bond: we are passionate about animal welfare,
philanthropy, and rescue. We believe that all pets deserve
to be pampered, loved and spoiled beyond imagination.
TARGET MARKET
Welcome
FEMALEMALE
DEMOGRAPHICS
99%
At least
one dog
72%
Two or
more dogs
38%
Three or
more dogs
62%
At least one Cat
46%
Two or more cats
PET OWNERSHIP
84%
$125,000+
29%
$200,000+
ANNUAL HOUSEHOLD INCOME
84%
Buy online
for pets
89%
Buy gifts
for pets
78%
Travel
with pets
CONSUMPTION
DISTRIBUTION
300,000
Total Circulation
75,000
Print Circulation
150,000
Digital subscriptions outlets
125,000
Consumers
15,000
Retailers
10,000
International
Hamptons Pet is distributed throughout
the United States in to the top pet
markets, including but not limited
to New York, Chicago, Miami, San
Francisco, San Diego,
Los Angeles, Boston, and Seattle.
International distribution includes
London, Paris, Sydney, Tokyo,
Barcelona, Brussels, Munich,
Madrid, Mexico and Monte Carlo.
2014 Survey Monkey HAMPTONS PET MEDIA KIT 20152
FROMISSUE1:DESIGNWITHPETSINMIND;PHOTOGRAPHYBYEMERALDESTATECARE
PHOTOGRAPHYBRADYARCHITECTURALPHOTOGRAPHY(LIFESTYLE);MATTBRANSCOMBE,BSCPHOTO.COM(CAUSES);THELANGUAGEOFDOGS(WELLNESS)
HAMPTONS PET MEDIA KIT 20153
Editorial
O
ur pets join us everywhere…
in the parks, the streets,
the beach, the office, the
terrace café, shops, couches,
our beds… but mostly in our hearts. As
members of our family, they sleep and
eat with us. These fortunate pets enjoy the
most upscale markets around the country.
Hamptons Pet is unlike any other pet
magazine. Combining humor, the best
writers, oustanding photography, pet
parenting, and an ever so glamorous look.
Hamptons Pet is an upscale magazine
with attitude. And for those humans
fortunate enough to share their lives
with pets, our magazine is the guidebook
on how to bring them up, keep them
healthy, and train them. It’s the ultimate
resource on how to earn the title every
dog desires—“Top Dog!”
Our sophisticated and influential
consumers are the people that help drive
the greatest and most sustained growth
ever seen in the industry: 56 billion and
counting!
Gregg R. Oehler
Publisher/Editorial Director
ISSUE	 SEASON				 AD CLOSE		 AD COPY DUE
№ 5	 Fall/Holiday 2015			 September 25	 October 2
№ 6	 Winter 2016 		 January 8	 January 15
№ 7	 Spring 2016 		 April 4		 April 11
ANNUAL SCHEDULE
"Affluent pet parents
seek out the best, buy
the best, and demand
the best pet products in
the market today."
OUR CONTENT
FEATURES
An inside look at some of
the most influential people
in the pet industry today.
LIFESTYLE
Celebrity 4-1-1
Pet-friendly interiors
Fashion trends
Pet travel and adventures
WELLNESS
Grooming
Seasonal safety
Supplements, Home remedies
Pet facts: Did you know?
CAUSES
To the rescue!
Pet philanthropy
Animal welfare
Hamptons Pet is optimized for all tablets,
smartphones and desktop computers.
Connect at HamptonsPet.com/subscribe
Added value
AN APP A MOBILE-FRIENDLY MAGAZINE
UPGRADE WITH AN HP ADVERTORIAL
Each issue features special advertorial sections,
bringing prime placement and editorial flair to
your product galleries and service listings.
Ask your representative how to get involved!
Events
Events, business and services
Product Showcase
Gallery-style shopping
HAMPTONS PET MEDIA KIT 20154
Advertise in one of our special advertorial sections
and receive a free product post on HamptonsPet.com, plus the
New York Pet Fashion Show’s website, Instagram and Facebook page!
nypetfashionshow.com
App store kindle issuuGoogle Play
Display options
HAMPTONS PET MEDIA KIT 20155
SENDING ARTWORK* DELIVERYPRODUCT SHOWCASE*
Please be certain your images meet
these print requirements so that we can
provide the best possible results.
File format	 JPEG
Resolution	 300 DPI
Color mode	CMYK
Please check requirements and send
your final images to Gregg R. Oehler.
Please get in touch with any questions.
Email	 gregg@oehlermedia.com
Phone	 (203) 595-5452
If participating in an advertorial feature,
you will asked to supply a single product
image with the following requirements.
Solid white background
No graphics or hard shadow effects
Minimum size is 6 × 6 inches at
300 DPI (or 1800 × 1800 pixels)
* Images that do not meet above file requirements may option a $50 (USD) file preparation fee. We cannot accept resolutions lower than described.
PRODUCT SHOWCASE		 6 х 6 (300 DPI)		 1800 × 1800			 1000
SPONSOR ARTICLE		 Please contact for further details				1000
DIMENSIONS AND RATES*
REVERSE COVER 		 8.25 × 10.75 (300 DPI)	 2475 × 3225			 7000
INSIDE FRONT COVER		 Trim size 8 × 10.5 inches (or 2400 × 3150 pixels)
INSIDE BACK COVER	 	 Text safe zone 7.5 × 10 inches (or 2250 × 3000 pixels)
FULL PAGE 		 	8.25 × 10.75 (300 DPI)	 2475 × 3225			 6000
			 		 Trim size 8 × 10.5 inches (or 2400 × 3150 pixels)
INSIDE BACK COVER	 	 Text safe zone 7.5 × 10 inches (or 2250 × 3000 pixels)
DESCRIPTION			INCHES (width x height)		 PIXELS (width x height)			USD ($)
+
BLEED
+
BLEED
SIXTH PAGE (Horizontal)	4.44 × 2.125 (300 DPI)	1331 × 638			 1020
SIXTH PAGE (Vertical)		 2.125 × 4.44 (300 DPI)	638 × 1331			
THIRD PAGE (Vertical)		 2.125 × 9.06 (300 DPI)	 638 × 2719			 2400
THIRD PAGE (Square) 		 4.44 × 4.44 (300 DPI)	1331 × 1331 			
HALF PAGE (Horizontal)	6.75 × 4.43 (300 DPI)	 2025 × 1331			 3600
HALF PAGE (Vertical)	 	 3.28 × 9.06 (300 DPI) 	 984 × 2719			
QUARTER PAGE		 3.28 × 4.44 (300 DPI)	984 × 1331			 1800
hamptonspet.com
Contact
Gregg R. Oehler
Publisher/Editorial Director
Email 	 gregg@oehlermedia.com
Office 	 (203) 595-5452
Mobile 	(646) 202-3807
Fax 	 (203) 595-5454
Oehler Media, Inc.
18 Old North Stamford Road
Stamford, CT 06905
PetMediaPR.com

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HPMK2015-6FINAL

  • 1. The Global Luxury Pet Magazine Media Kit 2015/16 For nearly a century, the Hamptons have been synonymous with the playground for the rich and famous, summertime vacation, and weekend getaways for those in need of rest and relaxation. Affluent pet parents seek out the best, buy the best, and demand the best pet products in the market today. WELLNESS CAUSES TRENDS INTERVIEWS RESCUE LIFESTYLE THE GLOBAL LUXURY PET MAGAZINE
  • 2. We love animals, especially our pets. Our worldwide audience share a common bond: we are passionate about animal welfare, philanthropy, and rescue. We believe that all pets deserve to be pampered, loved and spoiled beyond imagination. TARGET MARKET Welcome FEMALEMALE DEMOGRAPHICS 99% At least one dog 72% Two or more dogs 38% Three or more dogs 62% At least one Cat 46% Two or more cats PET OWNERSHIP 84% $125,000+ 29% $200,000+ ANNUAL HOUSEHOLD INCOME 84% Buy online for pets 89% Buy gifts for pets 78% Travel with pets CONSUMPTION DISTRIBUTION 300,000 Total Circulation 75,000 Print Circulation 150,000 Digital subscriptions outlets 125,000 Consumers 15,000 Retailers 10,000 International Hamptons Pet is distributed throughout the United States in to the top pet markets, including but not limited to New York, Chicago, Miami, San Francisco, San Diego, Los Angeles, Boston, and Seattle. International distribution includes London, Paris, Sydney, Tokyo, Barcelona, Brussels, Munich, Madrid, Mexico and Monte Carlo. 2014 Survey Monkey HAMPTONS PET MEDIA KIT 20152 FROMISSUE1:DESIGNWITHPETSINMIND;PHOTOGRAPHYBYEMERALDESTATECARE
  • 3. PHOTOGRAPHYBRADYARCHITECTURALPHOTOGRAPHY(LIFESTYLE);MATTBRANSCOMBE,BSCPHOTO.COM(CAUSES);THELANGUAGEOFDOGS(WELLNESS) HAMPTONS PET MEDIA KIT 20153 Editorial O ur pets join us everywhere… in the parks, the streets, the beach, the office, the terrace café, shops, couches, our beds… but mostly in our hearts. As members of our family, they sleep and eat with us. These fortunate pets enjoy the most upscale markets around the country. Hamptons Pet is unlike any other pet magazine. Combining humor, the best writers, oustanding photography, pet parenting, and an ever so glamorous look. Hamptons Pet is an upscale magazine with attitude. And for those humans fortunate enough to share their lives with pets, our magazine is the guidebook on how to bring them up, keep them healthy, and train them. It’s the ultimate resource on how to earn the title every dog desires—“Top Dog!” Our sophisticated and influential consumers are the people that help drive the greatest and most sustained growth ever seen in the industry: 56 billion and counting! Gregg R. Oehler Publisher/Editorial Director ISSUE SEASON AD CLOSE AD COPY DUE № 5 Fall/Holiday 2015 September 25 October 2 № 6 Winter 2016 January 8 January 15 № 7 Spring 2016 April 4 April 11 ANNUAL SCHEDULE "Affluent pet parents seek out the best, buy the best, and demand the best pet products in the market today." OUR CONTENT FEATURES An inside look at some of the most influential people in the pet industry today. LIFESTYLE Celebrity 4-1-1 Pet-friendly interiors Fashion trends Pet travel and adventures WELLNESS Grooming Seasonal safety Supplements, Home remedies Pet facts: Did you know? CAUSES To the rescue! Pet philanthropy Animal welfare
  • 4. Hamptons Pet is optimized for all tablets, smartphones and desktop computers. Connect at HamptonsPet.com/subscribe Added value AN APP A MOBILE-FRIENDLY MAGAZINE UPGRADE WITH AN HP ADVERTORIAL Each issue features special advertorial sections, bringing prime placement and editorial flair to your product galleries and service listings. Ask your representative how to get involved! Events Events, business and services Product Showcase Gallery-style shopping HAMPTONS PET MEDIA KIT 20154 Advertise in one of our special advertorial sections and receive a free product post on HamptonsPet.com, plus the New York Pet Fashion Show’s website, Instagram and Facebook page! nypetfashionshow.com App store kindle issuuGoogle Play
  • 5. Display options HAMPTONS PET MEDIA KIT 20155 SENDING ARTWORK* DELIVERYPRODUCT SHOWCASE* Please be certain your images meet these print requirements so that we can provide the best possible results. File format JPEG Resolution 300 DPI Color mode CMYK Please check requirements and send your final images to Gregg R. Oehler. Please get in touch with any questions. Email gregg@oehlermedia.com Phone (203) 595-5452 If participating in an advertorial feature, you will asked to supply a single product image with the following requirements. Solid white background No graphics or hard shadow effects Minimum size is 6 × 6 inches at 300 DPI (or 1800 × 1800 pixels) * Images that do not meet above file requirements may option a $50 (USD) file preparation fee. We cannot accept resolutions lower than described. PRODUCT SHOWCASE 6 х 6 (300 DPI) 1800 × 1800 1000 SPONSOR ARTICLE Please contact for further details 1000 DIMENSIONS AND RATES* REVERSE COVER 8.25 × 10.75 (300 DPI) 2475 × 3225 7000 INSIDE FRONT COVER Trim size 8 × 10.5 inches (or 2400 × 3150 pixels) INSIDE BACK COVER Text safe zone 7.5 × 10 inches (or 2250 × 3000 pixels) FULL PAGE 8.25 × 10.75 (300 DPI) 2475 × 3225 6000 Trim size 8 × 10.5 inches (or 2400 × 3150 pixels) INSIDE BACK COVER Text safe zone 7.5 × 10 inches (or 2250 × 3000 pixels) DESCRIPTION INCHES (width x height) PIXELS (width x height) USD ($) + BLEED + BLEED SIXTH PAGE (Horizontal) 4.44 × 2.125 (300 DPI) 1331 × 638 1020 SIXTH PAGE (Vertical) 2.125 × 4.44 (300 DPI) 638 × 1331 THIRD PAGE (Vertical) 2.125 × 9.06 (300 DPI) 638 × 2719 2400 THIRD PAGE (Square) 4.44 × 4.44 (300 DPI) 1331 × 1331 HALF PAGE (Horizontal) 6.75 × 4.43 (300 DPI) 2025 × 1331 3600 HALF PAGE (Vertical) 3.28 × 9.06 (300 DPI) 984 × 2719 QUARTER PAGE 3.28 × 4.44 (300 DPI) 984 × 1331 1800
  • 6. hamptonspet.com Contact Gregg R. Oehler Publisher/Editorial Director Email gregg@oehlermedia.com Office (203) 595-5452 Mobile (646) 202-3807 Fax (203) 595-5454 Oehler Media, Inc. 18 Old North Stamford Road Stamford, CT 06905 PetMediaPR.com