1st Shopify Meetup in Perth - February 2018TradeGecko
Slides from our recent Shopify Meetup in Perth where our special guests & industry experts presented on ecommerce trends, insights & tips for accelerating growth.
Guest Speakers:
JOSHUA BITOSSI Shopify Plus Launch Engineer
LISA MONRO Shopify Merchant, Happy Tummies
AKUL DEWAN Partnerships Manager, TradeGecko
BEN DE JONGE Shopify Expert, The Cut
SCOTT SANDERS Shopify Expert, The Cut
BONNIE DAVIES Shopify Merchant, Famous Sharon
Digital Dealer 23 - Settling the Traditional v Digital DebateDave Spannhake
As the landscape of automotive advertising changed, two camps have emerged: traditional marketing and digital marketing. This segmented philosophy left many dealerships behind the curve, forging through a continual drop in gross margins and wasted ad dollars. A greater and greater number of consumers began spending the majority of their car buying process researching online and started visiting fewer dealerships, which has made it vital to understand how and when consumers make a decision to buy. It’s time to think differently — traditional versus digital… it’s time to end the debate.
The best network marketing retail sales business 24 years with over 80 consecutive quarters of growths and billions in sales
not a MLM thisis an unique business plan worth looking at this could be what you have been looking for
1st Shopify Meetup in Perth - February 2018TradeGecko
Slides from our recent Shopify Meetup in Perth where our special guests & industry experts presented on ecommerce trends, insights & tips for accelerating growth.
Guest Speakers:
JOSHUA BITOSSI Shopify Plus Launch Engineer
LISA MONRO Shopify Merchant, Happy Tummies
AKUL DEWAN Partnerships Manager, TradeGecko
BEN DE JONGE Shopify Expert, The Cut
SCOTT SANDERS Shopify Expert, The Cut
BONNIE DAVIES Shopify Merchant, Famous Sharon
Digital Dealer 23 - Settling the Traditional v Digital DebateDave Spannhake
As the landscape of automotive advertising changed, two camps have emerged: traditional marketing and digital marketing. This segmented philosophy left many dealerships behind the curve, forging through a continual drop in gross margins and wasted ad dollars. A greater and greater number of consumers began spending the majority of their car buying process researching online and started visiting fewer dealerships, which has made it vital to understand how and when consumers make a decision to buy. It’s time to think differently — traditional versus digital… it’s time to end the debate.
The best network marketing retail sales business 24 years with over 80 consecutive quarters of growths and billions in sales
not a MLM thisis an unique business plan worth looking at this could be what you have been looking for
It's the middle of the year - July 2019. It would be good for entrepreneurs to start planning their Marketing Strategy for 2020. What are their goals, how do they want to achieve these goals - and via which mediums. Armed with the new opportunities in the market - they can make an informed decision for their business and ultimately the growth of their brand.
Customer Acquisition: The Story of 2016 - 2020MineThatData
In this 4th draft of a presentation to be given to the Vermont / New Hampshire Marketing Group on March 31, 2016, Kevin Hillstrom, shares reasons why customer acquisition is the most important story of the next five years, and illustrates how numerous businesses approach the task of acquiring new customers. Finally, Kevin discusses a new department, called a "Brand Response Marketing Team".
Customers Abandoning Their Shopping Carts? Don't Get Mad. Get Remarketing!Webtrends
Fact: Abandoned shopping carts account for $18 billion in missed revenue opportunities a year.*
Fact: Every cart abandonment email sent delivers over $6 in revenue.**
Embrace a new perspective on consumers who abandon your shopping cart, and use your insight to target them with an email remarketing campaign. Learn how email remarketing can bring consumers back, and turn them into high-value customers.
Our slideshare tells you how to do it, plus explains:
Why email remarketing is an effective way to bring abandoners back to your site
What makes cart abandoners a valuable group to target
How Webtrends technology enhances your email remarketing
* Forrester Research
** SalesCycle, 2013
DailyDealBuilder.com, is a group buying platform and daily deal platform designed to let individuals create their own ‘daily deal’ websites or groupon clones, or woot clones – with professional training and assistance in launching the site.
The new software allows easy entry into the already successful model of group buying and daily deal services without any prior technical knowledge.
Daily Deal Builder also includes comprehensive training from the HC Consulting Group staff on how to build and launch daily deal businesses.
Adido was in attendance at VAC 2019 delivering a seminar on marketing with 2020 vision.
This session highlighted marketing strategies to consider over the next 12 months.
Coming from our real-world experience of working with numerous visitor attractions in the UK and over 15 years of experience.
This seminar outlined where you can get more ticket sales and save yourself from making mistakes with your budget.
How to Improve Your Website and Gain More CustomersMyles English
This presentation introduces businesses owners to the power their website has as a marketing tool. It also introduces several best-practices that should be followed in order to maximize revenue generated through their websites.
this is going to show you how we convert spending into savings witch creates the shopping annuity as a customer or Unfranchies owner you can transfer your buying habits to save and create a shopping annuity shop.com is on the cutting edge of online shopping and technology and they just keep getting better. contact me for more information on becoming a business partner or customer . trish64odi@gmail.com
Introducing best marketing strategies- advanced marketing for big time results. Inside this E book, you will discover the topics about right into strategies, marketing tips, few good markets, free publicity and pay per click strategies, affiliate strategies, website words of kingdom, budgeting basics, more on traffic, most common mistakes, mistakes of recurring signup, to charge or not to charge, free subscriptions and many more!
Kevin hillstrom mine_thatdata_catalogu2015Sarah Fletcher
What a great Pub Talk! If you haven't had the pleasure of listening to Kevin Hillstrom, you're in for a treat. If you are already familiar with Kevin and his Mine That Data blog, sit back and enjoy, this is well worth your time.
The Funny changing world of catalogs
Using his remarkable career with companies like Lands' End, Eddie Bauer and Nordstroms, Kevin starts off with a cartoon strewn review of the major shifts in the industry, from the heyday of catalogs through the advent of the internet, co-ops and the demographic disconnect we are seeing today.
Different Paths
When marketers look at E-commerce versus catalogs they sometimes miss the inherent differences that shape the selling space and customers for each channel. Kevin presents the different paths each takes and the different outcomes that result from the different paths. It's an eye opener.
Trend #1 = Merchandise Productivity
Merchandising forensics have taught Kevin that the number one threat to catalogers is the decline of merchandise productivity. He explains both the short term results and the longterm impact of reduced merchandise productivity and offers a fun way for merchants, marketers and creative to compete together in a tournament of success.
Trend #2 = How will We Acquire a New Customer in 2020?
Did you know that Buzzed is getting 37% of it's traffic through Facebook? Snapchat is another 21%. That is an enormous shift from 10 or even 5 years ago. With such an ever-changing landscape of customer focus how can merchants stay relevant? Kevin offers his view into the future and lays out several ways to look at which direction different companies should be heading.
Trend #3 = How will We Avoid Paying Tolls?
Tolls, (aka expenses) are killing catalogs. How can you reduce those tolls? First you have to know where they are and what they cost. The smartest companies identify low-cost customer acquisition programs that bypass the toll collecting process. Kevin offers some benchmarking to see if you're paying too much and shows how understanding your customer can show you where to focus your toll reducing efforts. He offers ten tips to help you bypass some of those costs.
This is one of our favorite Pub Talks so far. Let us know what you think and if you have any questions for Kevin he'd love to hear from you as well.
Inbound Marketing is promoting a company digitally through blogs, eBooks, newsletters, whitepapers, SEO, social media marketing, and other forms of content marketing which attract customers through the different stages of the purchase funnel.
Como o Google está inovando para gerar mais vendas e resultados para o mercad...E-Commerce Brasil
Nick Brady - Performance Specialist, Google falou sobre Como o Google está inovando para gerar mais vendas e resultados para o mercado de varejo durante o Fórum E-Commerce Brasil 2019.
Marketing 2020 is an annual event at the University of Derby, it is focused on Marketing and local business. Guest speakers this year were Heidi Barlow of East Midlands Airport, Adam Tamsett of Intu Derby and Simon Jacobson of Bing search
Ravi digital is a top digital marketing agency in Bangalore.We will provide services like SEO Services,Social Media Marketing Services,PPC Services,Facebook Marketing,Email Marketing and Affiliate Marketing.
Ravi Digital l Digital Marketing Service l PPC l Digital Marketing Service In Bangalore l SEO l SMM
Digital Marketing Services In Bangalore l Digital Marketing Slide share l Digital Marketing Slide show l Digital Marketing in Bangalore l Digital Marketing Ravi Kumar
It's the middle of the year - July 2019. It would be good for entrepreneurs to start planning their Marketing Strategy for 2020. What are their goals, how do they want to achieve these goals - and via which mediums. Armed with the new opportunities in the market - they can make an informed decision for their business and ultimately the growth of their brand.
Customer Acquisition: The Story of 2016 - 2020MineThatData
In this 4th draft of a presentation to be given to the Vermont / New Hampshire Marketing Group on March 31, 2016, Kevin Hillstrom, shares reasons why customer acquisition is the most important story of the next five years, and illustrates how numerous businesses approach the task of acquiring new customers. Finally, Kevin discusses a new department, called a "Brand Response Marketing Team".
Customers Abandoning Their Shopping Carts? Don't Get Mad. Get Remarketing!Webtrends
Fact: Abandoned shopping carts account for $18 billion in missed revenue opportunities a year.*
Fact: Every cart abandonment email sent delivers over $6 in revenue.**
Embrace a new perspective on consumers who abandon your shopping cart, and use your insight to target them with an email remarketing campaign. Learn how email remarketing can bring consumers back, and turn them into high-value customers.
Our slideshare tells you how to do it, plus explains:
Why email remarketing is an effective way to bring abandoners back to your site
What makes cart abandoners a valuable group to target
How Webtrends technology enhances your email remarketing
* Forrester Research
** SalesCycle, 2013
DailyDealBuilder.com, is a group buying platform and daily deal platform designed to let individuals create their own ‘daily deal’ websites or groupon clones, or woot clones – with professional training and assistance in launching the site.
The new software allows easy entry into the already successful model of group buying and daily deal services without any prior technical knowledge.
Daily Deal Builder also includes comprehensive training from the HC Consulting Group staff on how to build and launch daily deal businesses.
Adido was in attendance at VAC 2019 delivering a seminar on marketing with 2020 vision.
This session highlighted marketing strategies to consider over the next 12 months.
Coming from our real-world experience of working with numerous visitor attractions in the UK and over 15 years of experience.
This seminar outlined where you can get more ticket sales and save yourself from making mistakes with your budget.
How to Improve Your Website and Gain More CustomersMyles English
This presentation introduces businesses owners to the power their website has as a marketing tool. It also introduces several best-practices that should be followed in order to maximize revenue generated through their websites.
this is going to show you how we convert spending into savings witch creates the shopping annuity as a customer or Unfranchies owner you can transfer your buying habits to save and create a shopping annuity shop.com is on the cutting edge of online shopping and technology and they just keep getting better. contact me for more information on becoming a business partner or customer . trish64odi@gmail.com
Introducing best marketing strategies- advanced marketing for big time results. Inside this E book, you will discover the topics about right into strategies, marketing tips, few good markets, free publicity and pay per click strategies, affiliate strategies, website words of kingdom, budgeting basics, more on traffic, most common mistakes, mistakes of recurring signup, to charge or not to charge, free subscriptions and many more!
Kevin hillstrom mine_thatdata_catalogu2015Sarah Fletcher
What a great Pub Talk! If you haven't had the pleasure of listening to Kevin Hillstrom, you're in for a treat. If you are already familiar with Kevin and his Mine That Data blog, sit back and enjoy, this is well worth your time.
The Funny changing world of catalogs
Using his remarkable career with companies like Lands' End, Eddie Bauer and Nordstroms, Kevin starts off with a cartoon strewn review of the major shifts in the industry, from the heyday of catalogs through the advent of the internet, co-ops and the demographic disconnect we are seeing today.
Different Paths
When marketers look at E-commerce versus catalogs they sometimes miss the inherent differences that shape the selling space and customers for each channel. Kevin presents the different paths each takes and the different outcomes that result from the different paths. It's an eye opener.
Trend #1 = Merchandise Productivity
Merchandising forensics have taught Kevin that the number one threat to catalogers is the decline of merchandise productivity. He explains both the short term results and the longterm impact of reduced merchandise productivity and offers a fun way for merchants, marketers and creative to compete together in a tournament of success.
Trend #2 = How will We Acquire a New Customer in 2020?
Did you know that Buzzed is getting 37% of it's traffic through Facebook? Snapchat is another 21%. That is an enormous shift from 10 or even 5 years ago. With such an ever-changing landscape of customer focus how can merchants stay relevant? Kevin offers his view into the future and lays out several ways to look at which direction different companies should be heading.
Trend #3 = How will We Avoid Paying Tolls?
Tolls, (aka expenses) are killing catalogs. How can you reduce those tolls? First you have to know where they are and what they cost. The smartest companies identify low-cost customer acquisition programs that bypass the toll collecting process. Kevin offers some benchmarking to see if you're paying too much and shows how understanding your customer can show you where to focus your toll reducing efforts. He offers ten tips to help you bypass some of those costs.
This is one of our favorite Pub Talks so far. Let us know what you think and if you have any questions for Kevin he'd love to hear from you as well.
Inbound Marketing is promoting a company digitally through blogs, eBooks, newsletters, whitepapers, SEO, social media marketing, and other forms of content marketing which attract customers through the different stages of the purchase funnel.
Como o Google está inovando para gerar mais vendas e resultados para o mercad...E-Commerce Brasil
Nick Brady - Performance Specialist, Google falou sobre Como o Google está inovando para gerar mais vendas e resultados para o mercado de varejo durante o Fórum E-Commerce Brasil 2019.
Marketing 2020 is an annual event at the University of Derby, it is focused on Marketing and local business. Guest speakers this year were Heidi Barlow of East Midlands Airport, Adam Tamsett of Intu Derby and Simon Jacobson of Bing search
Ravi digital is a top digital marketing agency in Bangalore.We will provide services like SEO Services,Social Media Marketing Services,PPC Services,Facebook Marketing,Email Marketing and Affiliate Marketing.
Ravi Digital l Digital Marketing Service l PPC l Digital Marketing Service In Bangalore l SEO l SMM
Digital Marketing Services In Bangalore l Digital Marketing Slide share l Digital Marketing Slide show l Digital Marketing in Bangalore l Digital Marketing Ravi Kumar
t is all about Internet Marketing. we have all the solutions of web business like : Digital Marketing / SEO / Websites / SMO / App Developing /and much more
We are a visual communication company that creates effective visual elements, using Graphics, Media, Web and Print as the major communicator, using the most innovative and value-based approach, with the good support of experienced professionals from various fields in the advertising, Media, (P.R) Graphics, Web and printing industry, who make up our team.
We understand the importance of Mobile Apps developments and how it compliments the internet presence of our customers. our accomplished designers and developers through the medium of the interactive mobile applications aim to make the lives of the entrepreneurs easier and smooth. Mobile applications we develop are robust in nature, promises the required user experience and has the strength to withstand required scale up to match up with future expectations.
A presentation about digital marketing regarding Search Engine Optimization, Pay Per Click, and Social Media Marketing.
The presentation includes the advantages and disadvantages of SEO, PPC and Social Media Marketing and a short strategy that you can use with each one of them.
Search Engines Submission
Directory Submission
Social Bookmarking
Blog Commenting
Blog Posting
Article Submission
Image Submission
PPT Submission
PDF Submission
Logo Submission
Info graphic Submission
As we said to achieve success you need right guide who will give shape of your skills. This institute got those skilled and experienced teachers for you. And created advanced curriculum which will give you advanced skills to stand out in industry.
PowerPoint Presentation. Each slide focuses on a different aspect of Digital Marketing. ... Draw from your own knowledge to elaborate the concepts presented (YOU are the marketing experts!) Make note of key vocab items in red.
As the digital marketing landscape continues to grow at a rapid pace, marketers are faced with new challenges and opportunities within this digital age.
The Digital Marketing Course is an initiative designed to educate students in the area of Digital Marketing.
Students that plan to undertake the Google Online Marketing Challenge are encouraged to complete the Digital Marketing Course, as the skills learned in this course will help shape your advertising goals and strategy for the Google Online
An effective digital strategy will help you take the right decisions to make a company successful online. A strategy process model provides a framework that gives a logical sequence to follow to ensure inclusion of all key activities of strategy development and implementation. We recommend the SOSTAC planning approach.
Best Digital Marketing training institute & courses Pune, PCMC, Pimpri-Chinchwad, Offers SEO classes, Google ad word certification courses & Placements training
1. HOW TO SELL IN A SATURATED MARKET:
THE SCIENCE OF SALES
2. .
`
I’m an inspirational speaker
and Serial Entrepreneur ,
currently the Chief Executive
Officer of Stephen Akintayo
Consulting International and
Gtext Media and Investment
Limited, a leading firm in
Nigeria whose services span
from digital marketing, website
design, bulk sms, online
advertising, Media, e-
commerce, real estate,
Consulting and a host of other
services
Hello, My name is STEPHEN
AKINTAYO
17. First look at your product and determine
what it provides that competitors don’t.
Focus on the main differentiating factors
you can market to increase perceived
value to your customers.
18.
19. #2. MARKET PRICING STRATEGY
A business can use a variety of pricing
strategies when selling a product or service.
The price can be set to maximize profitability
for each unit sold or from the market overall. It
can be used to defend an existing market from
new entrants, to increase market share within
a market or to enter a new market.
20.
21. GO IN KNOWING YOUR TARGET PRICE
AND YOUR WALKAWAY TERMS
22.
23. #3.ESTABLISHING A NEW SUBMARKET
As a business, you need to uncover unfilled needs in an already
existing market. Customers will often have needs that are not being
met in an industry, and meeting those needs can elevate your
business.
The best way is to talk to customers to understand their needs, which
others have ignored. Satisfy these needs by adding value to your
existing products. Alternatively, you can create entirely new products
to fill those gaps.
24. #4.STAY ON TOP OF TRENDS
Consumer demands keep changing no matter how saturated a market
is. Therefore, it is rewarding to be on the lookout for any changes that
may position you for success.
27. Digital marketing overview
Agenda
What is digital marketing?
How digital marketing evolved
Why are people going online?
What does digital marketing consist of?
Digital Marketing Tools6
5
4
3
2
1
Benefits of digital marketing
28. What is digital marketing?
“Digital marketing” is the process of building and maintaining customer
relationships through online activities to facilitate the exchange of ideas,
products, and services that satisfy the goals of both parties.
DIGITAL MARKETING OVERVIEW
Introduction
30. Over traditional marketing *
Puts the consumer in control
Provides convenience
Increases satisfaction
Drives brand loyalty
Reduces the selling cycle
Reduces the cost of sales
Builds your brand
Provides targeted results
It is measurable *
Cost effective *
DIGITAL MARKETING OVERVIEW
There are many benefits of digital marketing
31. Key components
Website design (user experience)
Search engine optimization (SEO) *
Pay per click (PPC) *
Social media marketing (SMM) *
Email marketing
Display advertising (banner ads)
Affiliate marketing
Content marketing
Online reputation management (ORM)
DIGITAL MARKETING OVERVIEW
What does digital marketing consist of?
32. One way to make sure you are found on the web is with an optimized digital
marketing strategy. Most digital marketing strategies and campaigns have
following 5 objectives.
Reaching the right audience
To engage with your audience
To motivate your audience to take action
Efficient spending on your campaign
Return on investment (ROI)
Digital marketing goal
Digital marketing is about generating sales and/or capturing leads from
customers that are searching on the Internet for answers.
DIGITAL MARKETING OVERVIEW
Digital marketing objectives
33. Back in the day, it was all about search engine optimization – (organic search)
Build a website
Apply the art of on and off page SEO to your website, you build links, you build more links, and you build even more backlinks, focus
on the meta-tags, content, etc.
You hope it shows up in Google someday
You hope it displays on the results with the right keywords (what people are typing in when they search)
It was like fishing and hoping you will get a catch.
With SEO, PPC was born – (paid search)
Google’s Adwords (3 line ads that show up
on the right/top of search engine results)
Microsoft’s Adcenter
Yahoo’s search marketing (Overture)
Build ads around keywords and pay for
everyone that clicks the ad and visits your site
DIGITAL MARKETING OVERVIEW
How digital marketing evolved over the years
37. Definition:
Search engine optimization (SEO) is the process
of getting traffic from the “free,” “organic,”
“editorial” or “natural” listings on search engines.
All major search engines such as Google,
Yahoo and Bing have such results, where web
pages and other content such as videos or local
listings are shown and ranked based on what the
search engine considers most relevant to users.
Payment isn’t involved, as it is with paid search
ads.
DIGITAL MARKETING OVERVIEW
What is Search Engine Optimization (SEO)?
38.
39. Your website will be found
Improve your competitive edge
Expand your customer base and target audience
Cost effective
Long term standings
Free traffic
DIGITAL MARKETING OVERVIEW
Advantages of search engine optimization (SEO)
40. Targeted traffic
Higher sales (ROI)
Global reach
All the results can be measured
Better conversion (sales)
Pull marketing
Increased visibility
Your own 24 hour marketing team
and shop front
41. Often, websites are never “indexed” by
the search engines
After sites are indexed, often they are
not indexed for specific keyword(s)
Website owners have no idea which
search terms would really be best to
drive traffic
Fresh content is very important, but hard
to keep up with
Domain age plays a role
It’s hard work and time consuming
DIGITAL MARKETING OVERVIEW
Disadvantages of search engine optimization (SEO)
42. Research, research, research, research, etc
Keyword research (what keywords are you going to
target?)
Build a website (e.g. stephenakintayo.com)
Make SEO friendly URL’s (stephenakintayo instead of
stephen.php?id=xyz)
Unique and relevant titles on every page
Write for users
Optimize content to include keywords (use selected
keywords once every 100 words)
Create great unique content (content is king)
Use your keywords as anchor text when linking
Use alt text + title text in links
DIGITAL MARKETING OVERVIEW
Basic search engine optimization (SEO) strategy
43.
44. Pay per click (PPC) is a type of
sponsored online advertising that is used
on a wide range of websites, including
search engines, where the advertiser
only pays if a web user clicks on their ad.
Hence the title, 'pay per click'.
Advertisers place bids on keywords or
phrases that they think their target
audience would type in a search field
when they are looking for specific goods
or services.
DIGITAL MARKETING OVERVIEW
What is pay per click (PPC)?
45. Very fast
Get targeted visitors within hours
(sometimes minutes)
Provides a path for search engine
optimization
Can yield highly profitable results
Great testing platform and can be highly
targeted
DIGITAL MARKETING OVERVIEW
Advantages of pay per click (PPC)
46. Time of day
Geographic area
Keywords and phrases
Content network (Google)
Immediate feedback
No guestimation
Easy implementation
Flexible
47. Missing bulk of the traffic (focusing only on
selected keywords)
No guarantees
Heavy competition
Less trusted
Expensive
Complicated
Click fraud
You pay regardless to any sales
Bidding war
DIGITAL MARKETING OVERVIEW
Disadvantages of pay per click (PPC)
49. Research, research, research, research, etc
Keyword research (what keywords are you
going to target?)
Choose which demographic you are going to
target
Location, location, location
Make an offer they can’t refuse in your PPC
ad (SEO Copywriting)
You can go mobile
Be dynamic
DIGITAL MARKETING OVERVIEW
Basic pay per click (PPC) strategy
50. Utilize long tail keywords
Timing is everything
Create dedicated landing pages with CTA’s
A home page is not a landing page
Research all the keyword generators
Review your Google quality score
Has to be 7/10 to be displayed
51.
52. For more information about branding within mobile apps, please contact us:
gtextsoft@gtextgroup.com
GTEXT SOFT
57. Calculation
ROI (return on investment) = [(Payback -
Investment)/Investment)]*100
Many tools and systems are available to
calculate your ROI and to measure the
effectiveness of your digital marketing
campaign.
DIGITAL MARKETING OVERVIEW
Digital marketing measurement
58. ROI tools
Google analytics
Google webmasters tools
Basic google search
Google adwords
Social media monitoring tools
Sentiment analysis tools
63. ∗Social media is a
form of media
designed for
information to be
disseminated through
social interaction,
created using highly
accessible and
scalable publishing
techniques.
What is Social Media?
81. 1. Build Brand Awareness
Unless you already have a
recognizable brand like Nike or
Apple, your brand needs to
develop social media magnetism
before you can look to make any
money.
How to Monetize your social media
91. ∗ Great photos that help your audience better
understand and envision what you do
∗ Video content so potential clients can get to
know you
∗ Helpful content on your site that answers
questions
∗ Social proof on and off your site
∗ Credibility indicators on your site
96. FACEBOOK
• more than 1.59 billion users
• Comprises of the largest blend of demographics of any social
platform.
• provides an extraordinary medium for your business to
connect with your prospective customers all around the
world.
• from an advertising perspective, it’s the easiest to manage
and allows for the best possible targeting.
• Facebook Ads are used to match current buyers with over
two million similar prospects who possess similar
characteristics.
98. ∗ Twitter’s value lies in its ability for your posts to go viral:
∗ the more people share your posts and “retweet” your
content, the more followers you will attain.
∗ Hashtags make a big difference in building momentum
for your posts, so pay attention to what is trending
today and include relevant hashtags.
∗ retweet people who have many followers to increase the
likelihood of them following you back.
TWITTER
99. LINKEDIN
• social media network for you to focus on if you
are working in a B2B field.
• Connecting with business professionals in any
industry is easiest with LinkedIn
• LinkedIn prioritizes relationship building more
than any other.
• Don’t lead with a sales pitch; start by building a
connection.
• Has one of the best features for businesses are
LinkedIn Groups.
100.
101. ∗ popular photo-sharing platform used for events, tradeshows
∗ you could offer incentive for event attendees to post photos
to Instagram using the event hashtag
∗ Also offer a free giveaway or raffle for those who participate.
INSTAGRAM
102. YOUTUBE
• Aside from being the second largest search
engine,
• YouTube is owned by Google.
• when it comes to search engine optimization,
videos are more likely to appear in search results
than other websites.
103. With approximately 8.3 million
followers, Khloe Kardashian
charges at least $13,000 for each
tweet that endorses a product.
the Kardashians have a clothing
line and online clothing store
which they promote on their
Facebook, Twitter, and
Instagram accounts.
Successful people in the Social Media business
104. This businessman has
achieved a lot from Twitter.
Having 10.3 million followers,
he has used twitter to
promote different products
from clothing to water and
much more together with
other social media platforms
where he is engaged in.
105. Having 43.6 million followers on Instagram and 14.7 on twitter,
not including Facebook, Kendall Jenner uses her accounts for
promotional purposes making incredible cash weekly.
148. In its broadest sense, every email sent to a potential or
current customer could be considered email marketing.
It usually involves using email to send advertisements,
request business, or solicit sales or donations, and is
meant to build loyalty, trust, or brand awareness.
156. CALL COACHING
• For $250, you could have a one-on-one phone
conversation with Mr. Stephen Akintayo.
• PAYMENT DETAILS
DOLLAR PAYMENT (PayPal):
gocpaypal@gmail.com
NAIRA PAYMENT (Pay Stack) for N100,000:
https://paystack.com/pay/EtTF28bJE1
157. TRANSFER DETAILS
Bank of America
Account Name: Stephen Akintayo
Account Number: 446034742516
Account Email: stephenakintayo@gmail.com
Guaranteed Trust Bank
Account Name: Stephen Akintayo Company
Account Number: 0241217523
Account Email: stephenakintayo@gmail.com
158. AFTER TRANSFER
Please email stella@stephenakintayo.com with
evidence of payment and what you paid for. To get
access to the videos and the coaching platforms.
WhatsApp: +2348188111999