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1. How To Go From
Telehealth Startup To
Telehealth Enterprise
Ned Thurman
CEO / Co-Founder
June 15, 2017

2. Reimbursement
• State – Legislation
– Parity Laws
• Medical Board Requirements
• Payor Mix
– Medicare, Medicaid, BCBS, Cigna, Aetna
• Service
– Live video vs Store and Forward
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3. Before You Begin
• Why are you considering telehealth?
– Increase quality of care
• Collaboration
– Competitive advantage
• Keep up with competition
– Reduce Costs
• Optimize resources
– Revenue opportunity
• Increase market share
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4. Set Objectives
• Quality of Care
– Stroke - Door to Needle
• Market Share
– Access to Care – pediatricians in rural counties
• Cost Savings (cost avoidance)
– Reduce/Eliminate transportation costs
• Revenue
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5. Program Plan
• Team
• Duration
• Costs
• Define Success
• Measure
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6. Vendor Selection
• Software vs Hardware
– Understand the problem you are solving
• Integration
– Existing tele-systems or EMR
• Equipment
– Carts and Peripherals
• Existing Relationships
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7. Implementation
• Pilot
• Full Deployment
• Training
• Support
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8. Post Live
• Support Team
• Refresh Training
• Review and Revise Workflow
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9. Marketing Your Service
• Physician Group
• Behavioral Health
• Healthcare System
• Measure
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10. Expand Your Service
• Additional Specialty
• New Regions
• Joint Ventures
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11. DISCUSSION
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