HOW TO GET MORE PATIENTS ON YOUR IVF WEBSITE? While browsing numerous websites of IVF clinics all over the world I noticed that most of them want to deliver information and content to the patient. This approach seems reasonable of course because we want to sell the product that we own. However I wonder how many out of all the clinic owners and people who dabble in marketing asked themselves the questions – What is the patient looking for?, for what purpose and what is most important for him? I will try to point out a few elements in this article, which seem to be crucial in gaining patients via the clinics website. I will also try my best to stimulate you in a way that will make you look at your website from a completely different perspective.