Not addressing complaints and issues your fans post on your Facebook Page appears as though you’re trying to ignore the issue. Use the tips to address complaints on your business Facebook Page.

1.
Gatz
Optimize,
LLC
PO
Box
2949,
Chicago,
IL
60654
312.835.2713
Copyright
©
2013
GO
TO
GATZ:
How
To
Deal
With
Facebook
Complaints
1. Always
respond
Not
addressing
complaints
and
issues
your
fans
post
on
your
wall
appears
as
though
you’re
trying
to
ignore
the
issue.
Remember
that
your
community
can
see
the
angry
post
and
if
you
don’t
reply,
it
appears
as
though
you
are
unconcerned
with
customer
support.
By
addressing
an
upset
fan,
you
demonstrate
that
you
value
your
fans’
opinions
–
even
the
negative
ones.
2. Be
understanding
Remember
that
you
know
more
about
your
industry,
products
and
services
than
your
fans
do.
What
may
seem
like
basic
knowledge
to
you
is
often
foreign
to
the
end
user.
Whether
or
not
the
fault
lies
on
your
end,
a
simple
apology
will
go
a
long
way
in
keeping
the
customer’s
business.
3. Contact
the
customer
privately
Sending
a
private
message
or
email
to
the
customer
opens
up
more
options
for
you
to
address
his
or
her
complaints.
The
goal
here
is
to
extend
some
sort
of
token
letting
the
customer
know
you’re
sorry
he
or
she
is
dissatisfied
with
your
company,
and
you’re
willing
to
make
it
right.
4. Respond
to
the
original
post
Express
happiness
in
the
resolution
you’ve
reached
and
thank
the
customer
for
their
business.
Even
a
negative
post
can
be
a
good
thing,
as
long
as
the
last
comment
is
positive.
Your
reputation
among
your
community
will
soar
when
they
see
how
well
you
take
care
of
your
customers.
5. The
last
resort
If
the
offended
party
is
unreceptive
to
your
customer
service
attempts
and
only
active
in
your
community
to
start
arguments,
banning
an
individual
is
a
last-­‐resort
option.
Your
fans
don’t
deserve
to
be
subjected
to
he
abuse
and,
in
the
end,
they
will
respect
you
more
because
you
took
the
initiative.