“Green” is all the rage these days. Green buildings. Green transportation. Green clothing. And yes, now there is even a way to “green” your recruiting program. Learn how to attract candidates by evolving interviewing and hiring into completely electronic processes in order to reduce your carbon footprint.
This document discusses the environmental impacts of buildings and the importance of green communities. Some key points made include:
- Buildings account for 65.2% of US electricity usage, 48% of energy usage, and over 30% of greenhouse gas emissions.
- Green buildings can help create healthier homes for children by improving indoor air quality and allowing for more physical activity, which is important as asthma is a leading cause of hospitalization.
- Green communities can increase opportunities for low-income families by reducing energy costs, which currently average 17% of income for low-income families. Lower energy bills allow families to spend more on essentials like food and healthcare.
12-in-2012 sponsored by Cachinko. Cachinko presents job search and career advice for the fastest growing and highest demand professions for 2012. In each career-focused webinar, our experts share valuable information with you about the market, recruiting in your profession and industry, and they tell you what employers really expect from their top candidates.
12 in 2012 Hospitality & Restaurant ManagementCachinko
The document discusses the hospitality and restaurant management industry. It provides information from a panel of experts on this industry including Dr. David Corsun, Dr. Daniel Connolly, and Robert Braathe. The panelists discuss how they got to their current positions, hot jobs in the industry, important skills, and the value of different types of experience. The webinar aims to provide career advice and insights for those interested in this growing industry.
Hello 2012! Reinventing Your Job Search in the New Year
It doesn’t matter if you’re a new job seeker or a seasoned job search veteran. This presentation will focus on new job search tools, tactics, and attitudes that every job seeker needs to land an awesome job in 2012
Learning Objectives
Discover new job search tools, tactics, and attitudes
Learn about new trends in hiring and selection
Discuss what it really takes to land a job in 2012
PR & Marketing - 'Tis The Season To Gain ExperienceCachinko
The document discusses ways for students and graduates to gain experience in public relations and marketing fields over the holiday season. It recommends unpaid internships, volunteering with non-profits or professional organizations, writing for school publications, blogs or as a freelancer. The document also provides tips on networking, planning career goals, and leveraging one's personal network to find job shadowing or informational interview opportunities. Holiday events are mentioned as good opportunities for networking in a less competitive environment than usual.
Cachinko's Answers to the Toughest Job Search Questions Part 3Cachinko
The document summarizes questions and answers from a webinar on job searching challenges. Some of the topics discussed include researching new industries, differentiating yourself in job applications, when to pursue a master's degree, managing nervousness in interviews, and questions to avoid in interviews. The webinar aimed to help job seekers and bridge the information gap between job seekers and employers. Attendees were invited to join the next webinar on gaining work experience in PR and marketing.
The document provides advice for entry-level PR and marketing professionals. It discusses the differences between working in-house at a company or for an agency. While in-house focuses on one client/company, agencies work with multiple clients and often require longer hours. Experience with both is valuable for career growth. The document also outlines what skills are expected, such as writing, social media use, and adaptability. It recommends starting the job search early through internships and research, and using multiple methods like social media, job boards, and networking.
Social Media: It's About Engagement by Raghav SinghCachinko
This document discusses the challenges of using social media for recruitment and hiring. It argues that recruiters often assume social media works the same for professional networking as personal networking, but research shows people's motivations and behaviors are different in these contexts. It also discusses that simply collecting resumes from job boards does not create an engaged talent community, and that successful talent communities require focused efforts to drive ongoing engagement among participants through relevant conversations and valuable content. The document advocates for social media tools that focus on engagement over just job distribution to improve outcomes.
This document discusses the environmental impacts of buildings and the importance of green communities. Some key points made include:
- Buildings account for 65.2% of US electricity usage, 48% of energy usage, and over 30% of greenhouse gas emissions.
- Green buildings can help create healthier homes for children by improving indoor air quality and allowing for more physical activity, which is important as asthma is a leading cause of hospitalization.
- Green communities can increase opportunities for low-income families by reducing energy costs, which currently average 17% of income for low-income families. Lower energy bills allow families to spend more on essentials like food and healthcare.
12-in-2012 sponsored by Cachinko. Cachinko presents job search and career advice for the fastest growing and highest demand professions for 2012. In each career-focused webinar, our experts share valuable information with you about the market, recruiting in your profession and industry, and they tell you what employers really expect from their top candidates.
12 in 2012 Hospitality & Restaurant ManagementCachinko
The document discusses the hospitality and restaurant management industry. It provides information from a panel of experts on this industry including Dr. David Corsun, Dr. Daniel Connolly, and Robert Braathe. The panelists discuss how they got to their current positions, hot jobs in the industry, important skills, and the value of different types of experience. The webinar aims to provide career advice and insights for those interested in this growing industry.
Hello 2012! Reinventing Your Job Search in the New Year
It doesn’t matter if you’re a new job seeker or a seasoned job search veteran. This presentation will focus on new job search tools, tactics, and attitudes that every job seeker needs to land an awesome job in 2012
Learning Objectives
Discover new job search tools, tactics, and attitudes
Learn about new trends in hiring and selection
Discuss what it really takes to land a job in 2012
PR & Marketing - 'Tis The Season To Gain ExperienceCachinko
The document discusses ways for students and graduates to gain experience in public relations and marketing fields over the holiday season. It recommends unpaid internships, volunteering with non-profits or professional organizations, writing for school publications, blogs or as a freelancer. The document also provides tips on networking, planning career goals, and leveraging one's personal network to find job shadowing or informational interview opportunities. Holiday events are mentioned as good opportunities for networking in a less competitive environment than usual.
Cachinko's Answers to the Toughest Job Search Questions Part 3Cachinko
The document summarizes questions and answers from a webinar on job searching challenges. Some of the topics discussed include researching new industries, differentiating yourself in job applications, when to pursue a master's degree, managing nervousness in interviews, and questions to avoid in interviews. The webinar aimed to help job seekers and bridge the information gap between job seekers and employers. Attendees were invited to join the next webinar on gaining work experience in PR and marketing.
The document provides advice for entry-level PR and marketing professionals. It discusses the differences between working in-house at a company or for an agency. While in-house focuses on one client/company, agencies work with multiple clients and often require longer hours. Experience with both is valuable for career growth. The document also outlines what skills are expected, such as writing, social media use, and adaptability. It recommends starting the job search early through internships and research, and using multiple methods like social media, job boards, and networking.
Social Media: It's About Engagement by Raghav SinghCachinko
This document discusses the challenges of using social media for recruitment and hiring. It argues that recruiters often assume social media works the same for professional networking as personal networking, but research shows people's motivations and behaviors are different in these contexts. It also discusses that simply collecting resumes from job boards does not create an engaged talent community, and that successful talent communities require focused efforts to drive ongoing engagement among participants through relevant conversations and valuable content. The document advocates for social media tools that focus on engagement over just job distribution to improve outcomes.
Cachinko's Answers to the Toughest Job Search Questions Part 2Cachinko
This document contains questions and answers from a webinar on job searching challenges. Heather from ComeRecommended addresses questions on translating skills for applications, whether to wait for a dream job or take a sure thing, and how to brand oneself correctly. She recommends using broad language from job postings, keeping a daily job search routine, and researching transitioning fields through informational interviews. The webinar provides advice on networking, dealing with layoffs on a resume, and who to contact about interviewing for a VP position.
Cachinko's Answers to the Toughest Job Search QuestionsCachinko
Every job seeker has at least one question that simply stumps them. In this webinar, experienced hiring manager Heather R. Huhman will answer the toughest job search questions.
In honor of Labor Day, this webinar will be all about the difference between a job you like and a job you dread. Sure, it is work, but how bad does it need to get to become unreasonable?
How Your Friends Can Help in Your Job SearchCachinko
Your network is a vital resource in your job search. Are you leveraging your friends -- and their connections at organizations -- to get closer to your dream job? During this webinar, we’ll discuss how your friends, particularly those with whom you’re connected on Facebook, can help you job search and learn about job opportunities.
Tough Interview Questions & The Answers That Will Impress Potential EmployersCachinko
An interview should be the most exciting part of your job search. It’s your chance to learn more about a job opportunity and prove your fit to the hiring manager. But many job seekers are the most nervous and unsure about this part of the hiring process. Not sure how to answer tough interview questions? Need guidance on what employers are looking for?
Unemployed Recent Grads: Alternatives to the Entry-Level JobCachinko
Are you worried about landing an entry-level job after graduation? Or have you been searching for months and had little success? During this webinar, we’ll discuss several alternatives to the “traditional” entry-level job and share how these can help your job search in the future.
How to Stay Organized in Your Job Search Using Online ToolsCachinko
The document discusses how to stay organized during a job search using online tools. It recommends creating a detailed job search plan that maps out goals, skills, online presence and social media profiles. It also suggests organizing contacts and job applications using tools like Google Docs, JibberJobber, JobKatch, Evernote and Becomed to track progress and follow-ups. Maintaining documents, bookmarks and notes in these free or low-cost online tools can help alleviate stress in an otherwise chaotic job search process.
How to Brand Yourself & Take Control of Your CareerCachinko
Personal branding is all the rage in the careers space. What does your personal brand say about you? And how can you leverage it to take control of your career?
Things Recruiters & Hiring Managers Won't Tell YouCachinko
Wonder what’s going through the mind of a recruiter when they’re checking out your resume? How about the hiring manager as you’re completing the initial phone screen? During this webinar, we’ll take a look behind-the-scenes at some things these individuals won’t tell you during your job search.
Still Job Searching? Tips for Updating Your Online Resume & ProfilesCachinko
A crucial part of your job search is how you present yourself through your resume and online profiles. What do yours convey? Follow the tips presented in this webinar to present yourself effectively and stand out to potential employers.
Creating a Proactive Recruiting Strategy to Target Passive CandidatesCachinko
The talented candidate you’re seeking to fill an open position can often be a passive one -- someone not currently looking for new employment. Does your recruiting program have a strategy for identifying and targeting passive candidates?
How to Optimize Your Online Presence for Receiving Job OffersCachinko
According to a study commissioned by Microsoft, 79 percent of employers now conduct an online search of applicants. Seventy percent say they have turned down applicants by what they found online. However, only 7 percent of job applicants were concerned about their online reputations. So, is your online presence helping or hurting your chances of landing a job?
How to Recruit Young Professionals Utilizing Recruiting 3.0 ToolsCachinko
Need helping recruiting members of Generation Y to your job openings? In this webinar, we’ll discuss how to use recruiting 3.0 strategies such as search engine optimization and talent communities to recruit today’s young professionals. We’ll discuss the importance of engagement and authenticity in professional networking sites. We’ll also share some tips on SEO and other recruiting strategies that you should be utilizing.
We are an emerging leader in social media recruitment technology. We enable recruiters and hiring managers to effectively network with their employees & candidates PLUS their friends too through our patent pending secure & private social talent communities.
Efficient PHP Development Solutions for Dynamic Web ApplicationsHarwinder Singh
Unlock the full potential of your web projects with our expert PHP development solutions. From robust backend systems to dynamic front-end interfaces, we deliver scalable, secure, and high-performance applications tailored to your needs. Trust our skilled team to transform your ideas into reality with custom PHP programming, ensuring seamless functionality and a superior user experience.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
Discover the Beauty and Functionality of The Expert Remodeling Serviceobriengroupinc04
Unlock your kitchen's true potential with expert remodeling services from O'Brien Group Inc. Transform your space into a functional, modern, and luxurious haven with their experienced professionals. From layout reconfiguration to high-end upgrades, they deliver stunning results tailored to your style and needs. Visit obriengroupinc.com to elevate your kitchen's beauty and functionality today.
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineCIOWomenMagazine
In this article, we will dive into the extraordinary life of Ellen Burstyn, where the curtains rise on a story that's far more attractive than any script.
Cachinko's Answers to the Toughest Job Search Questions Part 2Cachinko
This document contains questions and answers from a webinar on job searching challenges. Heather from ComeRecommended addresses questions on translating skills for applications, whether to wait for a dream job or take a sure thing, and how to brand oneself correctly. She recommends using broad language from job postings, keeping a daily job search routine, and researching transitioning fields through informational interviews. The webinar provides advice on networking, dealing with layoffs on a resume, and who to contact about interviewing for a VP position.
Cachinko's Answers to the Toughest Job Search QuestionsCachinko
Every job seeker has at least one question that simply stumps them. In this webinar, experienced hiring manager Heather R. Huhman will answer the toughest job search questions.
In honor of Labor Day, this webinar will be all about the difference between a job you like and a job you dread. Sure, it is work, but how bad does it need to get to become unreasonable?
How Your Friends Can Help in Your Job SearchCachinko
Your network is a vital resource in your job search. Are you leveraging your friends -- and their connections at organizations -- to get closer to your dream job? During this webinar, we’ll discuss how your friends, particularly those with whom you’re connected on Facebook, can help you job search and learn about job opportunities.
Tough Interview Questions & The Answers That Will Impress Potential EmployersCachinko
An interview should be the most exciting part of your job search. It’s your chance to learn more about a job opportunity and prove your fit to the hiring manager. But many job seekers are the most nervous and unsure about this part of the hiring process. Not sure how to answer tough interview questions? Need guidance on what employers are looking for?
Unemployed Recent Grads: Alternatives to the Entry-Level JobCachinko
Are you worried about landing an entry-level job after graduation? Or have you been searching for months and had little success? During this webinar, we’ll discuss several alternatives to the “traditional” entry-level job and share how these can help your job search in the future.
How to Stay Organized in Your Job Search Using Online ToolsCachinko
The document discusses how to stay organized during a job search using online tools. It recommends creating a detailed job search plan that maps out goals, skills, online presence and social media profiles. It also suggests organizing contacts and job applications using tools like Google Docs, JibberJobber, JobKatch, Evernote and Becomed to track progress and follow-ups. Maintaining documents, bookmarks and notes in these free or low-cost online tools can help alleviate stress in an otherwise chaotic job search process.
How to Brand Yourself & Take Control of Your CareerCachinko
Personal branding is all the rage in the careers space. What does your personal brand say about you? And how can you leverage it to take control of your career?
Things Recruiters & Hiring Managers Won't Tell YouCachinko
Wonder what’s going through the mind of a recruiter when they’re checking out your resume? How about the hiring manager as you’re completing the initial phone screen? During this webinar, we’ll take a look behind-the-scenes at some things these individuals won’t tell you during your job search.
Still Job Searching? Tips for Updating Your Online Resume & ProfilesCachinko
A crucial part of your job search is how you present yourself through your resume and online profiles. What do yours convey? Follow the tips presented in this webinar to present yourself effectively and stand out to potential employers.
Creating a Proactive Recruiting Strategy to Target Passive CandidatesCachinko
The talented candidate you’re seeking to fill an open position can often be a passive one -- someone not currently looking for new employment. Does your recruiting program have a strategy for identifying and targeting passive candidates?
How to Optimize Your Online Presence for Receiving Job OffersCachinko
According to a study commissioned by Microsoft, 79 percent of employers now conduct an online search of applicants. Seventy percent say they have turned down applicants by what they found online. However, only 7 percent of job applicants were concerned about their online reputations. So, is your online presence helping or hurting your chances of landing a job?
How to Recruit Young Professionals Utilizing Recruiting 3.0 ToolsCachinko
Need helping recruiting members of Generation Y to your job openings? In this webinar, we’ll discuss how to use recruiting 3.0 strategies such as search engine optimization and talent communities to recruit today’s young professionals. We’ll discuss the importance of engagement and authenticity in professional networking sites. We’ll also share some tips on SEO and other recruiting strategies that you should be utilizing.
We are an emerging leader in social media recruitment technology. We enable recruiters and hiring managers to effectively network with their employees & candidates PLUS their friends too through our patent pending secure & private social talent communities.
Efficient PHP Development Solutions for Dynamic Web ApplicationsHarwinder Singh
Unlock the full potential of your web projects with our expert PHP development solutions. From robust backend systems to dynamic front-end interfaces, we deliver scalable, secure, and high-performance applications tailored to your needs. Trust our skilled team to transform your ideas into reality with custom PHP programming, ensuring seamless functionality and a superior user experience.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
Discover the Beauty and Functionality of The Expert Remodeling Serviceobriengroupinc04
Unlock your kitchen's true potential with expert remodeling services from O'Brien Group Inc. Transform your space into a functional, modern, and luxurious haven with their experienced professionals. From layout reconfiguration to high-end upgrades, they deliver stunning results tailored to your style and needs. Visit obriengroupinc.com to elevate your kitchen's beauty and functionality today.
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineCIOWomenMagazine
In this article, we will dive into the extraordinary life of Ellen Burstyn, where the curtains rise on a story that's far more attractive than any script.
The Most Inspiring Entrepreneurs to Follow in 2024.pdfthesiliconleaders
In a world where the potential of youth innovation remains vastly untouched, there emerges a guiding light in the form of Norm Goldstein, the Founder and CEO of EduNetwork Partners. His dedication to this cause has earned him recognition as a Congressional Leadership Award recipient.
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AI Transformation Playbook: Thinking AI-First for Your BusinessArijit Dutta
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Tired of chasing down expiring contracts and drowning in paperwork? Mastering contract management can significantly enhance your business efficiency and productivity. This guide unveils expert secrets to streamline your contract management process. Learn how to save time, minimize risk, and achieve effortless contract management.
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Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
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How to Create & Maintain a Green Recruiting Program
1. How to Create & Maintain a “Green”
Recruiting Program
Contact Heather at heather@comerecommended.com
2. About Our Sponsor: Cachinko
• Reduce administrative time and wastes by 60% or more
• She can focus more time engaging the Talent Community and filling
positions
Contact Heather at heather@comerecommended.com 2
3. What is “Green” Recruiting?
Employers committed to “Green Recruiting” recognize
and embrace the broader issues of social
responsibility, community involvement, environmental
stewardship and sustainability of the environment
and openly assess their results at all levels of the
organization.
They especially realize the importance of sharing their
vision and actions with employees and candidates in
order to attract, engage and influence the most
talented candidates to come and stay.
-- Gerry Crispin, CareerXroads
Contact Heather at heather@comerecommended.com 3
4. How Important is Being “Green”?
• 75% of consumers believe social responsibility
is important
• 55% of consumers said they would choose a
product that supports a particular cause against
similar products that don’t
• Similarly, many potential employees will
evaluate organizations based on their corporate
responsibility and “green” initiatives
• Particularly Gen Y or “Millennial” candidates
– Gen Y ranks “working for a socially responsible company”
4th most important
Contact Heather at heather@comerecommended.com 4
5. Why Go “Green”?
According to a report by the Sustainable Business Network
of Washington (SB NOW), here are some reasons why a
company should go green:
1. Increasing employee satisfaction, retention and productivity
2. Improving operational efficiency and effectiveness
3. Saving energy, water and raw materials
4. Shielding yourself from escalating energy and water prices
5. Branding the business and differentiating it from the competition
6. Developing a positive, proactive relationship with local compliance
inspectors
7. Reducing pollution, waste and greenhouse gas emissions
8. Avoiding fines and other sanctions green guide and certification
Contact Heather at heather@comerecommended.com 5
6. Steps to Creating a “Green” Recruiting Program
• Evaluate your organization & recruiting program
– How important is social responsibility at your company?
– Are you taking steps toward becoming more
environmentally-friendly?
– Have any employees left to work at a more socially
responsible company?
– Are “green” practices supported by upper management?
– How are you communicating “green” efforts to candidates
and consumers?
Contact Heather at heather@comerecommended.com 6
7. Steps to Creating a “Green” Recruiting Program
• Evaluate your organization & recruiting program
(con’t)
– Check out competitors’ sites to see how “green” they are
– Read the latest “green” strategies to see where you could
improve or what you could add
– Gather all information about your organization and its
“green” initiatives
– Determine how socially responsible your current recruiting
program is, including interview tactics, traveling, paper
use, etc.
Contact Heather at heather@comerecommended.com 7
8. Steps to Creating a “Green” Recruiting Program
• Evaluate the employee lifecycle
- Work force planning – Performance appraisals
- Recruitment – Payment processes
- Career fairs – Communications & PR
- College focused events – Employment branding
- Candidate interviews & – Reward & recognition
selection programs
- On boarding – Exit interviews
- Distribution of benefit – Holiday parties &
information celebrations
- Open enrollment – Announcements of
- Orientation program changes in benefits,
- Retirement benefits policies, procedures
Contact Heather at heather@comerecommended.com 8
9. Steps to Creating a “Green” Recruiting Program
• Determine changes to be made
– Where can your organization do better?
– What processes can be streamlined?
– Are there options to be more environmentally-friendly?
– Particularly: How can your recruiting program take the lead
in social responsibility?
Contact Heather at heather@comerecommended.com 9
10. Steps to Creating a “Green” Recruiting Program
• Make it clear through the company brand &
messaging how important social responsibility
is
– Develop focused messaging to use throughout company
efforts
– Branding your organization as a “green” leader
differentiates it from the competition
– Recruitment and retention is based upon a candidate’s fit
within the organization
• Having transparent and clear messaging helps attract
the “right” candidates from the beginning
Contact Heather at heather@comerecommended.com 10
11. Steps to Creating a “Green” Recruiting Program
• Social recruiting
– Use social media and networking sites to communicate &
interact with candidates
• Twitter, Facebook, LinkedIn, blogs, YouTube, Flickr
Tumblr, Reddit, etc.
– Create talent communities and talent networks for
organizing your potential candidates, alumni and current
employees
– Focus on creating great content for candidates in order to
attract top talent
Contact Heather at heather@comerecommended.com 11
12. Steps to Creating a “Green” Recruiting Program
• Virtual interviewing
– Attract top candidates from all areas with virtual interview
options
• Skype, GreenJobInterview
– Reduce travel emissions and costs by using technology
• Live virtual interviews save 628 kg of CO2 per
interview. 60 interviews per month of CO2 reduction
equals 120 cars off the road annually!
(Source: “How To Create a Green Recruiting Practice” by Lizz Pellet)
Contact Heather at heather@comerecommended.com 12
13. Great Examples of “Green”-Focused Companies
• Proctor & Gamble
– Focus on sustainability, environmental & social
responsibility, product safety, heritage & employee
engagement
– Lots of info about each program, results, measurements
and the company’s mission
• Whole Foods
– Focus on organic farming, sustainable agriculture,
alternative energy, composting, etc.
– They clearly understand the ideal candidate and describe
their mission and values clearly to that candidate
Contact Heather at heather@comerecommended.com 13
14. Great Examples of “Green”-Focused Companies
• Nike
– Focus on innovation and responsibility
– Showing Nike is a thought leader in their industry by
releasing its Environmental Apparel Design Tool and
collaborating with other companies
• Coca-Cola
– 2020 Vision: Getting ready for tomorrow today
– From the vision: Be a responsible citizen that makes a
difference by helping build and support sustainable
communities.
Contact Heather at heather@comerecommended.com 14
15. Maintaining a “Green” Recruiting Program
• Continued support from all levels of the
organization
– Management, marketing, C-level, etc.
• Clear, consistent messaging from recruiting to
marketing to social media
• Evolving efforts to corporate and social
responsibility
– What’s the next best thing?
Contact Heather at heather@comerecommended.com 15
16. Thank you!
Join us for our next employer webinar on:
February 28, 2011: Creating a Proactive
Recruiting Strategy to Target Passive
Candidates
Contact Heather at heather@comerecommended.com