copy writing tips

1. Copy Posse Launch Pad: Season 2 Bonus Module
By Sam
Saifi
How To Break Through Your Mental
Barriers And Attract Clients On
Command

2. The Simple 6-Figure Formula
(Have An In-Demand Service + Learn How To Sell The Service) x 4 = 6-figures
At a $2000 retainer per client, that’s 4 clients to hit $8000 / month
$8000 x 12 = $96,000

3. DISCLAIMER
● You DON’T have to do EVERYTHING that I’m about to reveal.
● You can do just 1 if you find it comfortable and appealing.
● But remember, the more you do, the better chances you have.
● Sales is a game of odds.

4. ACTION
● You NEED to do something in order to secure a sale.
● Put yourself out there in some way, shape or form.
● Continue learning on the side, and refine areas you are weak in.
● You WILL get rejected. And you WILL get accepted.

5. Examples

6. The Copywriter’s Mindset
● You hold the magic pill EVERY business owner needs.
● You are an ASSET. NOT a liability.
● Business owners spend money on you because you bring them an ROI!
● There are an ABUNDANCE of companies out there. Find a good fit for
YOU.

7. The Importance of Taking Action

8. So how do we actually
sell our services?

9. Extrovert Introvert
Bootstrapped
Can Invest
Rockstars Scientists
Silent
Investors
Ballers

10. Rockstars (Bootstrapped Extroverts)
● Build a Dream 150 List (You already have a head start from module 9)
● Find emails using Hunter / Snov.io / Any other method you know
● Send personalized LOOM videos reaching out or IG Video DMs
● NETWORK!!!!!!

11. ● Who’s Hiring?
● Apply for job postings on the internet / Linkedin / Copy Posse Thread
● Strong profile on Upwork / Fiverr
● Organic (Post FB/IG Photos and position yourself via captions)
Scientists (Bootstrapped Introverts)

12. Silent Investors (Introverts that can invest)
● Build your Dream 150
● Hire a VA to do email outreach and IG outreach
● Pay them on a performance-based deal. Meetings booked = Payment
● OR hire a VA to data-mine the emails for you (Saves a lot of time)

13. Ballers (Extroverts that can invest)
● Strong social media profile with natural pictures that are RELATABLE.
● Hire VA to do email outreach / IG DMs / FB DMs
● Use IG and FB stories to position yourself as an authority.
● NETWORK!!!!!!

14. So What do I actually
say to prospects?

15. Outline vs Scripts
● Why I prefer outlines over scripts.
● Why the outline I’m about to share with you is important
● DON’T BE AFRAID TO EXPERIMENT! (Copywriting = Testing)
● External research = key. Google is your best friend!

16. ● 4 Simple Steps (No need to overcomplicate the process)
● Step 1 - Show them you’ve seen what they are doing (shows due diligence)
● Step 2 - Point out a few issues / things that can be improved that are holding
them back (soft skills are key)
● Step 3 - Explain the issues can be solved + Reason why you want to solve it
● Step 4 - Concrete example of what happens once it’s solved
The Messaging Outline

17. Hey Tara,
After signing up to your email list, I realised that I didn’t receive a few welcome messages!
A welcome sequence helps build rapport with and nurture your audience, as well as helps monetize your products via
email.
In fact, you can see as much as a 15-30% increase in revenue via email alone, and after following you for a while, I must
say I LOVE what you’re doing and I’m so grateful for how you’ve helped me in my business…
So I’d be and I’d be happy to share this knowledge with you over a call, if you’re open to it!
I’ve learned from Alex Cattoni, a world-class copywriter that specializes in getting sales through (email / sales page /
w.e), so I’m confident you’ll leave the call with at least 3 core elements that can help boost your sales and conversions.
Let me know if you’re open to a quick chat and I’ll be happy to arrange one :)
Name
Example

18. ● Facebook Groups / Communities (Various)
● People you already know / are connected to
● OTHER COPYWRITERS
● Time Split - 33% Below, 33% Peers, 33% Above
NETWORKING

19. ACTION
(Remember, copywriters are an ASSET)

21. Q&A :D