SlideShare a Scribd company logo
Karthik Sankar
 Need for customer oriented thinking
 Learnings from ICPM course on customer
orientation
 Mismatch – Customer Say, Think and Do
 We are what the Customer sees
Have primarily been in engineering roles and had 2 incorrect perceptions:
• Great and successful products are primarily to be incubated in a garage
• They should preferably be two bearded and/or spectacled engineers 
• Should have dropped out of college atleast at a Masters or PhD level 
• Customers
• Keep complaining
• Do not know
• Are unreasonable
• They don’t even consider the night-outs we put to deliver on time
My learnings:
 There are two types of products :
i. Ideas manufactured in the garage and then evolve based on
customer feedback and views(Google)
ii. Ideas which are born out of understanding customer pains
(Redbus, Makemytrip)
 Innovation need to be customer focused because finally it is a democracy 
and yes customers are the ones who pay for the products we make 
Winning Mantra = Garage + Customer Focus
 A minimum viable product needs to have a set of features that address the
customer pains and one of two features which are out of the box “wow”
factors
 Example: iPhone would have still sold without a camera and the touch
based zoom. But that’s the wow factor from the garage
 iPhone mantra says there is so more more than before and so much less
too 
 iPhone battery problem : How small seemingly small glitches could
make your customers effectively hang up on you 
New perspectives in previous life experiences
• Customer focussed innovation:
• How a 25KB exe tool won an order of 250 printers
• How customers rate :
• How a zero bug on time release got an all-time low Customer rating
Focus group example of CD players
Everyone including the customer knows we are all Jedi Warriors 
But it is ultimately the customer who decides whether you are darth vader or
skywalker !

More Related Content

What's hot

Overcoming Objections by Ali Jani
Overcoming Objections by Ali JaniOvercoming Objections by Ali Jani
Overcoming Objections by Ali Jani
Acumatica Cloud ERP
 
2 Tips on Every Sales Stage: Learning from Our Top Wins and Losses, by Sean C...
2 Tips on Every Sales Stage: Learning from Our Top Wins and Losses, by Sean C...2 Tips on Every Sales Stage: Learning from Our Top Wins and Losses, by Sean C...
2 Tips on Every Sales Stage: Learning from Our Top Wins and Losses, by Sean C...
Acumatica Cloud ERP
 
Why You’ll Eventually Need A Product Manager At Your Startup
Why You’ll Eventually Need A Product Manager At Your StartupWhy You’ll Eventually Need A Product Manager At Your Startup
Why You’ll Eventually Need A Product Manager At Your Startup
Rich Mironov
 
Online Shop Project Report
Online Shop Project ReportOnline Shop Project Report
Online Shop Project Report
Jayed Imran
 
Rich Mironov Hiring a head of product BoS USA Online 2020
Rich Mironov Hiring a head of product BoS USA Online 2020Rich Mironov Hiring a head of product BoS USA Online 2020
Rich Mironov Hiring a head of product BoS USA Online 2020
Business of Software Conference
 
LLP@Tecnico - Class 3 - Value Proposition
LLP@Tecnico - Class 3 - Value PropositionLLP@Tecnico - Class 3 - Value Proposition
LLP@Tecnico - Class 3 - Value Proposition
Luis Caldas de Oliveira
 
Llp tecnico-class3
Llp tecnico-class3Llp tecnico-class3
Llp tecnico-class3
Luis Caldas de Oliveira
 
Session 2 fall 2014
Session 2 fall 2014Session 2 fall 2014
Session 2 fall 2014
sahlinas
 
Validation and Product-Market Fit (Auckland, August 2018)
Validation and Product-Market Fit (Auckland, August 2018)Validation and Product-Market Fit (Auckland, August 2018)
Validation and Product-Market Fit (Auckland, August 2018)
Rich Mironov
 
ELIA Networking Days, Budapest Presentation: "From the client’s mouth"
ELIA Networking Days, Budapest Presentation: "From the client’s mouth"ELIA Networking Days, Budapest Presentation: "From the client’s mouth"
ELIA Networking Days, Budapest Presentation: "From the client’s mouth"
Karen Netto
 
“Getting Promoted” at SV Product Camp 2013
“Getting Promoted” at SV Product Camp 2013“Getting Promoted” at SV Product Camp 2013
“Getting Promoted” at SV Product Camp 2013
Rich Mironov
 
Value Prop Workshop - Slide Deck Template
Value Prop Workshop - Slide Deck TemplateValue Prop Workshop - Slide Deck Template
Value Prop Workshop - Slide Deck Template
Maple Leaf Angels
 
UXDI Project 4
UXDI Project 4UXDI Project 4
UXDI Project 4
Yan King Tan
 
Understanding Enterprise Product Companies
Understanding Enterprise Product CompaniesUnderstanding Enterprise Product Companies
Understanding Enterprise Product Companies
Rich Mironov
 
Product Design, Features Competition
Product Design, Features CompetitionProduct Design, Features Competition
Product Design, Features Competition
Ali kazemi
 
Llp tecnico-class3
Llp tecnico-class3Llp tecnico-class3
Llp tecnico-class3
Luis Caldas de Oliveira
 
SRI's "NABC" Approach
SRI's "NABC" Approach SRI's "NABC" Approach
SRI's "NABC" Approach
kcarmody
 
Product Manager's Guide to Dealing With Sales People
Product Manager's Guide to Dealing With Sales PeopleProduct Manager's Guide to Dealing With Sales People
Product Manager's Guide to Dealing With Sales People
Mike Chowla
 
Advanced bidding and estimating for manufacturers of highly engineered products
Advanced bidding and estimating for manufacturers of highly engineered productsAdvanced bidding and estimating for manufacturers of highly engineered products
Advanced bidding and estimating for manufacturers of highly engineered products
Cincom Systems
 
Know Your MVP?
Know Your MVP?Know Your MVP?
Know Your MVP?
Lean India Summit
 

What's hot (20)

Overcoming Objections by Ali Jani
Overcoming Objections by Ali JaniOvercoming Objections by Ali Jani
Overcoming Objections by Ali Jani
 
2 Tips on Every Sales Stage: Learning from Our Top Wins and Losses, by Sean C...
2 Tips on Every Sales Stage: Learning from Our Top Wins and Losses, by Sean C...2 Tips on Every Sales Stage: Learning from Our Top Wins and Losses, by Sean C...
2 Tips on Every Sales Stage: Learning from Our Top Wins and Losses, by Sean C...
 
Why You’ll Eventually Need A Product Manager At Your Startup
Why You’ll Eventually Need A Product Manager At Your StartupWhy You’ll Eventually Need A Product Manager At Your Startup
Why You’ll Eventually Need A Product Manager At Your Startup
 
Online Shop Project Report
Online Shop Project ReportOnline Shop Project Report
Online Shop Project Report
 
Rich Mironov Hiring a head of product BoS USA Online 2020
Rich Mironov Hiring a head of product BoS USA Online 2020Rich Mironov Hiring a head of product BoS USA Online 2020
Rich Mironov Hiring a head of product BoS USA Online 2020
 
LLP@Tecnico - Class 3 - Value Proposition
LLP@Tecnico - Class 3 - Value PropositionLLP@Tecnico - Class 3 - Value Proposition
LLP@Tecnico - Class 3 - Value Proposition
 
Llp tecnico-class3
Llp tecnico-class3Llp tecnico-class3
Llp tecnico-class3
 
Session 2 fall 2014
Session 2 fall 2014Session 2 fall 2014
Session 2 fall 2014
 
Validation and Product-Market Fit (Auckland, August 2018)
Validation and Product-Market Fit (Auckland, August 2018)Validation and Product-Market Fit (Auckland, August 2018)
Validation and Product-Market Fit (Auckland, August 2018)
 
ELIA Networking Days, Budapest Presentation: "From the client’s mouth"
ELIA Networking Days, Budapest Presentation: "From the client’s mouth"ELIA Networking Days, Budapest Presentation: "From the client’s mouth"
ELIA Networking Days, Budapest Presentation: "From the client’s mouth"
 
“Getting Promoted” at SV Product Camp 2013
“Getting Promoted” at SV Product Camp 2013“Getting Promoted” at SV Product Camp 2013
“Getting Promoted” at SV Product Camp 2013
 
Value Prop Workshop - Slide Deck Template
Value Prop Workshop - Slide Deck TemplateValue Prop Workshop - Slide Deck Template
Value Prop Workshop - Slide Deck Template
 
UXDI Project 4
UXDI Project 4UXDI Project 4
UXDI Project 4
 
Understanding Enterprise Product Companies
Understanding Enterprise Product CompaniesUnderstanding Enterprise Product Companies
Understanding Enterprise Product Companies
 
Product Design, Features Competition
Product Design, Features CompetitionProduct Design, Features Competition
Product Design, Features Competition
 
Llp tecnico-class3
Llp tecnico-class3Llp tecnico-class3
Llp tecnico-class3
 
SRI's "NABC" Approach
SRI's "NABC" Approach SRI's "NABC" Approach
SRI's "NABC" Approach
 
Product Manager's Guide to Dealing With Sales People
Product Manager's Guide to Dealing With Sales PeopleProduct Manager's Guide to Dealing With Sales People
Product Manager's Guide to Dealing With Sales People
 
Advanced bidding and estimating for manufacturers of highly engineered products
Advanced bidding and estimating for manufacturers of highly engineered productsAdvanced bidding and estimating for manufacturers of highly engineered products
Advanced bidding and estimating for manufacturers of highly engineered products
 
Know Your MVP?
Know Your MVP?Know Your MVP?
Know Your MVP?
 

Similar to How the ICPM course tranformed my customer focus

Startup Pitching and Mobile App Startup
Startup Pitching and Mobile App StartupStartup Pitching and Mobile App Startup
Startup Pitching and Mobile App Startup
Kobkrit Viriyayudhakorn
 
Whats my MVP?
Whats my MVP?Whats my MVP?
Whats my MVP?
Ardita Karaj
 
Ibb televatorpitch2 nabc
Ibb televatorpitch2 nabcIbb televatorpitch2 nabc
Ibb televatorpitch2 nabc
Frank Gielen
 
Founder Institute - Product Development
Founder Institute - Product DevelopmentFounder Institute - Product Development
Founder Institute - Product Development
Jared Goralnick
 
Whole Product: Life Beyond MVP
Whole Product: Life Beyond MVPWhole Product: Life Beyond MVP
Whole Product: Life Beyond MVP
David Nash
 
Ds 001 nabc
Ds 001 nabcDs 001 nabc
Ds 001 nabc
Frank Gielen
 
Presentation.pptx
Presentation.pptxPresentation.pptx
Presentation.pptx
GajjuGeva
 
Llp tecnico-class2
Llp tecnico-class2Llp tecnico-class2
Llp tecnico-class2
Luis Caldas de Oliveira
 
Customer Value and What Things are Worth (DIT Product Mgmt)
Customer Value and What Things are Worth (DIT Product Mgmt)Customer Value and What Things are Worth (DIT Product Mgmt)
Customer Value and What Things are Worth (DIT Product Mgmt)
Rich Mironov
 
SVCC - Stop looking for a technical cofounder and just do it
SVCC - Stop looking for a technical cofounder and just do itSVCC - Stop looking for a technical cofounder and just do it
SVCC - Stop looking for a technical cofounder and just do it
Stephen McCurry
 
Lean Startup for Healthcare: Workshop at Healthbox
Lean Startup for Healthcare: Workshop at Healthbox Lean Startup for Healthcare: Workshop at Healthbox
Lean Startup for Healthcare: Workshop at Healthbox
Orthogonal
 
Lean Startup for Healthbox
Lean Startup for HealthboxLean Startup for Healthbox
Lean Startup for Healthbox
Bernhard Kappe
 
Swatchbuilder - virtual room designer
Swatchbuilder - virtual room designerSwatchbuilder - virtual room designer
Swatchbuilder - virtual room designer
Marketing
 
LLP@Tecnico - Class 2 - BMC, Market Types and Sizes
LLP@Tecnico - Class 2 - BMC, Market Types and SizesLLP@Tecnico - Class 2 - BMC, Market Types and Sizes
LLP@Tecnico - Class 2 - BMC, Market Types and Sizes
Luis Caldas de Oliveira
 
The Startup Lifecycle (Presented by CEI and friends)
The Startup Lifecycle (Presented by CEI and friends)The Startup Lifecycle (Presented by CEI and friends)
The Startup Lifecycle (Presented by CEI and friends)
Center For Entrepreneurial Innovation
 
Case study:Dual Branding in China
Case study:Dual Branding in ChinaCase study:Dual Branding in China
Case study:Dual Branding in China
Uma Muruganantham
 
The "Art" of the Elevator Pitch
The "Art" of the Elevator PitchThe "Art" of the Elevator Pitch
The "Art" of the Elevator Pitch
Roman Medvedev
 
Minimum Viable Product - theory and workshop
Minimum Viable Product - theory and workshopMinimum Viable Product - theory and workshop
Minimum Viable Product - theory and workshop
Tilen Travnik
 
Product Management Basics for Project Managers
Product Management Basics for Project ManagersProduct Management Basics for Project Managers
Product Management Basics for Project Managers
Rich Mironov
 
Product Management workshop
Product Management workshopProduct Management workshop
Product Management workshop
SupportGCI
 

Similar to How the ICPM course tranformed my customer focus (20)

Startup Pitching and Mobile App Startup
Startup Pitching and Mobile App StartupStartup Pitching and Mobile App Startup
Startup Pitching and Mobile App Startup
 
Whats my MVP?
Whats my MVP?Whats my MVP?
Whats my MVP?
 
Ibb televatorpitch2 nabc
Ibb televatorpitch2 nabcIbb televatorpitch2 nabc
Ibb televatorpitch2 nabc
 
Founder Institute - Product Development
Founder Institute - Product DevelopmentFounder Institute - Product Development
Founder Institute - Product Development
 
Whole Product: Life Beyond MVP
Whole Product: Life Beyond MVPWhole Product: Life Beyond MVP
Whole Product: Life Beyond MVP
 
Ds 001 nabc
Ds 001 nabcDs 001 nabc
Ds 001 nabc
 
Presentation.pptx
Presentation.pptxPresentation.pptx
Presentation.pptx
 
Llp tecnico-class2
Llp tecnico-class2Llp tecnico-class2
Llp tecnico-class2
 
Customer Value and What Things are Worth (DIT Product Mgmt)
Customer Value and What Things are Worth (DIT Product Mgmt)Customer Value and What Things are Worth (DIT Product Mgmt)
Customer Value and What Things are Worth (DIT Product Mgmt)
 
SVCC - Stop looking for a technical cofounder and just do it
SVCC - Stop looking for a technical cofounder and just do itSVCC - Stop looking for a technical cofounder and just do it
SVCC - Stop looking for a technical cofounder and just do it
 
Lean Startup for Healthcare: Workshop at Healthbox
Lean Startup for Healthcare: Workshop at Healthbox Lean Startup for Healthcare: Workshop at Healthbox
Lean Startup for Healthcare: Workshop at Healthbox
 
Lean Startup for Healthbox
Lean Startup for HealthboxLean Startup for Healthbox
Lean Startup for Healthbox
 
Swatchbuilder - virtual room designer
Swatchbuilder - virtual room designerSwatchbuilder - virtual room designer
Swatchbuilder - virtual room designer
 
LLP@Tecnico - Class 2 - BMC, Market Types and Sizes
LLP@Tecnico - Class 2 - BMC, Market Types and SizesLLP@Tecnico - Class 2 - BMC, Market Types and Sizes
LLP@Tecnico - Class 2 - BMC, Market Types and Sizes
 
The Startup Lifecycle (Presented by CEI and friends)
The Startup Lifecycle (Presented by CEI and friends)The Startup Lifecycle (Presented by CEI and friends)
The Startup Lifecycle (Presented by CEI and friends)
 
Case study:Dual Branding in China
Case study:Dual Branding in ChinaCase study:Dual Branding in China
Case study:Dual Branding in China
 
The "Art" of the Elevator Pitch
The "Art" of the Elevator PitchThe "Art" of the Elevator Pitch
The "Art" of the Elevator Pitch
 
Minimum Viable Product - theory and workshop
Minimum Viable Product - theory and workshopMinimum Viable Product - theory and workshop
Minimum Viable Product - theory and workshop
 
Product Management Basics for Project Managers
Product Management Basics for Project ManagersProduct Management Basics for Project Managers
Product Management Basics for Project Managers
 
Product Management workshop
Product Management workshopProduct Management workshop
Product Management workshop
 

Recently uploaded

Kirill Klip GEM Royalty TNR Gold Lithium Presentation
Kirill Klip GEM Royalty TNR Gold Lithium PresentationKirill Klip GEM Royalty TNR Gold Lithium Presentation
Kirill Klip GEM Royalty TNR Gold Lithium Presentation
Kirill Klip
 
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
taqyea
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results
 
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Kalyan Satta Matka Guessing Matka Result Main Bazar chart
 
The Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac SignThe Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac Sign
my Pandit
 
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...
YourLegal Accounting
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results
 
GKohler - Retail Scavenger Hunt Presentation
GKohler - Retail Scavenger Hunt PresentationGKohler - Retail Scavenger Hunt Presentation
GKohler - Retail Scavenger Hunt Presentation
GraceKohler1
 
Kirill Klip GEM Royalty TNR Gold Copper Presentation
Kirill Klip GEM Royalty TNR Gold Copper PresentationKirill Klip GEM Royalty TNR Gold Copper Presentation
Kirill Klip GEM Royalty TNR Gold Copper Presentation
Kirill Klip
 
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
valvereliz227
 
Cover Story - China's Investment Leader - Dr. Alyce SU
Cover Story - China's Investment Leader - Dr. Alyce SUCover Story - China's Investment Leader - Dr. Alyce SU
Cover Story - China's Investment Leader - Dr. Alyce SU
msthrill
 
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
Ksquare Energy Pvt. Ltd.
 
deft. 2024 pricing guide for onboarding
deft.  2024 pricing guide for onboardingdeft.  2024 pricing guide for onboarding
deft. 2024 pricing guide for onboarding
hello960827
 
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
IPLTech Electric
 
Prescriptive analytics BA4206 Anna University PPT
Prescriptive analytics BA4206 Anna University PPTPrescriptive analytics BA4206 Anna University PPT
Prescriptive analytics BA4206 Anna University PPT
Freelance
 
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
Niswey
 
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
concepsionchomo153
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results
 

Recently uploaded (20)

Kirill Klip GEM Royalty TNR Gold Lithium Presentation
Kirill Klip GEM Royalty TNR Gold Lithium PresentationKirill Klip GEM Royalty TNR Gold Lithium Presentation
Kirill Klip GEM Royalty TNR Gold Lithium Presentation
 
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
 
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
 
The Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac SignThe Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac Sign
 
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
 
GKohler - Retail Scavenger Hunt Presentation
GKohler - Retail Scavenger Hunt PresentationGKohler - Retail Scavenger Hunt Presentation
GKohler - Retail Scavenger Hunt Presentation
 
Kirill Klip GEM Royalty TNR Gold Copper Presentation
Kirill Klip GEM Royalty TNR Gold Copper PresentationKirill Klip GEM Royalty TNR Gold Copper Presentation
Kirill Klip GEM Royalty TNR Gold Copper Presentation
 
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
 
Cover Story - China's Investment Leader - Dr. Alyce SU
Cover Story - China's Investment Leader - Dr. Alyce SUCover Story - China's Investment Leader - Dr. Alyce SU
Cover Story - China's Investment Leader - Dr. Alyce SU
 
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
 
deft. 2024 pricing guide for onboarding
deft.  2024 pricing guide for onboardingdeft.  2024 pricing guide for onboarding
deft. 2024 pricing guide for onboarding
 
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
 
Prescriptive analytics BA4206 Anna University PPT
Prescriptive analytics BA4206 Anna University PPTPrescriptive analytics BA4206 Anna University PPT
Prescriptive analytics BA4206 Anna University PPT
 
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
 
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
 

How the ICPM course tranformed my customer focus

  • 2.  Need for customer oriented thinking  Learnings from ICPM course on customer orientation  Mismatch – Customer Say, Think and Do  We are what the Customer sees
  • 3. Have primarily been in engineering roles and had 2 incorrect perceptions: • Great and successful products are primarily to be incubated in a garage • They should preferably be two bearded and/or spectacled engineers  • Should have dropped out of college atleast at a Masters or PhD level  • Customers • Keep complaining • Do not know • Are unreasonable • They don’t even consider the night-outs we put to deliver on time
  • 4. My learnings:  There are two types of products : i. Ideas manufactured in the garage and then evolve based on customer feedback and views(Google) ii. Ideas which are born out of understanding customer pains (Redbus, Makemytrip)  Innovation need to be customer focused because finally it is a democracy  and yes customers are the ones who pay for the products we make  Winning Mantra = Garage + Customer Focus  A minimum viable product needs to have a set of features that address the customer pains and one of two features which are out of the box “wow” factors  Example: iPhone would have still sold without a camera and the touch based zoom. But that’s the wow factor from the garage  iPhone mantra says there is so more more than before and so much less too   iPhone battery problem : How small seemingly small glitches could make your customers effectively hang up on you 
  • 5. New perspectives in previous life experiences • Customer focussed innovation: • How a 25KB exe tool won an order of 250 printers • How customers rate : • How a zero bug on time release got an all-time low Customer rating
  • 6. Focus group example of CD players
  • 7. Everyone including the customer knows we are all Jedi Warriors  But it is ultimately the customer who decides whether you are darth vader or skywalker !