The document analyzes social media sentiments around ChatGPT between January 1 and February 28, 2023, revealing a mix of excitement for its advantages in industries like education and healthcare, alongside concerns about job displacement and ethical communication issues. Key industries leveraging ChatGPT include media, education, and healthcare, with notable criticism from major financial institutions over its use and potential risks. Overall, the audience shows a keen interest in adopting ChatGPT despite apprehensions regarding accuracy, dependency, and implications for the workforce.

1. HOW PEOPLE ARE
LEVERAGING
ChatGPT
1

2. Listening Period : 1 JAN- 28 FEB’23
In-scope: United States
Languages: English
Sources Analyzed: Twitter, Instagram, & News
2

3. UNDERSTANDING THE
USER SENTIMENT
(insights from social media listening)
3

4. The biggest problem now is cybercrime,
and the criminals are using artificial
intelligence to gather sensitive data
According to experts, ChatGPT has
threatened white-collar employment
SENTIMENT ANALYSIS
The most trending subject on the
Internet now is ChatGPT
The usage of ChatGPT for kids has been
the subject of ongoing discussion to
see if it should be banned or bloomed
Users claimed that ChatGPT could even
foresee the crash of the stock market
ChatGPT language translation tool was
well-liked by professionals, who claimed
that it eliminated the language barrier
with a single command
15% 60% 25%
Total Mentions: 57K
4

5. WHY ChatGPT RECEIVED NEGATIVE MENTIONS BY USERS
o Many attacked ChatGPT for using unethical communication practises
o Several people recommended against using ChatGPT as references in studies.
Few mentions around ChatGPT being prohibited in schools were also observed
o Even though most people are embracing the revolution, some people are
concerned about AI due of potential job risks and over-dependence
o Some criticisms claimed that ChatGPT written correspondence would ultimately
lose its allure and that no one would be interested in reading lengthy
paragraphs
5

6. WHY ChatGPT RECEIVED CRITICISM BY BRANDS
o ChatGPT was primarily condemned and harshly discussed by
powerful financial figures. A few companies decided to fully limit
how the application may be used
o Although adoption has surged, major companies like JP Morgan
Bank, Citibank, and Goldman Sachs have limited the use of ChatGPT
due to worries over abuse
o As part of automatic limitations placed on third-party software,
Citigroup has prohibited access to the Chatbot. Traders at Goldman
Sachs were also subject to similar limitations
o According to JP Morgan, these limitations are "typical safeguards
around third-party software."
6

7. TOP WORDS & TOP HASHTAGS USED BY THE AUDIENCE
The top trending included artificial intelligence,
openAI, content, chatbots, and technology
In social media, #ai, #openai, and
#artificialintelligence continued to be the
most popular hashtags
WORDS HASHTAGS
7

8. KEY BENEFITS & PAIN POINTS DISCUSSED BY THE AUDIENCE
z BENEFITS PAIN POINTS
Feelings reflected
Hashtags Used
The main advantages discussed on
ChatGPT use cases are for IT businesses,
coding, and the AI revolution in
healthcare.
Excitement, creativeness, ease of doing
#AI, #ChatGPT, #Businesses
Several users were bothered on
ChatGPT being expensive and many
were concerned that it may eliminate
a few sources of income.
Confused, shocked, & selective
#Subscription & #Waitlist,
8

9. UNDERSTANDING THE
INDUSTRIES THAT ARE
LEVERAGING ChatGPT &
ITS USE APPLICATIONS
(insights from social media listening)
9

10. TOP MENTIONED INDUSTRIES THAT ARE LEVERAGING ChatGPT
32%
News & Media/
Entertainment
News &
Media/Entertainment
Industries are using
ChatGPT to generate
personalized content
recommendations,
summarize news articles,
and assist with writing
and editing tasks.
21%
Students and Teachers
both personalizing their
interactive learning &
teaching experience
through AI-powered
assistants, answering
students’ questions,
providing feedback, &
offering suggestions for
further studies.
11%
Hospitals, Clinics, and
Laboratories are leveraging
ChatGPT to provide
automated and
personalized medical
consultations, support, and
advice to patients through
conversational AI-powered
virtual assistants.
10%
Mentioned that IT is
leveraging ChatGPT for
coding or writing codes.
Whereas it is being used for
streamlining the
operational work & to
increase the productivity
8%
Companies are leveraging it
to write sales-pitch emails.
Moreover, helping in writing
personalized emails for a
wider set of audience
Education Healthcare IT & Consulting Business pitches
10

11. TOP MENTIONED INDUSTRIES THAT ARE LEVERAGING ChatGPT
7%
Content-creation
Users use it to jot down
content ideas, make post
captions, and even use
ChatGPT to help them
write song lyrics.
3%
E-commerce businesses
leverage ChatGPT for
customer support,
personalized product
recommendations,
chatbot ordering,
marketing automation,
and language translation.
3%
It enhances customer
service interactions by
responding to questions
quickly & accurately,
making tailored
recommendations, &
assisting with problem-
solving through
conversational natural
language.
2%
Consumer-first brands are
using ChatGPT for better
personalization of the
service, to deliver prompt
responses & providing
multi-language support
2%
Writers took to ChatGPT
for writing books for
diverse themes such as sci-
fi. Moreover, the
researchers used it to
summarise their work
E-Commerce Customer Service Consumer-centric
industries
Story-telling
11

12. TOP CATEGORIES – NEWS & MEDIA/ENTERTAINTMENT
o The emergence of new forms of content has ushered in
the age of AI, with producers using the software to
create music, generate ideas for songs, blogs, viral
media, and other types of material. Content producers
may now produce new content more quickly than ever
thanks to prompts.
o Independent game creators can now make games since
coding prompts have made learning to write code
much simpler
o Filmmakers are using AI to develop scripts, dialogue,
and ideas for movies
Key Discussion
12

13. TOP CATEGORIES – EDUCATION
o AI has entered the fields of business, engineering, the
arts, and medicine as a result of its exponential expansion.
Now, anyone may use simple AI interactions to learn more
about their particular fields.
o Many organisations are realising the value of AI and
planning to integrate it with ChatGPT into educational
systems as knowledge of the technology grows.
o While there are advantages to technology, there are
drawbacks as well because children may now accomplish
their homework and other assignments with little to no
effort, which ultimately affects learning.
Key Discussion
13

14. TOP CATEGORIES – HEALTHCARE
Hospitals, clinics, and laboratories are utilising ChatGPT to
provide patients with automated and individualised medical
consultations, help, and suggestions
People are becoming more and more interested in adopting
AI to enhance their personalities and general welfare
Early adopters have started using ChatGPT to help with
laborious tasks including writing illness notes, patient
letters, and letters asking medical insurers to pay for specific
expensive medications for patients
Key Discussion
14

15. GLIMPSE OF THE
MENTIONS ABOUT
MICROSOFT AND OTHER
TECH GIANTS
(insights from social media listening)
15

16. MENTIONS OF MICROSOFT | 139 Mentions
ChatGPT integration with Bing
There has been a lot of chatter from the
audience claiming that Microsoft is incorporating
ChatGPT into Bing
ChatGPT integration with Teams
On Twitter, integration with Teams and Microsoft
Office services garnered positive feedback, and
the experts appeared happy with it
Microsoft can win the race
According to experts, Microsoft can succeed in
the Xbox gaming market and dominate the
META race thanks to ChatGPT
16

17. MENTIONS OF OTHER TECH COMPANIES |1151 Mentions
Because to audience claims that Amazon is also developing an AI bot akin to ChatGPT, Amazon received the most
buzz
Some references, however, emphasised the accessibility of e-books on Amazon to understand the use cases of
ChatGPT
On the other hand, due to their status as technological behemoths, Apple & Facebook were mentioned
AMAZON FACEBOOK SISTEMA LIFESTYLE APPLE SALESFORCE
Mentions 31% 26% 17% 9% 9% 8%
31%
26%
17%
9% 9% 8%
0%
5%
10%
15%
20%
25%
30%
35%
17

18. MENTIONS BY NEWS MEDIA | 200 Mentions
As ChatGPT generated interest in the market and businesses began to turn their attention to AI solutions for the healthcare,
education, entertainment, and gaming sectors
Many outlets emphasised that BuzzFeed, an online business, used ChatGPT for website content. In the US, ChatGPT earned a
resounding roar, particularly for the marketing and copywriting categories
18

19. GLIMPSE OF THE
MENTIONS AROUND
COMPETITORS
(insights from social media listening)
19

20. ChatGPT VS BARD
o Many referred to BARD as ChatGPT’s
competition
o Few mentioned that AI war may start
o Few audiences noted that BARD
experienced financial losses as a result
of a public oversight.
o Bing’s integration with ChatGPT also
captured the buzz and attention of the
audience
20

21. ALTERNATIVE AI TOOL THAT PEOPLE ARE USING & MENTIONED
AGAINST ChatGPT
While a team at Google is developing its own AI named Bard, Microsoft is apparently incorporating OpenAI's chatbot
ChatGPT into its search engine and hopes to unveil the update soon, the ultimate goal of Google and Microsoft's competition
is to develop cutting-edge AI that will be accessible to the general public.
21

22. AUDIENCE ATTRIBUTES,
DEMOGRAPHIC,
GEOGRAPHIC &
INFLUENCERS ANALYSIS
(insights from social media listening)
22

23. TOP PROFESSION & HOBBIES OF THE AUDIENCE
Business, author, and founder were the top observed
occupations among the crowd that indicates theses
professionals talked extensively on ChatGPT
Learning, Music & Art popped up as the top
interest area of the audience that mentioned
about ChatGPT
PROFESSION HOBBIES
Business
Author
Founder
Developer
Designer
Learning Music
Art
Science
Design
23

24. DEMOGRAPHIC & GEOGRAPHIC ANALYSIS
The Top 3 location that captured the highest
mentions around ChatGPT
New-York
30%
Los-Angeles
16%
San Francisco
15%
77%
23%
Unquestionably, men continued to talk
about ChatGPT on social media sites more
frequently.
24

25. KEY DIGITAL OPINION LEADERS
@WatcherGuru
Followers: 1.7M
@HollyClarkEdu
Followers: 48K
@michealcpreble
Followers: 10K
25

26. WHAT PEOPLE ARE TALKING ABOUT ITS ACCURACY
Received conflicting feedback regarding its accuracy; some people claimed that its findings are 99% accurate
and tasks can be completed effectively, while others insisted that it needs to be trained with more data and
that the NYC boards have restricted ChatGPT because they are concerned about the content's accuracy.
26

27. MENTIONS ABOUT AIPRM EXTENSION- 30 Mentions
Key Discussion
27
o The audience suggested that the AIPRM
extension can elevate ChatGPT experience.
Moreover, mentioned that this extension can
boost ChatGPT’s productivity
o The users of AIPRM are growing
exponentially
o Few people did inquire about how to use
AIPRM prompt with ChatGPT on mobile

28. USE CASES- KEY EXAMPLES
Marketing Academic Purpose
Healthcare &
Finance sector
Architecture
Experts shared its use cases
for all the marketing
activities, such as social
media content creation,
customer service, blog
posting & email writing
Mentions highlighting how
this can be used to generate a
list of subjects and subtopics,
as well as an outline for
research papers.
Researchers emphasised that
ChatGPT can revolutionise
healthcare because it can detect
diseases early and provide
support for those who are mildly
depressed
Because of the use of ChatGPT
apps, architecture appeared to
be in danger.
28

29. ChatGPT has established itself as the top platform for
the industries of entertainment, education, marketing,
content development, and coding. The crowd seems
incredibly keen to use ChatGPT to make their lives
easier.
The audience seemed worried about their future
employment. Also, it was said that ChatGPT might
undermine the white-collar workforce.
Some users condemned ChatGPT for responding with
derogatory language and dubbed it unethical in terms
of terminology.
The audience's reaction to its accuracy was varied.
Few audience members applauded its accuracy, while
others observed that there was still much work to be
done in terms of training ChatGPT with data.
KEY FINDINGS
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30. THANK YOU
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