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How I Achieved a 75% Boost in CTR
(Click Through Rate)
In Adwords - Using
A Little Known Feature…
By: David Melamed
We’ve All Seen The Crazy Ebay Ads Gone
Wild...
Those are Dynamic
Keyword Insertion
ads…
I Didn’t Use Those...
I Built a Countdown Timer in My PPC Ads...
Every Hour This Ad Changes How Much Time
is Left...
It Boosted My CTR by 75%...
I Used Dynamic Ad Parameters and the Ad
Parameterizer Adwords Script.
Sounds Fancy, I know...
Adwords Scripts Let You Use JavaScript To
Programmatically Change Your Adwords
Account.
Don’t Worry, I Don’t Know How To Write Code
Either…
Google Actually Wrote The Code For Me...
All I had To Do Was Copy & Paste Some
Code….
...and Write an Ad with Parameters in It...
You can pretty much modify your ad with any
parameters...
1. Items Left in Stock
2. Sale Price
3. Weather Outside
4. Anything You can Think Of
If You Are Running a Conference, You Can
Run an Ad Like This…
If You Sell Ice Cream You Can Run an Ad Like
This…
If You Sell Concert Tickets, You Can Run an
Ad Like This …
All These Ads Can Be Updated Dynamically
From a Spreadsheet or API …
Here is Where You’ll Find Googles Prewritten
Script For Ad Parameters …
https://developers.google.
com/adwords/scripts/docs/solutions/parameteri
zer
You Can Also Modify Your
Bids Based on Factors Like
The Weather Outside …
You Can Even Make Sure Your Landing Pages
Don’t Go Down …
Want Me To Install a Countdown Timer Script
For You?
I’ts FREE!
Email Me: david@davidmelamed.com
Good Luck.
Thank You.
Questions? Comments? Need Help with PPC?
David Melamed - www.DavidMelamed.com
david@davidmelamed.com

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Get a 75% Increase in CTR Using a Dynamic Countdown Timer in Adwords

  • 1. How I Achieved a 75% Boost in CTR (Click Through Rate) In Adwords - Using A Little Known Feature… By: David Melamed
  • 2. We’ve All Seen The Crazy Ebay Ads Gone Wild...
  • 3. Those are Dynamic Keyword Insertion ads… I Didn’t Use Those...
  • 4. I Built a Countdown Timer in My PPC Ads...
  • 5. Every Hour This Ad Changes How Much Time is Left...
  • 6. It Boosted My CTR by 75%...
  • 7. I Used Dynamic Ad Parameters and the Ad Parameterizer Adwords Script. Sounds Fancy, I know...
  • 8. Adwords Scripts Let You Use JavaScript To Programmatically Change Your Adwords Account.
  • 9. Don’t Worry, I Don’t Know How To Write Code Either… Google Actually Wrote The Code For Me...
  • 10. All I had To Do Was Copy & Paste Some Code….
  • 11. ...and Write an Ad with Parameters in It...
  • 12. You can pretty much modify your ad with any parameters... 1. Items Left in Stock 2. Sale Price 3. Weather Outside 4. Anything You can Think Of
  • 13. If You Are Running a Conference, You Can Run an Ad Like This…
  • 14. If You Sell Ice Cream You Can Run an Ad Like This…
  • 15. If You Sell Concert Tickets, You Can Run an Ad Like This …
  • 16. All These Ads Can Be Updated Dynamically From a Spreadsheet or API …
  • 17. Here is Where You’ll Find Googles Prewritten Script For Ad Parameters … https://developers.google. com/adwords/scripts/docs/solutions/parameteri zer
  • 18. You Can Also Modify Your Bids Based on Factors Like The Weather Outside …
  • 19. You Can Even Make Sure Your Landing Pages Don’t Go Down …
  • 20. Want Me To Install a Countdown Timer Script For You? I’ts FREE! Email Me: david@davidmelamed.com
  • 21. Good Luck. Thank You. Questions? Comments? Need Help with PPC? David Melamed - www.DavidMelamed.com david@davidmelamed.com