The poster depicts a screaming girl alone in a misty forest, with dark colors and ominous weather that signal this is a horror film. The tagline "NO FAIRY TALE ENDING" juxtaposes the fairy tale genre with the dark tone of the film, implying an unhappy or disturbing conclusion rather than a happy ending. Visual elements like the screaming girl, misty scenery, and dense writing create a sense of isolation, danger, and claustrophobia to intrigue viewers.