Hoopoe Running Apparel was created to provide fashionable, high-quality running shirts. It aims to offer runners shirts with unique designs, fine materials, and an emphasis on European manufacturing. The target customer values products made in Europe and wants running apparel that expresses their personal style. Hoopoe focuses on design, quality, and European production to meet this demand for fashionable technical running clothes.

2. hoopoe running apparel® 2
hello,
we are
hoopoe
the running
apparel brand for
the fashion
conscious

3. #runfashion
Hoopoe Running Apparel was
created out of a very simple
idea: “I’d love to go running
with a really nice t-shirt”.
And thinking about what
really nice t-shirt meant it
should be something with a
great design, fine quality and
with a good brand behind that
really meant something.
And then we started this
project with our thought in
those few runners that we’re
sure that feel the same way
as we do.

4. 80,000,000
Europeans go out for a run on a
regular basis
And the large majority all dress
the same…
hoopoe running apparel® 4

5. 23/02/2017 5PRESENTACIÓN CORPORATIVA
… so if you
want to
#runfashion
you know
what brand to
choose!

6. 6hoopoe running apparel®

7. 7hoopoe running apparel®
SPORTS BRANDS FASHION BRANDS
¡We’re here!
Technical running apparel
with a unique design
RUNNING
BRANDS
OUR POSITIONING?

8. OUR TARGET?
8hoopoe running apparel®
Runner who is
searching for
quality technical
clothing, with nice
design, modern
and different from
all the other
currently
available.
Values good
product and made
in Europe
guarantee and its
willing to pay an
extra to get this
differentiation in
quality and
design.
Someone who
owns his/her
specific daily style
and wants to
transmit the same
style while
practicing sports.

9. #quality#design
#madein
europe
We’re a small company that takes care of all
the small details, from the brand image to the
delivery service
hoopoe running apparel® 9
OUR BRAND COMMITMENTS?

10. #design
“Death to fluorescent shirts”
was really our first brand
claim. But then we dropped it
because we have nothing
against poor fluorescent…
We simply believe that to
#runfashion its not that hard.
You just need to mix good-
looking design made by great
professionals with the best
textile printing techniques to
get a bunch of t-shirts that
really get your attention and
bring an immediate desire to
start running!

11. #quality
An Hoopoe shirt is not a
regular shirt you put on to
practice sports…
We’ve developed this product
in order for you to feel the
difference the moment you
touch it.
First we thought of a Dry-
Clim® fabric, with premium
quality and a really soft touch,
and then a tailored cut for
runners, with a larger back
and a neck a little larger than
usual just to make sure that
you finish your next 10k with
no chafe.

12. #madeineurope
All Hoopoe Running Aparel
products are made in Europe.
This is our number one
commitment.
The textile fabric is done in
Barcelona, the design at our
offices in Gijón and shirts are
finally finished in the north of
Portugal. And all the other
products or merchandising
items are all produced in
Spain.
“Think global, act local”. We
just love to put it in practice.

13. 13hoopoe running apparel®
¡Only Short-Sleeve Shirts!
That look so good that you feel like running
WHAT DO WE DO?

14. 14hoopoe running apparel®
WHAT DO WE DO?
FLAGS
Shirts
inspired by
different flags
of the world.
Can you guess
them all?

15. 15hoopoe running apparel®
WHAT DO WE DO?
PATTERNS
Shirts with
modern and
trendy
patterns.

16. shopsonline
Sport
expos
At our web or other
online web stores
dedicated to sports
At sports stores
mainly specialized
in running
At the main
marathons and
half-marathons
hoopoe running apparel® 16
WHERE CAN YOU FIND US?

17. We would love to start
collaborating with you on
an everyday basis...
…and we’re pretty sure
that your customers will
love our brand!
WHEN DO WE
START RUNNING
TOGETHER?

18. hoopoe running apparel® 18
Thank you.
hoopoe running apparel,
the sports brand for the
fashion conscious