This document welcomes alumni from the Massanutten Military Academy Class of 1965 and 1990 to their reunions. It provides details about the headmaster and commandant from 1965, lists the class officers from 1965, and includes the names of the 1965 graduates. It also lists the names of 1990 alumni attending their 25th reunion. Additionally, it summarizes some of the top television shows, songs, news stories, and sports from 1965 to provide historical context.
Reverend Martin Luther King and The Civil Rights MovementLucy Daugherty
This PPT is an overview of The Reverend Dr. Martin Luther King, Jr. designed for ESL and/or Civics Classes for aspiring Naturalized citizens. It tells what his message was and what significance he had on 20th century America and the Civil Rights Movement. Included are links to videos of "I Have a Dream" and "The Mountain Top Speech", the song "Abraham, Martin and John" and tribute song from the Freedom Writers film.
Reverend Martin Luther King and The Civil Rights MovementLucy Daugherty
This PPT is an overview of The Reverend Dr. Martin Luther King, Jr. designed for ESL and/or Civics Classes for aspiring Naturalized citizens. It tells what his message was and what significance he had on 20th century America and the Civil Rights Movement. Included are links to videos of "I Have a Dream" and "The Mountain Top Speech", the song "Abraham, Martin and John" and tribute song from the Freedom Writers film.
The dedication of Massanutten Military Academy's Spanier Library. We thank all who participated and especially the Spanier family for their dedication to MMA and education.
The dedication of Massanutten Military Academy's Spanier Library. We thank all who participated and especially the Spanier family for their dedication to MMA and education.
In this program, I trace the history of General Lee's time as president of Washington College (now Washington & Lee University) from October 1865 until his death in October 1870. He spent his time rebuilding this small college, as he worked to bring the divided nation together.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
9. Who was the Headmaster?
Colonel Robert J. Benchoff
Who was the Commandant of
Cadets?
Lt. Col. R.K. McClelland, (ret)
10. Your Class Officers
Ivar Pietri, President
Phillip A. Figgs, Vice President Lamar Abbitt, Treasurer
Weldon Keith McClure,
Sergeant at Arms
Thomas Sanford Mc Vey,
Secretary
11. Presenting the Class of 1865
Alfred Lamar Abbitt
William Bland Allen
Erik Dennis Anderson
George Alvin Andrews
Paul Michael Appel
Patrick Kane Areyv
Rafael Osvaldo Aybar
John Steven Guyer
12. William Kenneth Baker
Hanford Thomas Beatty Jr.
David Anthony Begandy
Phil D. Bohn
Donald Saltonstall Borden
George William Bradshaw
Fred W. Braun
Blaine Conrad Brinton
13. George M. Brnilovich
Richard Stephen Cannan
Ramses W. Cobo
Harry F. Cohen
Raymond Jean Cormier John Jay Crum
Daniel George Cureton
14. Danielson John Eastman
Wayne L. Epling
John Estey
Phillip A. Figgs
Daniel Roby Flemming, II
John Anthony Freitas
Vincent Nicholas Golia
Andrew Wynn Dyer
15. Stephan Van Hanks
Robert John Harrison
Robert John Henry
Christopher James Hollins
John Tilden Hopewell
Dana Bly Horan
Stephen T. Horn
Doran D. Hoskins
16. Henry Jackson Hunt, V
Harry E. Idol
James E. Johnson
Lee Milton Kahn
James Robert Kamen Bernard John Karam
Reynold Marton Kulchar Douglas Harold Lehman
17. Fred M. Lohman
Weldon Keith McClure
Charles Francis McRory
Thomas Sanford McVey
Charles Standiford Moore
Gregory Martin Moore
Edward Neil Moravitz
James Edmond Morton
18. James Edmond Morton
Michael C. Murray
Donald Lewis Myers
Michel Edward Neiswender
Guy Kenneth Nelson
John Scott Newby
Alan Knerr Newhart
Stewart Oliver Olson
19. James Edmond Morton
William Richard Peterson
Ivar Antulio Pietri
Steven Irving Platt
Kenneth Rogers
Elmer Lewis Ruffner, JR.
M. Gregory Shook
Timothy D. Silbert
20. Michael John Simmons
Forrest Elwood Sirbaugh Jr.
Gary Lee Smith
Roland Lee Souders
John Elwyn Spiegel, III
William C. Stein
William Willis Storm, IV
Charles Belmont Stratton, JR.
21. Gilbert Norval Tribbett
James Cullen Trueman Jr. Ruben Earnest
Weatherholtz, III
Phillip Warren Walker Willard A. Warthen, III
Jefferey Alan Wagonhurst
Mark Lewis Widerstrom
Randall Craig Wolfe
24. 1965 TOP TELEVISION SHOWS
The Andy Griffith Show: Iconic sitcom based in
Mayberry NC featuring the always popular sherriff
Andy Griffith, the inept but well meaning deputy
Barney Fife and a great cast of supporting
characters
Bonanza: Classic western that ranks in the top 50
shows of all time television. Set in the 1860’s and
centered around the Cartwright family. Ended up
being the 2nd longest running western series in
history and still plays in syndication today.
Hogan’s Heroes: Sitcom set in a German POW
camp during WWII. Series followed Col Robert
Hogan and his crew of Allied prisoners running
a Special Operations group from the camp.
Featured the classic incompetent commandant
Col Klink.
25. Top 10 Songs of 1965
1. Wooly Bully, Sam The Sham and The Pharaohs
2. I Can't Help Myself (Sugar Pie, Honey Bunch), The Four
Tops
3.(I Can't Get No) Satisfaction, The Rolling Stones
4. You Were On My Mind, We Five
5. You've Lost That Lovin' Feelin', The Righteous Brothers
6. Downtown, Petula Clark
7. Help!, The Beatles
8. Can't You Hear My Heartbeat, Herman's Hermits
9. Crying In the Chapel, Elvis Presley
10. My Girl, The Temptations
26. Top News Stories of 1965
During the Gemini 4 mission on June 3, 1965, Ed White
became the first American to conduct a spacewalk. The
spacewalk started at 3:45 p.m. EDT on the third orbit when
White opened the hatch and used the hand-held
maneuvering oxygen-jet gun to push himself out of the
capsule.
State troopers swing billy clubs to break up a civil rights voting march
in Selma, Alabama, on March 7, 1965. John Lewis, the chairman of
the Student Nonviolent Coordinating Committee (in the foreground)
is being beaten by state troopers. Lewis would go on to become a
U.S. congressman, elected as the representative for Georgia's 5th
congressional district in 1986.
Hovering U.S. Army helicopters pour machine-gun fire into tree lines
to cover the advance of Vietnamese ground troops in an attack on a
Viet Cong camp 18 miles north of Tay Ninh, Vietnam, on March 29,
1965, northwest of Saigon near the Cambodian border
27. Ali versus Liston and the Phantom
Punch. Few sports stories measure up to
this iconic Boxing match. On May 25
1965 in Lewiston Maine Ali defeated
Liston with a right hand counter that
sent Liston stumbling to the canvas.
Jim Brown lead the Browns to a hard loss in the final NFL
championship game prior to the traditional Super Bowl
era..
1965 The year in Sports