Hangover Joe's ran a Super Bowl promotion campaign using brandbuddee that drove a large increase in social media impressions, unique visitors, views, user engagement, and brand conversations compared to typical performance. The campaign generated over 16 million impressions, attracted over 2,000 unique visitors and 5,000 total views, and saw a 389% boost in engagement during the launch date, with brandbuddee being the top referral source responsible for most brand conversations.