2. HAIR FOR HOPE INDIA
Started in 2013 with zero budget using facebook and
PR.
To create awareness about hair donation and donate
wigs to chemotherapy patients.
We invite you save hair from the bin and donate a smile.
11. "I lost three members of my family to cancer last year, and I
personally know several others who are battling this disease. I
have chopped off my hair. It feels nice to know that my hair will
help somebody feel better some day"- Sreedevi.
12.
13. "I have has worked with
children with cancer at the
Kidwai Institute in
Bangalore and thought of
those little kids and how
this could help them",
Sanya currently in London
School of Economics.
17. 10 year old Hima organising an event.
Students came after braiding hair and placing a rubber band at
exact point. It is only a matter of cutting it without any mess above the
rubber band. Takes only 5 minutes to be held preferably during the school
assembly.
18. THE RIGHT WAY TO CUT
15 INCHES,40 CMS
FRESHLY WASHED
TOTALLY DRY
NOT CHEMICALLY TREATED
NOT OILY
TIED AND BRAIDED
21. ACHIEVEMENTS
Educated millions about hair donation by organising and
coordinating over 20 events in Bangalore, Mangalore, Mumbai,
Gujarat, Punjab all all over Kerala.
Over 200 press/tv reports on hair donation
The first campaign in Kerala to donate wigs
The first major campaign in India to collect hair from all over
India and conduct events .Over 4000 have donated
Over 400 chemo patients benefited from free wigs.
Created awareness in Dhaka , Kuwait,Bahrain, Oman Saudi, Italy
,Sharjah, Dubai, Abu Dhabi etc via NRI fans who donated.
The page reaches an average 20,000 people without paying
facebook.
The only such campaign with zero staff and zero funds using
only social media and PR
23. SUPPORTERS
DM Foundation was the first to support the
campaign by sponsoring 30 wigs and their charitable
trust recorded every receipt of ponytails for 2 years.
Initially volunteers like Tushara Arun and Nisha
Jose who is also the brand Ambassador personally
took care of the production and personally delivered
the wig.
Now the hair is sent to Sargakhethra Cultural
Centre an NGO which converts it into wigs and gives
to deserving chemotherapy patients.
24. ABOUT US
Hair for Hope India was started in June 19th
201 3 by Premi Mathew to create
awareness about hair donation. A wig with
natural hair is very expensive and is
considered a luxury especially because chemo
is very expensive and it is usually required
only for 6 months-1 year. We collect donated
hair and convert it into wigs and give it free
to economically challenged chemo patients. It
gives them the confidence to face society and
more courage to fight the dreaded disease.
25. Management
A facebook group managed by Premi Mathew ,the founder
connects all the volunteers from all over and aggregates them
to different regions so that they can collaborate. It maybe the
first such virtual organisation. Premi also manages the page ,PR,
correspondence , website and the administration of events.We
need strong volunteers like Deepika, Swetha and
Soumya students who coordinated the events at Bangalore ,
Manipal and Cochin University successfully
Various organisations like NSS, Rotary Clubs and registered
charitable trusts like Sargakshetra Cultural Centreare
organising hair donation and wig donation events and
supporting the movement.
26. Wanted sponsors
Cultural /financial /social /production problems
When cancer strikes people are too upset to bother about wigs.
Some people feel uncomfortable about wearing a strangers
hair. A good wig costs around Rs 15000 too expensive after the
expense of chemo. Finance to pay the bills is a bigger problem
and everything else fades in comparison.
We are using donated hair and giving it free to poor patients.
For working people and students wig is virtually essential since
artificial wigs could cause irritation and cannot be washed.Since
we have only one wig maker who has agreed to make at
nominal cost,production is a serious constraint. Funds to pay
wig maker is also a major constraint. We invite sponsors to
sponsor the events in exchange for banners.
27. VISION 2020
wig for every chemo patient
· Every cancer hospital will have a wig bank where people can possibly
donate/ reuse old wigs /get a wig for immediate use which can be returned for
a nominal fee.
· Every chemo patient should have the freedom to have a wig.Even middle class
find it tough to spend on a wig after the huge expenses on treatment.
· Rotary clubs/schools/colleges will organise events sponsored by
corporates and get the wigs done with sponsorship money
·Abroad 1/6 cancer patients die . In India 1/2 die.The ultimate objective is to
change this by creating awareness and promoting early detection.Early
detection could increase survival rates by 98%. Students could visit hospitals to
identify patients and become more aware about cancer thereby building a more
caring generate while simultaneously cutting mortality rates with early detection
·Banks/colleges could have a counter for collection thereby cutting down
courier costs.
·We should have a network of wig makers around the country who will make
it at cost price as CSR.
28. WOULD YOU LIKE TO
VOLUNTEER?
Please email at pym20101@hotmail.com after going
through our website www.protectyourmom.asia
Please share our pictures in every group /
school / whatsapp etc. We rely on volunteers like
you since facebook charges now and we don’t have
funds to advertise.
You could organise small hair donation events.
One donor would be enough to hold a hair donation
event. Just cut the hair in front of a crowd, it could
be a school assembly , club event , anything and
takes only 5 minutes. Contact us and we will arrange
press support.
29. ACKNOWLEDGEMENTS
Nisha Jose -Brand Ambassador
Also the first donor and Distributes wigs.
Thushara Arun- Production/Distn
Father Alex, Sargakhetra Cultural Centre- Production/Distn of wigs and
receipt of hair.
DM Foundation- Receiving hair and sponsoring 30 wigs.
Regional coordinators
Deepika- Bangalore
Leena- Gujarat
Omana Saju- Trichur
Shweta – Manipal
Web site Maintenance- Cristus
Rotary clubs, NSS , media and all the donors
Founder - Premi Mathew