The document discusses how media is evolving with the rise of smartphones and social media. It argues that traditional advertising lacks interactivity, while new models using social media allow for meaningful conversations. It describes how memes spread virally on social networks similarly to genes, and how data mining can be used to detect trending memes in real-time and engage in conversations organically. Case studies are presented showing how monitoring social media insights allowed brands to better target conversations and learn about customer interests.
WCC COMM 101 Reflective project #2 DISCUSSION LUTHERprofluther
The document discusses several examples of mass media representation that were found dissatisfying or problematic. Specific issues raised include the sexualization of women, perpetuation of stereotypes, inappropriate glorification of harmful behaviors, and missed opportunities to showcase diversity. The responses generally advise media makers to avoid objectification, promote equality, consider the real-world impacts and implications of their messages, and accurately represent various groups.
2016 was a ‘meme-ntous’ year. Memes saw people round the world pretend to be mannequins, they impacted the US presidential election, and nearly led the UK government to name a ship “Boaty McBoatface”.
Memes are nothing new: they have been a staple of culture and communications for thousands of years. What is new is the speed with which memes are created, adapted, and spread around the world via social media.
Today, Internet memes are being used to great effect by brands, third-sector organisations and political movements (from the “alt-right” to their far-left alternatives). Opportunities abound for entities who use them well. If you work in communications you need to understand where Internet memes come from, how they work, and how you can use them. This report answers those questions. Enjoy it and get in touch with queries.
What are memes? What is their purpose? How have they developed? Memes are the main driver for the evolution of human societies and are way more than funny pics, aka Internet memes.
The document discusses the power of communication and language. It notes that communication has the ability to influence people greatly, as was seen in Milgram's experiment where people were willing to harm others due to an authority figure. It also discusses how word choice, tone of voice, and body language can significantly impact the delivery of a message and how it is received. The document advocates being aware of biases and evaluating information critically before presenting it to others.
1) The document discusses various internet memes and how they spread, including lolcats, Rickrolling, advice animals, and rage guy.
2) It notes how sites like 4chan helped popularize many memes through traditions like "Caturday" and the sharing of amusing images.
3) The document examines the role of social networks like Facebook and Twitter in driving the majority of social sharing online today.
El documento describe una propuesta para un nuevo sistema de democracia en red que permitiría a los ciudadanos votar directamente en cuestiones o delegar sus votos a representantes. El sistema se basaría en la identidad digital vinculada a la identidad legal de una persona y en la capacidad de votar cuestiones y propuestas de manera similar a cómo se usan las redes sociales. El documento también discute el concepto de quórum y muestra capturas de pantalla de cómo podría funcionar visualmente el sistema propuesto.
Written by Cleménce Hlé and Virgile De Vile on how to build a political party based on online technologies for democratic participation such as DemocracyOS. Based on the experience of the Partido de la Red from Buenos Aires, Argentina that got over 1% of the votes in 2013.
The Net Democracy Foundation was created in 2012 with a vision to modernize democracy through technology. They developed DemocracyOS, an online and mobile app that allows citizens to get informed, debate issues, and vote on bills. Over 3,000 citizens used the app to vote on 40 bills from Congress. The Foundation also created The Net Party, the first political party in Latin America to finance itself through crowdfunding. In its first year, The Net Party received 22,000 votes, presented its ideas internationally, and helped democracy activists in other countries. Going forward, the Foundation aims to maintain a full-time staff and continue projects that use technology to foster more open democracies worldwide.
WCC COMM 101 Reflective project #2 DISCUSSION LUTHERprofluther
The document discusses several examples of mass media representation that were found dissatisfying or problematic. Specific issues raised include the sexualization of women, perpetuation of stereotypes, inappropriate glorification of harmful behaviors, and missed opportunities to showcase diversity. The responses generally advise media makers to avoid objectification, promote equality, consider the real-world impacts and implications of their messages, and accurately represent various groups.
2016 was a ‘meme-ntous’ year. Memes saw people round the world pretend to be mannequins, they impacted the US presidential election, and nearly led the UK government to name a ship “Boaty McBoatface”.
Memes are nothing new: they have been a staple of culture and communications for thousands of years. What is new is the speed with which memes are created, adapted, and spread around the world via social media.
Today, Internet memes are being used to great effect by brands, third-sector organisations and political movements (from the “alt-right” to their far-left alternatives). Opportunities abound for entities who use them well. If you work in communications you need to understand where Internet memes come from, how they work, and how you can use them. This report answers those questions. Enjoy it and get in touch with queries.
What are memes? What is their purpose? How have they developed? Memes are the main driver for the evolution of human societies and are way more than funny pics, aka Internet memes.
The document discusses the power of communication and language. It notes that communication has the ability to influence people greatly, as was seen in Milgram's experiment where people were willing to harm others due to an authority figure. It also discusses how word choice, tone of voice, and body language can significantly impact the delivery of a message and how it is received. The document advocates being aware of biases and evaluating information critically before presenting it to others.
1) The document discusses various internet memes and how they spread, including lolcats, Rickrolling, advice animals, and rage guy.
2) It notes how sites like 4chan helped popularize many memes through traditions like "Caturday" and the sharing of amusing images.
3) The document examines the role of social networks like Facebook and Twitter in driving the majority of social sharing online today.
El documento describe una propuesta para un nuevo sistema de democracia en red que permitiría a los ciudadanos votar directamente en cuestiones o delegar sus votos a representantes. El sistema se basaría en la identidad digital vinculada a la identidad legal de una persona y en la capacidad de votar cuestiones y propuestas de manera similar a cómo se usan las redes sociales. El documento también discute el concepto de quórum y muestra capturas de pantalla de cómo podría funcionar visualmente el sistema propuesto.
Written by Cleménce Hlé and Virgile De Vile on how to build a political party based on online technologies for democratic participation such as DemocracyOS. Based on the experience of the Partido de la Red from Buenos Aires, Argentina that got over 1% of the votes in 2013.
The Net Democracy Foundation was created in 2012 with a vision to modernize democracy through technology. They developed DemocracyOS, an online and mobile app that allows citizens to get informed, debate issues, and vote on bills. Over 3,000 citizens used the app to vote on 40 bills from Congress. The Foundation also created The Net Party, the first political party in Latin America to finance itself through crowdfunding. In its first year, The Net Party received 22,000 votes, presented its ideas internationally, and helped democracy activists in other countries. Going forward, the Foundation aims to maintain a full-time staff and continue projects that use technology to foster more open democracies worldwide.
Business Storytelling by Cynthia Hartwig of Two PensCynthia Hartwig
Anyone familiar with the Bible and Aesop’s fables already knows that stories are the oldest persuasive tool since the dawn of time. And now everybody from the The Wall Street Journal to LinkedIn is saying that storytelling will be the number one business skill needed in the next five years. That’s why you should run, don’t walk, to see the hands-on business storytelling workshop with Cynthia Hartwig, fiction writer and co-founder of Two Pens.
Over the course of her career in advertising and social media, Cynthia Hartwig has honed the act of telling stories into a fun and practical art. She’ll lead you in a series of practice-makes-perfect exercises that will help you to persuade, excite, sell and sway people to your point of view.
You’ll see how stories can be used in all kinds of business settings to communicate and connect with employees, customers, colleagues, partners, suppliers, and the media.
You’ll learn the mechanics of telling a story with a beginning that hooks you, to a middle that builds tension, to a satisfying end.
You’ll learn how to weave rich information (even numbers) with personal insights and emotional power and then experience the thrill of having an audience remember what you’ve said. Many writing exercises are included to help you tap into the mind’s unique hard-wiring that can create a story out of almost any experience.
Nokia aims to bring connectivity and new ways of connecting people to everyone through affordable devices and services. They want to enable constant connection, empathy, asynchronous communication and serendipity in relationships. This will allow sharing life experiences independently of time and place through photos, videos and messaging. Nokia's goal is to make emerging technologies that enable deeper relationships accessible to all.
020415 business storytelling by cynthia hartwigCynthia Hartwig
Anyone familiar with the Bible and Aesop’s fables already knows that stories are the oldest persuasive tool since the dawn of time. And now everybody from the The Wall Street Journal to LinkedIn is saying that storytelling will be the number one business skill needed in the next five years. That’s why you should run, don’t walk, to see the hands-on business storytelling workshop with Cynthia Hartwig, fiction writer and co-founder of Two Pens.
Over the course of her career in advertising and social media, Cynthia Hartwig has honed the act of telling stories into a fun and practical art. She’ll lead you in a series of practice-makes-perfect exercises that will help you to persuade, excite, sell and sway people to your point of view.
You’ll see how stories can be used in all kinds of business settings to communicate and connect with employees, customers, colleagues, partners, suppliers, and the media.
You’ll learn the mechanics of telling a story with a beginning that hooks you, to a middle that builds tension, to a satisfying end.
You’ll learn how to weave rich information (even numbers) with personal insights and emotional power and then experience the thrill of having an audience remember what you’ve said. Many writing exercises are included to help you tap into the mind’s unique hard-wiring that can create a story out of almost any experience.
The Dark Side of Social Media: It's Time to Take Tech Back by Brian Solis, SX...Brian Solis
"We're at a digital and human crossroads," according to Brian Solis, a digital analyst, anthropologist, and best-selling author. As an early geek apologist of Web 2.0 and social media, Solis saw digital Darwinism as a forcing function of humanity. Now he believes we have unwittingly become the problem we were trying to solve.
After studying technology's evolution, the effects on business and society are undeniable - we f'd up. But it's not all our fault.
By design, social media and personal devices were meant to suck us in. But, there were also unforeseen consequences as a result. We fell to the dark side.
In this rousing and personal anthology, Brian (an eternal optimist) will share the history of how the disrupters became the devils and the opportunities for us to resurrect our idealism.
How To Write Dialogue 7 St. Online assignment writing service.Nicolle Dammann
The document provides instructions on how to use the HelpWriting.net service to get writing assistance. It outlines a 5-step process: 1) Create an account with a password and email. 2) Complete a form with assignment details. 3) Review bids from writers and select one. 4) Review the completed paper and authorize payment. 5) Request revisions if needed, and the site guarantees original work or a refund.
Digital storytelling involves using technology to create short multimedia stories and can be a powerful tool for literacy and learning. It defines e-learning as learning supported by digital technologies and empowered by digital pedagogy. Digital storytelling engages students through reflective learning and allows them to explore meaningful topics like family, experiences, and academics. Stories may cover personal experiences, places, occupations, and more. Key elements of digital stories include point of view, emotional content, voice, soundtrack, conciseness, and pacing. Teachers can guide students through the process of planning, recording, and sharing their digital stories.
Essay Scholarships For Moms. Online assignment writing service.Amy Watkins
The document provides instructions for seeking writing help from HelpWriting.net. It outlines a 5-step process: 1) Create an account with a password and email. 2) Complete a 10-minute order form with instructions, sources, and deadline. 3) Review bids from writers and choose one based on qualifications. 4) Review the completed paper and authorize payment if satisfied. 5) Request revisions to ensure satisfaction, with a refund offered for plagiarized work.
Our shared human experiences are the true connection points between our art and our audiences. The opportunity for conversation lies in our willingness to share these stories with each other, utilising the digital tools that are enabling us to do so more easily and more widely than ever before.
In this thought-provoking and practical workshop session, Vicki Allpress Hill will facilitate a discussion about ways that we can invite, curate, create and distribute digital content in the form of text, images, video and audio in order to share our stories, and those of our audiences, opening the way for conversation as a result.
Vicki will draw on her current work in the area of content marketing with arts organisations here and internationally to present examples of the ways artists and arts organisations are now using digital content to generate audience engagement. As part of this session, you will participate in a creative brainstorming session with your peers to unearth the stories that exist within and around your own organisations.
If you are responsible for developing website, social media, video, email, media or publication content in your organisation, and/or your role is focused on audience development and engagement, this session will be of interest to you.
The Art of Conversation - presented by Pat Law from GOODSTUPHSquad_Digital
Pat Law discusses how to have effective conversations on social media. Some key points include feeding people's egos to understand them, using social intelligence to manage different personalities, and creating social currency for brands by making them part of people's everyday lives. The goal is to start conversations rather than just publishing headlines, by being relevant and appealing to people's egos.
Best Custom Writing Service. Best Custom Writing ServiceBeth Hines
The document discusses the steps to get writing help from Best Custom Writing Service, including creating an account, completing an order form with instructions and deadline, and reviewing bids from writers to select one and place a deposit to start the assignment. It notes the bidding system used and guarantees of original, high-quality content with the option of free revisions.
Best Custom Writing Service. Best Custom Writing ServiceJeff Brooks
Drake released the diss track "Back to Back" aimed at Meek Mill in response to their feud over ghostwriting accusations. The track calls out Mill for responding to Drake on Twitter rather than with a diss track of his own. It also references Mill touring with Nicki Minaj and Drake's hometown Toronto Blue Jays winning back-to-back World Series in the early 1990s.
Best Custom Writing Service. Best Custom Writing ServiceSara Parker
Drake released the diss track "Back to Back" aimed at Meek Mill in response to their feud over ghostwriting accusations. The track calls out Mill for responding to Drake on Twitter rather than with a diss track of his own. It also references Mill touring with Nicki Minaj and Drake's hometown Toronto Blue Jays winning back-to-back World Series in the early 1990s.
Writing Essays In History Teaching ResourcesAurora Tucker
1. International trade along the Indian Ocean network in the 8th and 9th centuries positively impacted East Africa's economy as port cities grew reliant on trade. However, the wealth acquired also drew unwanted attention from immigrants like the Portuguese.
2. Muslim traders introduced Islam to East Africa and helped develop Swahili societies during this period.
3. The Portuguese later invaded and conquered parts of East Africa's coast, defeating local rulers and taking control of areas like Zanzibar, in order to gain control over the lucrative trade network and resources. Their presence disrupted the existing societies and trade networks.
The document provides instructions for creating an account and submitting assignment requests on the HelpWriting.net website. It involves a 5-step process: 1) Create an account with an email and password. 2) Complete a 10-minute order form providing instructions, sources, and deadline. 3) Review bids from writers and choose one based on qualifications. 4) Receive the paper and authorize payment if satisfied. 5) Request revisions to ensure satisfaction, with a full refund option for plagiarized work.
This document discusses the art of storytelling and social media. It begins by talking about how stories bring people together and shape our world. It then discusses how the author got involved in social media and technology, becoming a "social media expert." It also explores concepts like social capital, social proof, and how social engagement online can build communities. The document discusses using social media for social good. It then provides an overview of different types of social media and tools. Throughout, it emphasizes the power of stories and building connections between people.
I have this joke I use to make a lasting impression when I first meet people. Instead of saying “I have dyslexia”, I say “I have sex daily”. I say it with a totally straight face, which makes people unsure of what I just said.
“You have what?” they ask.
And with the same straight face I say, “I have dyslexia. You know: difficulties reading, a short attention span, mixing up words…”
Quotes In Essay Writing. Online assignment writing service.Elizabeth Johnson
The document provides instructions for requesting an assignment writing service from HelpWriting.net in 5 steps:
1. Create an account with a password and email.
2. Complete a 10-minute order form with instructions, sources, and deadline. Attach a sample for style imitation.
3. Review bids from writers for qualifications, history, and feedback, then deposit funds to start the assignment.
4. Review the completed paper and authorize final payment if satisfied, or request free revisions.
5. Request multiple revisions to ensure satisfaction. HelpWriting.net guarantees original, high-quality content or a full refund.
The document summarizes Skype's shift to a storytelling marketing strategy. It details how Skype recognized the power of user stories to build emotional connections and relationships. Skype began prioritizing the collection and sharing of authentic user stories over traditional marketing messages. This included co-creating stories with users and aggregating existing user stories shared online. Skype also integrated storytelling into its overall marketing strategy, budgets, and measurement of success. The document provides the example campaign "Stay Together" to illustrate Skype's new strategic, integrated approach to storytelling.
Este documento presenta la idea de una "Democracia en Red" que conecta a las personas a través de redes para organizar la sociedad de una manera más horizontal y participativa. Propone la creación de un "Partido de la Red" que use la tecnología y las redes sociales para permitir que los ciudadanos se involucren en el proceso político y tomen decisiones de manera colaborativa.
Business Storytelling by Cynthia Hartwig of Two PensCynthia Hartwig
Anyone familiar with the Bible and Aesop’s fables already knows that stories are the oldest persuasive tool since the dawn of time. And now everybody from the The Wall Street Journal to LinkedIn is saying that storytelling will be the number one business skill needed in the next five years. That’s why you should run, don’t walk, to see the hands-on business storytelling workshop with Cynthia Hartwig, fiction writer and co-founder of Two Pens.
Over the course of her career in advertising and social media, Cynthia Hartwig has honed the act of telling stories into a fun and practical art. She’ll lead you in a series of practice-makes-perfect exercises that will help you to persuade, excite, sell and sway people to your point of view.
You’ll see how stories can be used in all kinds of business settings to communicate and connect with employees, customers, colleagues, partners, suppliers, and the media.
You’ll learn the mechanics of telling a story with a beginning that hooks you, to a middle that builds tension, to a satisfying end.
You’ll learn how to weave rich information (even numbers) with personal insights and emotional power and then experience the thrill of having an audience remember what you’ve said. Many writing exercises are included to help you tap into the mind’s unique hard-wiring that can create a story out of almost any experience.
Nokia aims to bring connectivity and new ways of connecting people to everyone through affordable devices and services. They want to enable constant connection, empathy, asynchronous communication and serendipity in relationships. This will allow sharing life experiences independently of time and place through photos, videos and messaging. Nokia's goal is to make emerging technologies that enable deeper relationships accessible to all.
020415 business storytelling by cynthia hartwigCynthia Hartwig
Anyone familiar with the Bible and Aesop’s fables already knows that stories are the oldest persuasive tool since the dawn of time. And now everybody from the The Wall Street Journal to LinkedIn is saying that storytelling will be the number one business skill needed in the next five years. That’s why you should run, don’t walk, to see the hands-on business storytelling workshop with Cynthia Hartwig, fiction writer and co-founder of Two Pens.
Over the course of her career in advertising and social media, Cynthia Hartwig has honed the act of telling stories into a fun and practical art. She’ll lead you in a series of practice-makes-perfect exercises that will help you to persuade, excite, sell and sway people to your point of view.
You’ll see how stories can be used in all kinds of business settings to communicate and connect with employees, customers, colleagues, partners, suppliers, and the media.
You’ll learn the mechanics of telling a story with a beginning that hooks you, to a middle that builds tension, to a satisfying end.
You’ll learn how to weave rich information (even numbers) with personal insights and emotional power and then experience the thrill of having an audience remember what you’ve said. Many writing exercises are included to help you tap into the mind’s unique hard-wiring that can create a story out of almost any experience.
The Dark Side of Social Media: It's Time to Take Tech Back by Brian Solis, SX...Brian Solis
"We're at a digital and human crossroads," according to Brian Solis, a digital analyst, anthropologist, and best-selling author. As an early geek apologist of Web 2.0 and social media, Solis saw digital Darwinism as a forcing function of humanity. Now he believes we have unwittingly become the problem we were trying to solve.
After studying technology's evolution, the effects on business and society are undeniable - we f'd up. But it's not all our fault.
By design, social media and personal devices were meant to suck us in. But, there were also unforeseen consequences as a result. We fell to the dark side.
In this rousing and personal anthology, Brian (an eternal optimist) will share the history of how the disrupters became the devils and the opportunities for us to resurrect our idealism.
How To Write Dialogue 7 St. Online assignment writing service.Nicolle Dammann
The document provides instructions on how to use the HelpWriting.net service to get writing assistance. It outlines a 5-step process: 1) Create an account with a password and email. 2) Complete a form with assignment details. 3) Review bids from writers and select one. 4) Review the completed paper and authorize payment. 5) Request revisions if needed, and the site guarantees original work or a refund.
Digital storytelling involves using technology to create short multimedia stories and can be a powerful tool for literacy and learning. It defines e-learning as learning supported by digital technologies and empowered by digital pedagogy. Digital storytelling engages students through reflective learning and allows them to explore meaningful topics like family, experiences, and academics. Stories may cover personal experiences, places, occupations, and more. Key elements of digital stories include point of view, emotional content, voice, soundtrack, conciseness, and pacing. Teachers can guide students through the process of planning, recording, and sharing their digital stories.
Essay Scholarships For Moms. Online assignment writing service.Amy Watkins
The document provides instructions for seeking writing help from HelpWriting.net. It outlines a 5-step process: 1) Create an account with a password and email. 2) Complete a 10-minute order form with instructions, sources, and deadline. 3) Review bids from writers and choose one based on qualifications. 4) Review the completed paper and authorize payment if satisfied. 5) Request revisions to ensure satisfaction, with a refund offered for plagiarized work.
Our shared human experiences are the true connection points between our art and our audiences. The opportunity for conversation lies in our willingness to share these stories with each other, utilising the digital tools that are enabling us to do so more easily and more widely than ever before.
In this thought-provoking and practical workshop session, Vicki Allpress Hill will facilitate a discussion about ways that we can invite, curate, create and distribute digital content in the form of text, images, video and audio in order to share our stories, and those of our audiences, opening the way for conversation as a result.
Vicki will draw on her current work in the area of content marketing with arts organisations here and internationally to present examples of the ways artists and arts organisations are now using digital content to generate audience engagement. As part of this session, you will participate in a creative brainstorming session with your peers to unearth the stories that exist within and around your own organisations.
If you are responsible for developing website, social media, video, email, media or publication content in your organisation, and/or your role is focused on audience development and engagement, this session will be of interest to you.
The Art of Conversation - presented by Pat Law from GOODSTUPHSquad_Digital
Pat Law discusses how to have effective conversations on social media. Some key points include feeding people's egos to understand them, using social intelligence to manage different personalities, and creating social currency for brands by making them part of people's everyday lives. The goal is to start conversations rather than just publishing headlines, by being relevant and appealing to people's egos.
Best Custom Writing Service. Best Custom Writing ServiceBeth Hines
The document discusses the steps to get writing help from Best Custom Writing Service, including creating an account, completing an order form with instructions and deadline, and reviewing bids from writers to select one and place a deposit to start the assignment. It notes the bidding system used and guarantees of original, high-quality content with the option of free revisions.
Best Custom Writing Service. Best Custom Writing ServiceJeff Brooks
Drake released the diss track "Back to Back" aimed at Meek Mill in response to their feud over ghostwriting accusations. The track calls out Mill for responding to Drake on Twitter rather than with a diss track of his own. It also references Mill touring with Nicki Minaj and Drake's hometown Toronto Blue Jays winning back-to-back World Series in the early 1990s.
Best Custom Writing Service. Best Custom Writing ServiceSara Parker
Drake released the diss track "Back to Back" aimed at Meek Mill in response to their feud over ghostwriting accusations. The track calls out Mill for responding to Drake on Twitter rather than with a diss track of his own. It also references Mill touring with Nicki Minaj and Drake's hometown Toronto Blue Jays winning back-to-back World Series in the early 1990s.
Writing Essays In History Teaching ResourcesAurora Tucker
1. International trade along the Indian Ocean network in the 8th and 9th centuries positively impacted East Africa's economy as port cities grew reliant on trade. However, the wealth acquired also drew unwanted attention from immigrants like the Portuguese.
2. Muslim traders introduced Islam to East Africa and helped develop Swahili societies during this period.
3. The Portuguese later invaded and conquered parts of East Africa's coast, defeating local rulers and taking control of areas like Zanzibar, in order to gain control over the lucrative trade network and resources. Their presence disrupted the existing societies and trade networks.
The document provides instructions for creating an account and submitting assignment requests on the HelpWriting.net website. It involves a 5-step process: 1) Create an account with an email and password. 2) Complete a 10-minute order form providing instructions, sources, and deadline. 3) Review bids from writers and choose one based on qualifications. 4) Receive the paper and authorize payment if satisfied. 5) Request revisions to ensure satisfaction, with a full refund option for plagiarized work.
This document discusses the art of storytelling and social media. It begins by talking about how stories bring people together and shape our world. It then discusses how the author got involved in social media and technology, becoming a "social media expert." It also explores concepts like social capital, social proof, and how social engagement online can build communities. The document discusses using social media for social good. It then provides an overview of different types of social media and tools. Throughout, it emphasizes the power of stories and building connections between people.
I have this joke I use to make a lasting impression when I first meet people. Instead of saying “I have dyslexia”, I say “I have sex daily”. I say it with a totally straight face, which makes people unsure of what I just said.
“You have what?” they ask.
And with the same straight face I say, “I have dyslexia. You know: difficulties reading, a short attention span, mixing up words…”
Quotes In Essay Writing. Online assignment writing service.Elizabeth Johnson
The document provides instructions for requesting an assignment writing service from HelpWriting.net in 5 steps:
1. Create an account with a password and email.
2. Complete a 10-minute order form with instructions, sources, and deadline. Attach a sample for style imitation.
3. Review bids from writers for qualifications, history, and feedback, then deposit funds to start the assignment.
4. Review the completed paper and authorize final payment if satisfied, or request free revisions.
5. Request multiple revisions to ensure satisfaction. HelpWriting.net guarantees original, high-quality content or a full refund.
The document summarizes Skype's shift to a storytelling marketing strategy. It details how Skype recognized the power of user stories to build emotional connections and relationships. Skype began prioritizing the collection and sharing of authentic user stories over traditional marketing messages. This included co-creating stories with users and aggregating existing user stories shared online. Skype also integrated storytelling into its overall marketing strategy, budgets, and measurement of success. The document provides the example campaign "Stay Together" to illustrate Skype's new strategic, integrated approach to storytelling.
Este documento presenta la idea de una "Democracia en Red" que conecta a las personas a través de redes para organizar la sociedad de una manera más horizontal y participativa. Propone la creación de un "Partido de la Red" que use la tecnología y las redes sociales para permitir que los ciudadanos se involucren en el proceso político y tomen decisiones de manera colaborativa.
Manifesto of The Net Party, translated from original version in spanish "Manifiesto del Partido de la Red". A political party founded in Buenos Aires but with global ambitions that's free to be replicated anywhere in the world.
La imprenta ha sido la tecnología de comunicación dominante durante los últimos 5 siglos y ha moldeado la sociedad, la política y la economía al consolidar un sistema de pocos productores y muchos consumidores. Sin embargo, Internet está transformando este modelo hacia una red distribuida donde todos son productores y consumidores de información, lo que podría conducir a una nueva forma de democracia más abierta y participativa.
El documento habla sobre la trayectoria del autor en el mundo de la tecnología y el emprendimiento. Comienza describiendo su primer contacto con la programación y su primera startup llamada Evoluxion, la cual fracasó. Luego menciona la importancia de conocer a otras personas con el mismo sueño y de descubrir un mundo de oportunidades en la tecnología. Finalmente analiza dos modelos de desarrollo tecnológico en Argentina y promueve el modelo basado en ideas riesgosas.
The document describes a reputation currency called Whuffie that quantifies an individual's reputation based on public endorsements, influence over others, existing reputation, and message content. The currency is inspired by Creative Commons and is part of an open nonprofit called the Whuffie Bank that aims to rethink money and value by establishing reputation as a form of wealth.
This document outlines the evolution of information technology over time from the 1950s to the present and into the future. Hardware dominated from the 1950s to 1970s, software became prominent from the 1980s to 1990s, content grew in the 2000s, context is now important, and meaning is projected to be significant tomorrow.
24. “A
meme
is
a
unit
of
human
cultural
evolu<on
analogous
to
the
gene
(…)
It’s
a
message
that’s
contagious
in
the
same
way
a
gene<c
virus
is.”
Sir
Richard
Dawkins,
1975
55. For
a
new
fragance,
they
asked
us:
How
are
people
talking
about
love
around
the
globe?
56. Zenzey
processed
over
1
Million
tweets
with
public
displays
of
love,
from
the
UK,
USA,
Brazil
and
Argen<na.
57. In
1
month,
we
delivered
over
125
different
insights.
Including
key
movies,
tv
series,
songs,
and
of
course
#memes
for
every
market.
58. TEXTING
on
their
daily
rou4ne
It´s
extremely
important
to
receive
a
text
message
before
sending
it
to
the
other
person.
The
wow
factor
is
very
effec4ve.
Text
messages
are
an
essen4al
part
of
a
couple
daily
rou4ne.
They
need
to
receive
“good
night”
and
“good
morning”,
otherwise
they
will
feel
sad.
"That
amazing
feeling
when
your
crush
texts
you
first"
"I
get
NO
good
morning/night
calls/
texts"
Insight
Example
#1
59. #WHEN
as
a
descrip4ve
vehicle:
When
girls
start
their
tweets
using
the
hashtag
#When
it
means
that
they
are
about
to
describe
a
specific
and
unique
moment
that
makes
them
feel
happy.
It´s
a
great
vehicle
to
understand,
promote
or
just
iden4fy
“Romance”
moments.
"When
they
shut
you
up
by
kissing
you"
"When
you
take
forever
to
say
goodnight
cause
you
don't
want
to
stop
talking
to
each
other"
Insight
Example
#2
60. The
First
Time:
They
refer
to
First
Time
in
two
ways:
-‐
Like
a
nice
memory:
LOVE
AT
FIRST
SIGHT
is
a
common
topic
among
girls.
They
mainly
talk
about
first
kisses,
first
4me
they
met
their
boyfriends,
first
4me
they
saw
a
boy,
etc.
-‐
Like
a
sexy
experience:
“Kiss
me
like
I
was
your
first
4me”.
"#MeFirstKiss
was
in
the
snow.
He
was
walking
me
home
at
night
and
spun
me
around
and
kissed
me.
It
was
by
far
the
most
roman4c
first
kiss"
"I
never
believed
in
love
at
first
sight…
un4l
I
first
saw
you”
Insight
Example
#3
61. Love
&
Rain
Rain
seems
to
make
everything
more
roman4c.
Also,
being
tucked
in
bed
when
it’s
raining
seems
to
be
a
generalized
sense
of
well
being.
#ThingsThatILove
the
sound
of
rain
piger-‐pahng
on
your
window
when
you're
all
snuggled
up
in
bed
Boy:
"Make
me
food."
Girl:
"Be
more
roman4c.”
Boy:
"Make
me
food
in
the
rain."
Insight
Example
#4
62. The
best
part?
Not
even
Don
Draper
can
write
tweets
with
such
quality
and
in
that
quan<ty.
67. And
it
wasn’t
just
any
kind
of
bot.
In
a
very
literal
way,
the
most
effec<ve
ones
where
Fembots.
68. This
is
how
they
look.
Design,
copywri<ng
and
avatar
have
all
a
realis<c
feeling
to
them.
69. Our
bot
detec<on
technology
reduces
the
noise
and
enhances
the
signal
when
looking
at
Social
Media.
70. Being
digital,
is
being
interac<ve.
And
being
interac<ve
is
about
being
able
to
talk
AND
listen.
AIerall,
it’s
all
just
basic
communica<on.
71. Learn
more
on
how
leading
brands
use
Zenzey
San<ago
Siri
Manolo
Chada
Marco
Gomes
@SANTISIRI
@MANOLOCHADA
@MARCOGOMES
san<@popego.com
mchada@thinky.com.ar
marco@boo-‐box.com