Growth strategies should be tailored for the different stages a B2B SaaS is in. Founders should make sure their product, marketing, sales, and support strategies always go hand-in-hand regardless of the stages their companies are at. Great articles I drew my ideas from: 1. Joel York's Three SaaS Sales Models http://chaotic-flow.com/saas-startup-strategy-three-saas-sales-models/ 2. Guillaume Lerouge's Go-To-Market Strategy for B2B SaaS Companies https://www.slideshare.net/GuillaumeLerouge1/go-tomarket-strategy-for-b2b-saas-companies