2. What usually draws your attention to an
article in a local newspaper?
What usually draws your attention to an article in a local newspaper?
30.0
22.5
15.0
7.5
0
Headline Image Position on Page
Tuesday, 8 January 13
3. What length of article do
you prefer to read?
What length of article do you prefer to read?
13%
27%
60%
Short Articles (1 Collumn)
Medium Articles (2 Collumns)
Longer Articles (3+ Articles)
Tuesday, 8 January 13
4. Which type of article do
you usually read first?
Which type of article do you usually read first?
Economic
Negative
Positive
Sport
0 3.75 7.50 11.25 15.00
Tuesday, 8 January 13
5. How do you usually hear
about local news?
How do you usually hear about local news?
20
15
10
5
0
Radio Newspaper Internet Other
Tuesday, 8 January 13
6. How often do you read
local newspapers?
How often do you read local newspapers?
20
15
10
5
Daily
Weekly 0
Monthly
Rarely
Untitled 1
Tuesday, 8 January 13
7. What usually entices you
to read a local newspaper?
What usually entices you to read a local newspaper?
0 3.75 7.50
11.25
15.00
Layout
Imagery
Headlines
Advert
Other
Tuesday, 8 January 13
8. Do you read most or all of the articles
on a page, or
just the larger articles?
Do you read most or all of the articles on a page, or just the larger articles?
40% 33%
27%
All Most Main Articles
Tuesday, 8 January 13