The document discusses graphic design as both an art form and career path. It defines graphic design and outlines the skills, education, and professions needed to work in the field. Specifically, it examines the career of layout design, describing the job responsibilities, challenges, and employment prospects, which can be scarce. It provides examples of layout design work and cites Andy Warhol as an example of someone who viewed commercial art and business as intertwined with creative expression.
2. Graphic Design is B.A.N.A.N.A.S “Making money is art, and working is art, and good business is the best art.” -Andy Warhol Karina Tovar Advertising/Graphic Design Major University of Texas at El Paso
13. REAL WORLD G.D – Professions in Graphic Design Graphic Design has different career options; however, they all involve the use of technology. Some of those careers are as a layouts artist, logo designer, illustrator, technical illustrator, photo editing and manipulation designer, multimedia designer, prepress technician, and web designer. But let’s talk about the one career option which is very popular among teenagers without them even knowing, layout design. Ted Barnes, a layout designer at the Art and Production department of a very well known music magazine believes that graphic design “Leaves a lot of room to explore other job options without a formal career change.” This is true since graphic designers, regardless of job title need to have a vast knowledge on certain electronic programs, such as Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Quark, Front Page, and even the complicated Corel.
14. LAYOUT DESIGN Layout designers work in magazines, newspapers, poster making, flyer making, advertising, and all sorts of things related to publications and print communication. That is the job of graphic designers on the layout production, to make sure that everything people look on a page is well-suitable to the content and has a unique fashionable look. Graphic designers who want to go into this direction usually work on the Art/Production departments of publications. Here, they are in charge of collecting and processing pictures, special art needs (like clipping paths for images), and of course, designing layouts for spreads, pages, and sections. Layout design is very complex, very challenging, and most of the time it becomes something like a routine. Publications, magazines, work (usually) on monthly cycles.
15. LAYOUT DESIGN AND THE REAL WORLD SALARY GRAPHIC DESIGN WILL PAY YOU WITH CHICKEN AND GOATS! According to a poll made by CNN, the average (expected) yearly income of graphic designers in the United States is $42, 058 plus benefits. These benefits range from bonuses, to social security, retirement (IRA, 401 k/403b), disability, healthcare, pension (not the same as retirement), and time-off; and vary from employer to employer. Also, according to the poll taken by CNN, these benefits, plus the average (expected) yearly income, give a total of $60, 820 yearly, for graphic designers (CNN Money). BUT THESE IS NOT TRUE MOST OF THE TIME!
16. LAYOUT DESIGN AND THE REAL WORLD EMPLOYMENT OPPORTUNITIES Layout Design is one of those very specific “professions;” therefore, employment opportunities are very scarce and rare. But not impossible to find. Remember Graphic Design has another employment option: Entrepreneurship
19. Andy Warhol a Real World Example of Graphic Design Warhol’s philosophy: “ Making money is art, and working is art, and good business is the best art”