10. Adams’ Job Equity Motivation Theory I Give (Input) Relative market norms determine calibration of scales I Get (Output) I give my employer: time, effort, commitment, integrity, support, energy, reliability, personal sacrifice, results etc. My employer gives me: pay, benefits, perks, security recognition, development, responsibility, praise, employment etc. When people feel that their input is not being fairly rewarded, then the input is then reduced and they become de-motivated. Fairness is based on outside norms