4. Introduction Sonum International
Mission
•Create truly value adding planning & forecasting solutions
•Eliminate non-value adding activities in traditional budgeting processes
•Implement technology as a strong enabler for this change
Services
•Consulting
•Software selection
•Implementation
•Quality assurance
Less effort & more impact
6. Our Performance Management Network
Integrated chain for
implementation, support
and infrastructure
services
Over 70 professionals in
this field
A set of true specialists in
their own discipline
8. Maud Vermeulen
• Over 15 years of international experience in the field of
Planning & Budgeting
• Main focus on Integrated Business Planning
• Hyperion Planning, SAP BPC, Cognos TM1, Vena and
Anaplan
• One of the founders of Sonum
9. Wim Heuvelman
• Over 15 years of international experience in the field of
Corporate and Business Performance Management
• Selection, Implementation, Support
• One of the founders of Sonum, Finext and SWAP
Support
18. Performance Management
• Integrating functions
• Integrating the processes
• Integrating data from various sourcesPerformance Management is the combination of
methodologies and metrics that enables users to
define, monitor and optimize outcomes
necessary to achieve organizational goals and
objectives.
19. Consolidation
Strategic
Planning &
Simulation
Operational &
Transactional
Level
Business Level
Strategic Level
Sales Planning
Demand
Planning
Direct
Expenses
Gross Margin
Inventory
Planning
Production
Planning
CC Planning
Brand & Channel Profitability
Cost to Serve
CAPEX Model
Actual Data
Current Assets
& Depreciaition
BS & CF
COGS Prices
Selling
Conditions
Recipes
Actual data (BI) .
P&L
HR Planning
Performance Management Framework
20. What does an integrated solution bring?
• Business Rules
• Workflow Management
• Access control
• Collaboration
• Versioning
• One database
21. When to consider an integrated solution?
•Multiple locations
•Multiple people involved in the management process
•Complex process
•Process takes too long
•Analysis capabilities are limited
•Scenario analysis is needed
22. Grupa Zywiec SA (Heineken Poland)
• 5 breweries
• 17 trading offices
• 10 distribution centres
• 9 legal entities
• 150 people involved in the planning process
• Less time to create the budget
• Local model should interact with the global Heineken
consolidation engine
23. Planning based on Facts
Sales volumes
Sales prices
Capacity
constraints
Production&
Recipes
Material Cost
Material Prices
Gross Revenue
Distance
Price per KM
Transport CostDiscounts
Net Revenue
Contribution Margin
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24. Grupa Zywiec SA (Heineken Poland)
• Solution consisting of:
• Top-down target setting
• Sales Volume model
• Driver based model
• Investment model
• HR model
• Top model including fully consolidated P&L,
Balance Sheet and Cash Flow statement
• Reduced the yearly budgeting process from 12 to 6
weeks
40. Key take-aways market overview
• Leaders are still leaders but are they moving fast enough?
• “Traditionals” seem to be stuck in the center, can they find a niche?
• New cloud players make big leaps, what will be next?
55. There is no best tool, multiple factors play a role
• For what do you need a solution?
• Budgeting & Forecasting
• Advanced financial modelling
• Territory and Quota Management
• Compensation & Benefits
• Strategy of the company
• Centralized, decentralized?
• Tooling available within the company ….. Unless
• What is already there?
• What ERP- or GL-system do you have?
• IT or Business ownership of the solution
• Who will own the models?
• Pricing can differ based on the moment of buying
• Quaterly cycles, new markets
58. Wrap up
• New solution?
• What is in house? – Tooling & Knowledge
• Does it provide the functionality needed?
• Start simple
• Modular approach
• Gain the knowledge