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Annual (2008) Handset Sales to New Subscriber & Replacements

Country                    New Handset Sales to New   Replacement Handsets   % of Subscriber Base with
                                 Subscribers                                       New Handset

Germany                              3M                       27M                      28%

France                              2.2M                     16.5M                     33%

Italy                               1.5M                      17M                      22%

UK                                  2.3M                     22.7M                     33%

Argentina                           1.7M                     8.5M                      23%

Brazil                              7.7M                      35M                      28%

Mexico                              7.5M                      21M                      38%

USA                                  28M                     123M                      54%

India                                84M                      41M                      36%

Indonesia                            21M                      20M                      31%

Thailand                            7.2M                      4M                       19%

Vietnam                              13M                      3M                       24%

Taiwan                              321K                      7M                       28%



Source: Pyramid Research

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Global Mobile Handset Data

  • 1. Annual (2008) Handset Sales to New Subscriber & Replacements Country New Handset Sales to New Replacement Handsets % of Subscriber Base with Subscribers New Handset Germany 3M 27M 28% France 2.2M 16.5M 33% Italy 1.5M 17M 22% UK 2.3M 22.7M 33% Argentina 1.7M 8.5M 23% Brazil 7.7M 35M 28% Mexico 7.5M 21M 38% USA 28M 123M 54% India 84M 41M 36% Indonesia 21M 20M 31% Thailand 7.2M 4M 19% Vietnam 13M 3M 24% Taiwan 321K 7M 28% Source: Pyramid Research