Givenchy Then and now History Hubert de Givenchy was born to an aristocratic family in Beauvais, France, on February 21, 1927. After attending art school, he worked for several important fashion designers in Paris. He opened his own design house in 1952 and was immediately praised for his chic, feminine designs. One of Givenchy's most famous affiliates was actress Audrey Hepburn, who wore his designs in Breakfast at Tiffany's and Charade, among other films. Givenchy continued to design for decades, officially retiring in the mid-1990s. The New Givenchy In 2005 Givenchy took on a new fresh look. Riccardo Tisci was named artistic director of womenswear. Riccardo Tisci has conserved the aristocrat elegance and the architectural lines of the house by influencing his style. By changing the house codes, Riccardo Tisci adds some dark and sensual romanticism touch. Extending the chromatic palette of the house, flashy colors, such as the baby blue and the red blood, metal, wildlife and floral prints, he designs an uncluttered, structured and graphic silhouette. Sebastian Suhl, the former chief operating officer of Prada, is the current chief operating officer at Givenchy. Givenchy designs have been worn by a number of celebrities on red carpet occasions, including Rooney Mara at the 2012 Academy awards. Also responsible for working with Madonna designing her costumes for her Sticky & Sweet tour as well as the 2012 Super Bowl Halftime Show Why I love Givenchy… Riccardo Tisci is genius. What I immediately love about 'resort' as a collection is how wearable it is and it's lack of over-thinking. It's the season that goes from Autumn's layers of detail into Summer's lighter moods. One thing in particular that I love about Givenchy's resort presentation is the urban backdrop of New York. I love the contradiction of the exquisitely tailored clothes against a gritty grey backdrop full of Honda Civics and traffic cones. It sets a cool tone without trying too hard. The models stand like statues, as it really is not about them, but rather about the clothes. This collection, with all of its classic silk scarf prints on luxurious fabrics cut into harem pants, caped shirts, and pencil skirts, is a marriage of all things random that makes it modern, brave, and fresh. Givenchy’s new influence Very few designers capture elegance, and chic all the while staying relevant and EDGY with what’s new and fresh. Most brands have more of a mature base i.e. Chanel, Nancy Gonzalez, but Givenchy maintains the same level of class at the same time having one of the most innovated collections year in, and year out. Givenchy Contributions to fashion. Hubert de Givenchy was known for his modern, ladylike styles, which earned him many loyal clients. In 1952, he founded his own luxury house and launched a new collection Les Séparables with some floaty skirts and puffy blouses made from raw coton. Givenchy is now known for it’s edgy contribution to mens fashi.

1. Givenchy
Then and now
History
Hubert de Givenchy was born to an aristocratic family in
Beauvais, France, on February 21, 1927. After attending art
school, he worked for several important fashion designers in
Paris. He opened his own design house in 1952 and was
immediately praised for his chic, feminine designs. One of
Givenchy's most famous affiliates was actress Audrey Hepburn,
who wore his designs in Breakfast at Tiffany's and Charade,
among other films. Givenchy continued to design for decades,
officially retiring in the mid-1990s.
The New Givenchy
In 2005 Givenchy took on a new fresh look. Riccardo Tisci
was named artistic director of womenswear. Riccardo Tisci has
conserved the aristocrat elegance and the architectural lines of
the house by influencing his style. By changing the house
codes, Riccardo Tisci adds some dark and sensual romanticism
touch. Extending the chromatic palette of the house, flashy
colors, such as the baby blue and the red blood, metal, wildlife
and floral prints, he designs an uncluttered, structured and
graphic silhouette.
Sebastian Suhl, the former chief operating officer of Prada, is
the current chief operating officer at Givenchy.

2. Givenchy designs have been worn by a number of celebrities on
red carpet occasions, including Rooney Mara at the 2012
Academy awards. Also responsible for working with Madonna
designing her costumes for her Sticky & Sweet tour as well as
the 2012 Super Bowl Halftime Show
Why I love
Givenchy…
Riccardo Tisci is genius.
What I immediately love about 'resort' as a collection is how
wearable it is and it's lack of over-thinking. It's the season that
goes from Autumn's layers of detail into Summer's lighter
moods.
One thing in particular that I love about Givenchy's resort
presentation is the urban backdrop of New York. I love the
contradiction of the exquisitely tailored clothes against a gritty
grey backdrop full of Honda Civics and traffic cones. It sets a
cool tone without trying too hard. The models stand like statues,
as it really is not about them, but rather about the clothes.
This collection, with all of its classic silk scarf prints on
luxurious fabrics cut into harem pants, caped shirts, and pencil
skirts, is a marriage of all things random that makes it modern,
brave, and fresh.
Givenchy’s new influence
Very few designers capture elegance, and chic all the while

3. staying relevant and EDGY with what’s new and fresh. Most
brands have more of a mature base i.e. Chanel, Nancy Gonzalez,
but Givenchy maintains the same level of class at the same time
having one of the most innovated collections year in, and year
out.
Givenchy Contributions to fashion.
Hubert de Givenchy was known for his modern, ladylike styles,
which earned him many loyal clients. In 1952, he founded his
own luxury house and launched a new collection Les Séparables
with some floaty skirts and puffy blouses made from raw coton.
Givenchy is now known for it’s edgy contribution to mens
fashion.
Givenchy’s Price Points
Givenchy’s price point is very expensive. The garments usually
ranges from $600 to $5,000 depending on the collection and
garment.
Givenchy’s collections can be found in Barney’s, Saks Fifth
Avenue, and other European stores…
Work Cited
"Hubert De Givenchy | History of Fashion." History of Fashion.
N.p., 24 Apr. 2011. Web. 18 June 2015.N.p., n.d. Web.
"Givenchy." Wikipedia. Wikimedia Foundation, n.d. Web. 19
June 2015.