This document discusses how brands can improve customer engagement on social media. It recommends using a service called Getmymind to actively listen to customer conversations, comments, and feedback on various social platforms. Getmymind helps brands join discussions and quickly respond to customer questions or complaints. This improves customer satisfaction by allowing brands to proactively respond rather than making customers wait for a reply.

1. Customer Service and Market Watch via . are you listening? www.getmymind.com

2. How brands interact with Social media? www.getmymind.com Brand’s interactions: - Facebook Fan page - Twitter account - Website contact form Customers: - Messages - Conversations - Mentions News exchanges, products info advices, next events opinions… Brands are passives, and cannot react quickly about problems Customers tell you only what they want to

3. How getmymind could help? www.getmymind.com Customers are talking about your brand to give advices, opinions, feelings… Advices Getmymind helps you listen what is being said and join the conversation Opinions Help Feelings

4. How to engage the conversation? www.getmymind.com Without getmymind: With getmymind: Customers have to contact your company and wait for your reply 1. One contacts your company to ask a question, complaint, request some help 2. Your company provides a reply 1. A question, comment, complaint, request help is posted to the community without contacting you 3.Time wasted, call center providing bad replies = negative brand feeling 2. Getmymind alerts you about this comment 3. You can engage the conversation and respond quickly Improve customer satisfaction by being proactive