Indietronica is a music genre that combines elements of indie rock, electronica, and pop music, typically using electronic instruments like synthesizers and drum machines alongside more traditional rock instruments. The genre emerged in the early 1990s and grew more popular in the 2000s as digital music technology advanced, with bands like Stereolab, Broadcast, Justice, and The Postal Service blending indie sounds with electronic music. An example of the genre is The Postal Service music video for "Such Great Heights."

1. Genre Study- Indietronica

2. Indietronica
• Indietronica (also called Indie electronic) is a music genre that
combines Indie, electronica, rock and pop music. Typical instruments used
in Indietronica music are electronic keyboard, synthesizer, sampler and
drum machine. It is also closely related to the relatively less electronic and
more acoustic Chill wave (glo-fi) movement.

3. The history of Indietronica
• Indie electronic began in the early 1990s, with bands like
Stereo lab and Disco Inferno, and took off in the new
millennium as the new digital technology developed. This
included acts such as Broadcast from the UK, Justice from
France, Lali Puna from Germany, and The Postal Service and
Ratatat from the US, who mixed a variety of Indie sounds with
electronic music. These were largely produced on small
independent labels

4. An example of a music video with
Indietronica genre:
• The postal service
http://www.youtube.com/watch?v=0wrsZog8qXg