2. AGENDA
Definition of Generation C
Visual of the concept
Agreements regarding the topic
Disagreements and justification
Example of a good generation C
In a nutshell… 2
3. DEFINITION
As a general term, it concerns people borned
from 1984 to 1996
Like to create and post blogs or videos on the
internet
Characterized by the fact they have grown up
with new technologies and information
To Communicate, Collaborate and Create
Social Media takes entirely part of this
generation
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Tiphanie Rivet MBA 1A - Group 2
4. VISUAL EXPRESSION
Generation Cstarts more and more earlier
=>Digital Natives
Nowadays whichever their age they are always
connected and aware of new technologies
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Tiphanie Rivet MBA 1A - Group 2
5. COMMENTS - AGREEMENTS
“Our generation takes everything to the next level.”
It goes faster with technology, time gained
"We’re at an advantage due to the amount of
technology we have, being able to communicate
anytime and anywhere throughout the world.“
Everything is always easier to do
"Creation means to make something valuable and
share it with others. We do this because it’s
empowering and necessary for our world.“
We need it obviously in everyday’s lives nowadays
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Tiphanie Rivet MBA 1A - Group 2
6. OVERALL DISAGREEMENTS
It is a powerful new force in culture and
commerce but it can prevent communication
between each others and job creation
Very useful concept in today’s society but
unfortunately create barriers between people
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Tiphanie Rivet MBA 1A - Group 2
7. EXAMPLE OF GENERATION C
Apple
http://store.apple.com/fr
This very well-known company targets a wide range of
people, it is everywhere and offers different products
such as laptops and phones among others and thanks to
the way products are presented and seem very
powerful, it attracts customers by showing the main
qualities of these revolutionary items.
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Tiphanie Rivet MBA 1A - Group 2
