Mark Francis has over 25 years of experience in education, sports administration, and marketing. He holds an MBA and MA in Sport and Recreation Management from the University of New Brunswick. Currently he works as a national marketing consultant for SPIN Branded Entertainment in Los Angeles. Previously he was a teacher in New Brunswick and held various roles with organizations like the Los Angeles Kings, University of New Brunswick, and Colegio Ingles in Mexico. He has a wide range of skills including Microsoft applications, presentation skills, and social media marketing. In his free time he enjoys staying active through running and traveling.

1. Mark FRANCIS, MBA<br />236 Bay Street Phone: 310.621.5323<br />Santa Monica, CA 90405 email: amfrancis@hotmail.com<br />EDUCATION<br />University of New BrunswickSeptember 2007 – Dec. 2009<br />Master of Business Administration <br />Master of Arts in Sport & Recreation Management<br />Diploma in University Teaching<br />University of New BrunswickSeptember 1993 - May 1994<br />Bachelor of Secondary Education <br /> <br />Concordia UniversitySeptember 1989 – May 1990<br />Graduate Diploma in Sports Administration<br />University of New BrunswickSeptember 1984 - May 1989<br />Bachelor of Physical Education<br />PROFESSIONAL EXPERIENCE<br />SPIN Branded Entertainment (www.spinbent.com) April 2009-Present<br />SPIN Branded Entertainment is a full-service Branding/Marketing Agency based in Los Angeles which specializes in the professional Sports, Travel and Leisure Industries. Key clients include the National Hockey League, Callaway, Adila Golf and Air New Zealand.<br />Position Title: National Marketing Consultant<br />Responsibilities:<br />Development and implementation of e-marketing campaign.<br />Corporate sales<br />Editor of company newsletter<br />Project Management<br />Achievements:<br />Successfully launched e-marketing campaign.<br />Developed corporate newsletter and related e-commerce materials.<br />New Brunswick School District 18 1994-96 and 1998-Present <br />Position Title: Business Education Teacher (Leave of Absence to December 2010)<br />Responsibilities:<br />Instructed courses in Law, Business, Entrepreneurship, Economics, Marketing, and Physical Education.<br />Achievements:<br />Successfully completed district sponsored Education Administration Leadership program 2006. <br />Served on provincial curriculum development committees for Law and Business Management.<br />Co-chair, Terry Fox Run for Cancer 2002-2006.<br />Professional development in Microsoft Word, Excel, PowerPoint, Smartboard, EClass.<br />Completed Canada’s National Coaching Certification Program Level III 2000.<br />Led student tour groups to Mexico, Montreal, Boston and New York City.<br />Head Coach, 1999 New Brunswick Provincial “AAA” High School Baseball Champions.<br />Head Coach, 1996 New Brunswick Provincial “AAA” High School Hockey Champions.<br />Assistant Coach, New Brunswick Provincial “AAA” Track & Field Champions 2002-2006.<br />Los Angeles Kings (www.lakings.com) May – August 2008<br />The Los Angeles Kings are a National Hockey League franchise owned and operated by AEG Worldwide; the world’s largest sports entertainment company.<br />Position Title: Community Relations and Fan Development Representative (MBA Practicum)<br />Responsibilities: <br />Conducted comprehensive research project on professional sport fan development programs.<br />Supervised and enhanced existing community outreach programs.<br />Provided instruction at various LA Kings hockey clinics.<br />Achievements:<br />Initiated the LA King’s California state license plate program.<br />Developed comprehensive community outreach program with YMCA.<br />Completed comprehensive research project on NHL/NBA fan development programs.<br />University of New Brunswick (www.unb.ca) 1999 – 2007<br />The University of New Brunswick is the oldest and one of the most prestigious comprehensive universities in Canada, offering graduate/undergraduate programs in Business, Science, Engineering, Law, Kinesiology, Computer Science, Forestry, Nursing and Education. <br />Position Title: Women’s Varsity Hockey Coach & Men’s Assistant Hockey Coach<br />Responsibilities:<br />High performance athlete recruitment.<br />Development and implementation of game and practice strategies.<br />Academic advising.<br />Budget administration. <br />Assistant Coach, Varsity Men’s Hockey, 1999-2004.<br />Play-by-Play Announcer and Commentator 2006-2008.<br />Achievements:<br />Assistant Coach, 2000 and 2003 Atlantic University Men’s Hockey Champions and National Finalists.<br />Led the women’s varsity program to conference final four in 2006.<br />Vector Sports Consulting 2003 – Present <br />Position Title: Owner <br />Responsibilities: <br />Guest lecturer in Sports Marketing and Management.<br />Marketing consulting in areas of E-commerce, Online Marketing and Social Network Marketing<br />Directed sales of corporate sponsorship for the 2008 CIS National Volleyball Championships.<br />Conducted high-performance hockey schools throughout Canada for Rick Heinz Hockey & Goalie Schools, the Okanagan Hockey School and the University of New Brunswick.<br />Colegio Ingles (www.colegio-ingles-torreon.com) 1997- 1998<br />Colegio Ingles is an exclusive, bilingual private school located in Torreon, Mexico. Founded in 1993, the school serves a diverse curriculum to approximately 800 students annually.<br />Position Title: Elementary Physical Education and Science Teacher<br />Delivered diverse physical education curriculum to students in grades 1-6.<br />Instruction of science laboratory curriculum to grades 5 and 6.<br />Tutored students during after school programs.<br />Achievements:<br />Introduced street hockey to physical education curriculum.<br />Chaired committee to secure Spanish lessons for international teaching staff.<br />Member of the 1997 Mexican University Baseball National Silver Medalists.<br />ADDITIONAL PROFESSIONAL EXPERIENCE:<br />B.C. Lions Professional Football Team (www.bclions.com) 1991-1992<br />The BC Lions are one of the premiere franchises in the Canadian Football League having won Grey Cup Championships in 1964, 1985, 1994, 2000 and 2006.<br />Position Title: Merchandise Sales Manager<br />Responsibilities: <br />Coordinated sales and marketing strategies.<br />Implemented accounting and inventory procedures.<br />Worked closely with suppliers to upgrade purchasing procedures.<br />Supervised and coordinated numerous player promotional appearances. <br />Achievements:<br />Improved relationships with key suppliers.<br />Significantly enhanced sales. <br />Enhanced financial tracking procedures to ensure accountability and profitability.<br />SKILLS:<br />Microsoft applications including Word, PowerPoint, Excel<br />Smartboard Technology<br />Corporate Social Network Marketing<br />Advanced Presentation Skills<br />VOLUNTEERISM:<br />Fredericton Sports Investments (FSI) Ltd.(www.fsi-nb.ca/) 2000-Present<br />Fredericton Sports Investments Limited is a charitable organization whose mandate is to raise and distribute funds in support of amateur athletics in the City of Fredericton. <br />Responsibilities:<br />Assist with the planning and administration of the annual Fredericton Sports Investment Dinner.<br />Assist with the planning and administration of the annual Fredericton Sports Wall of Fame Induction Dinner.<br />Attend bi-monthly board meetings to evaluate funding applications.<br />Achievements:<br />Fredericton Sports Investments has raised over $2.0 million for amateur athletics since 1983.<br />PERSONAL INTERESTS:<br />I am very active in fitness related activities having competed in three half-marathons and numerous 10km races. I enjoy all sports and have traveled extensively throughout the United States, Canada, Mexico and Asia. <br />