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Click HERE to play theme song




    Gel up, ‘Screen up!
   ‘Screen up fo yo life!
A conceptual design by Aditi Mallick
        and Shubha Bhat

              Sunscreen Challenge
     To influence 5+ people to apply sunscreen daily
                    Time Limit: 7 days
Gel up, ‘Screen up!
• Persuasive Purpose
  o   To create cycle behaviors by influencing
      5+ people to apply sunscreen daily
• Industrial Design
User Description
• 1st year medical students
• Those who attend class in M112 9am-
  12pm
• All go on lunch breaks 12-1pm (some
  outdoors, some indoors)
• All interested in health promotion
Gel up, Screen up!
                    Storyboard
Class 9am, write reminder on
                                                  12pm, place sanitizing gel +
                                                  sunscreen pump at door
chalkboard next to PowerPoint




5pm, receive 3-question survey          Responses enter into google
(name, date, did you wear sunscreen?)   spreadsheet to track progress
Prototype of Gel up, ‘Screen
            up!
  Google spreadsheet inputs into live trend on Facebook Group
Features/Functionality
• Med students are reminded to put on
  sunscreen before exiting class
• @ 5pm students receive email to click “yes”
  or “no” about whether or not they applied
  sunscreen
• Answer enters into google spreadsheet
• Spreadsheet creates live trend analysis on
  facebook group.
• Students can view, comment and track
  progress
Theoretical Justifications
• Med students are already in habit of o “Gel
  up” as much as possible to prevent spread of
  infection.
• Presence of hand sanitizer pump triggers gel
  application
• Therefore presence of sunscreen pump can
  be placed next to gel pump at exit
• Email is cheaper than text
• Simple yes/no form
• Spreadsheet easy to track
Results of User Testing
• User 1: “I like having the hand sanitizer next to the
  sunscreen because I am used to gelling up and I
  like having my hands clean before I touch my face.
  However, I usually just pump the gel and let it dry
  as I walk away. Now I have to wait for it to dry
  before pumping the sunscreen so it takes a little
  longer.”
   o   Solution: Because of the delay, have two stations so that
       people don‟t have to wait.
• User 2: “Writing a reminder on the board, placing
  the sunscreen by the door and watching others put
  it on helps me remember. However, sometimes I
  don‟t feel like I need it since I‟m inside all day.”
   o   Solution: In the the whiteboard announcement remind
       people to put on sunscreen if they are
Results of User Testing
               (cont’d)
• User 3: “The form is pretty simple and quick, but
  there are times that I just don‟t get to check all my
  email at the end of the day and miss it.”
   o   Solution: Inform group ahead of time of subject and time that
       email will be sent, ask them to set an alarm for that time so
       that they remember to look for the email.
• User 4: It would be nice to get some reward for
  putting on sunscreen daily!
   o   Solution: Once student fills out form, have automated “Good
       Job!” message if applied sunscreen or health consequence
       message if did not.
• User 5: If I have to put my name down, I am inclined
  to lie and say that I put on sunscreen
   o   Solution: Have monitoring system, public results so people
       less likely to lie
Shortcomings of Design
• Med students don‟t have class on
  Wed, Sat, Sun
• Not everyone comes every single day
• Sunscreen and hand sanitizer gel
  might not be best combo
• Live trend analysis from Google
  spreadsheet to Facebook group might
  be difficult/not currently possible
Expansion - What else is
        possible?
• Competition between med students for
  longest/most consistent sunscreen streak
• Friends of students can view progress on
  facebook and comment, encourage, give tips
• Have a Gmail Health Habits task bar (like the
  current task bar) that can be checked off
  each day but regenerated every day as well.
  The checks automatically get tuned into a
  tracker that can be shared with others via
  Facebook, etc
• Reach other grad students and undergrads
• Form teams with friends and family
Next Steps in Design
          Process
• Buy sunscreen pump and hand
  sanitizer gel
• Get permission to place it in M112
• Write the reminder on the board at the
  beginning of each class
• Create the email survey and google
  spreadsheet
• Create facebook group and link it to
  google spreadsheet
Summary
• “Gel up, „screen up!” aims to influence 5+ 1st
  yr med students to apply sunscreen daily.
• Utilizes in class written reminders
• Associates habit with gelling up (which is
  now an ingrained habit in med students)
• Strategically places gel by door and works
  the peer pressure
• Uses technology to track progress and give
  feedback

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Sunscreen Challenge Theme Song

  • 1. Click HERE to play theme song Gel up, ‘Screen up! ‘Screen up fo yo life! A conceptual design by Aditi Mallick and Shubha Bhat Sunscreen Challenge To influence 5+ people to apply sunscreen daily Time Limit: 7 days
  • 2. Gel up, ‘Screen up! • Persuasive Purpose o To create cycle behaviors by influencing 5+ people to apply sunscreen daily • Industrial Design
  • 3. User Description • 1st year medical students • Those who attend class in M112 9am- 12pm • All go on lunch breaks 12-1pm (some outdoors, some indoors) • All interested in health promotion
  • 4. Gel up, Screen up! Storyboard Class 9am, write reminder on 12pm, place sanitizing gel + sunscreen pump at door chalkboard next to PowerPoint 5pm, receive 3-question survey Responses enter into google (name, date, did you wear sunscreen?) spreadsheet to track progress
  • 5. Prototype of Gel up, ‘Screen up! Google spreadsheet inputs into live trend on Facebook Group
  • 6. Features/Functionality • Med students are reminded to put on sunscreen before exiting class • @ 5pm students receive email to click “yes” or “no” about whether or not they applied sunscreen • Answer enters into google spreadsheet • Spreadsheet creates live trend analysis on facebook group. • Students can view, comment and track progress
  • 7. Theoretical Justifications • Med students are already in habit of o “Gel up” as much as possible to prevent spread of infection. • Presence of hand sanitizer pump triggers gel application • Therefore presence of sunscreen pump can be placed next to gel pump at exit • Email is cheaper than text • Simple yes/no form • Spreadsheet easy to track
  • 8. Results of User Testing • User 1: “I like having the hand sanitizer next to the sunscreen because I am used to gelling up and I like having my hands clean before I touch my face. However, I usually just pump the gel and let it dry as I walk away. Now I have to wait for it to dry before pumping the sunscreen so it takes a little longer.” o Solution: Because of the delay, have two stations so that people don‟t have to wait. • User 2: “Writing a reminder on the board, placing the sunscreen by the door and watching others put it on helps me remember. However, sometimes I don‟t feel like I need it since I‟m inside all day.” o Solution: In the the whiteboard announcement remind people to put on sunscreen if they are
  • 9. Results of User Testing (cont’d) • User 3: “The form is pretty simple and quick, but there are times that I just don‟t get to check all my email at the end of the day and miss it.” o Solution: Inform group ahead of time of subject and time that email will be sent, ask them to set an alarm for that time so that they remember to look for the email. • User 4: It would be nice to get some reward for putting on sunscreen daily! o Solution: Once student fills out form, have automated “Good Job!” message if applied sunscreen or health consequence message if did not. • User 5: If I have to put my name down, I am inclined to lie and say that I put on sunscreen o Solution: Have monitoring system, public results so people less likely to lie
  • 10. Shortcomings of Design • Med students don‟t have class on Wed, Sat, Sun • Not everyone comes every single day • Sunscreen and hand sanitizer gel might not be best combo • Live trend analysis from Google spreadsheet to Facebook group might be difficult/not currently possible
  • 11. Expansion - What else is possible? • Competition between med students for longest/most consistent sunscreen streak • Friends of students can view progress on facebook and comment, encourage, give tips • Have a Gmail Health Habits task bar (like the current task bar) that can be checked off each day but regenerated every day as well. The checks automatically get tuned into a tracker that can be shared with others via Facebook, etc • Reach other grad students and undergrads • Form teams with friends and family
  • 12. Next Steps in Design Process • Buy sunscreen pump and hand sanitizer gel • Get permission to place it in M112 • Write the reminder on the board at the beginning of each class • Create the email survey and google spreadsheet • Create facebook group and link it to google spreadsheet
  • 13. Summary • “Gel up, „screen up!” aims to influence 5+ 1st yr med students to apply sunscreen daily. • Utilizes in class written reminders • Associates habit with gelling up (which is now an ingrained habit in med students) • Strategically places gel by door and works the peer pressure • Uses technology to track progress and give feedback