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(DE)SIGNED, SEALED, DELIVERED




         ONE TEchNOlOgy,
         MaNy PrOducTs
         By Nicole liaNg

         iNveNtor of the world’s first purple gold material
         for jewellery coNstaNtly improves oN its proprietary
         techNology to keep it relevaNt aNd profitaBle.
                                                       yOu May NOT have heard of the brand name ‘autium’ but ‘purple
                                                       gold’ would be a familiar term, especially to jewellery lovers.
                                                       this gold alloy is made using 80 percent pure gold and 20 percent
                                                       other metal components. although the alloy has been available
                                                       since decades ago, the material was not strong and malleable
                                                       enough for jewellery making.
                                                       But autium pte ltd’s proprietary vacuum diffusion Bonding
                                                       technology made this possible and gave purple gold its consistent
                                                       colour and brilliance – a world’s first.
                                                       the technology to manufacture the 19kt purple gold, has been sold
                                                       to singapore exchange-listed aspial corp, a jewellery brand owner,
                                                       in year 2000.
                                                       from then on, singapore-based autium has shown no signs of
                                                       slowing down. it has since produced a series of fusion metals, such
                                                       as titanium-gold, blue-gold, black gold, etc.
                                                       autium is also working to supply watchmakers with watch
                                                       movement parts crafted from fusion metals which will lead to such
                                                       improvements as lighter gear systems, cost and energy efficiency
                                                       gains, and improved aesthetics, among others. leading high-end
                                                       swiss watchmakers have already expressed interest.
                                                       the same technology can also be applied in surgical tools. for
                                                       instance, the scalpel can be radically improved by manufacturing it
                                                       using copper and stainless steel fusion metal, which offers both the
                                                       anti-bacterial properties of copper and the mechanical strength of
                                                       stainless steel.
                                                       “truly - one technology, many products,” autium’s ceo, yang loh says.
                                                       a new material, silver, is used in autium’s relentless product
                                                       development now. the ‘Noble silver’ range was launched this year
                                                       featuring superior tarnish resistant silver, that through iso standard
                                                       tests show that it supersedes all current silver available in the
                                                       market, loh said.
                                                       “silver tends to tarnish if it is not worn daily, which is why very few
                                                       watches are made in silver; it is used mostly jewellery. we also
                                                       managed to increase its hardness, and thus opened up new doors
                                                       in manufacturing cutlery and others,” loh explained.
                                                       also new: metallic adhesives for ceramics. loh says this is a first in
                                                       this technology of joining metals and ceramics, especially titanium.
                                                       “this is a special conducting alloy allows titanium, aluminium and
                                                       other metals to stick to glass, ruby, quartz and other ceramic
                                                       compounds.”
                                                       autium’s alloys are also supplied to the metallurgy industry, to
                                                       names such as mitsubishi materials, cendres & metaux, precinox
                                                       and heimerle & meule.
                                                       from jewellery to watches, then from industrial and surgical
                                                       tools to cutlery and furnishing products, autium’s research and



         46 FURNITURE AND FURNISHING                                                                                  MAY 2010




Furniture & Furnishing May 2010 (Page 28-57).indd 46                                                                         5/17/10 8:33:28 PM

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Furniture & Furnishings May 2010

  • 1. (DE)SIGNED, SEALED, DELIVERED ONE TEchNOlOgy, MaNy PrOducTs By Nicole liaNg iNveNtor of the world’s first purple gold material for jewellery coNstaNtly improves oN its proprietary techNology to keep it relevaNt aNd profitaBle. yOu May NOT have heard of the brand name ‘autium’ but ‘purple gold’ would be a familiar term, especially to jewellery lovers. this gold alloy is made using 80 percent pure gold and 20 percent other metal components. although the alloy has been available since decades ago, the material was not strong and malleable enough for jewellery making. But autium pte ltd’s proprietary vacuum diffusion Bonding technology made this possible and gave purple gold its consistent colour and brilliance – a world’s first. the technology to manufacture the 19kt purple gold, has been sold to singapore exchange-listed aspial corp, a jewellery brand owner, in year 2000. from then on, singapore-based autium has shown no signs of slowing down. it has since produced a series of fusion metals, such as titanium-gold, blue-gold, black gold, etc. autium is also working to supply watchmakers with watch movement parts crafted from fusion metals which will lead to such improvements as lighter gear systems, cost and energy efficiency gains, and improved aesthetics, among others. leading high-end swiss watchmakers have already expressed interest. the same technology can also be applied in surgical tools. for instance, the scalpel can be radically improved by manufacturing it using copper and stainless steel fusion metal, which offers both the anti-bacterial properties of copper and the mechanical strength of stainless steel. “truly - one technology, many products,” autium’s ceo, yang loh says. a new material, silver, is used in autium’s relentless product development now. the ‘Noble silver’ range was launched this year featuring superior tarnish resistant silver, that through iso standard tests show that it supersedes all current silver available in the market, loh said. “silver tends to tarnish if it is not worn daily, which is why very few watches are made in silver; it is used mostly jewellery. we also managed to increase its hardness, and thus opened up new doors in manufacturing cutlery and others,” loh explained. also new: metallic adhesives for ceramics. loh says this is a first in this technology of joining metals and ceramics, especially titanium. “this is a special conducting alloy allows titanium, aluminium and other metals to stick to glass, ruby, quartz and other ceramic compounds.” autium’s alloys are also supplied to the metallurgy industry, to names such as mitsubishi materials, cendres & metaux, precinox and heimerle & meule. from jewellery to watches, then from industrial and surgical tools to cutlery and furnishing products, autium’s research and 46 FURNITURE AND FURNISHING MAY 2010 Furniture & Furnishing May 2010 (Page 28-57).indd 46 5/17/10 8:33:28 PM