The document discusses the fast moving consumer goods (FMCG) market in India. It notes that FMCG is the fourth largest sector in the Indian economy, with a total market size of over $100 billion. It identifies the three main categories within FMCG as household care, food and beverages, and personal care. The document outlines several factors driving growth in the FMCG market, including the performance of individual segments, rising per capita consumption, increasing penetration levels in different categories, and higher disposable income as per the McKinsey Global Institute index. It concludes that the FMCG sector in India will continue growing due to increasing demand, fiscal incentives, and strong performance of leading companies.