FLICKR
Contents
• Background
• Key Audiences
• History
• Features
BACKGROUND
• Flickr is an image and video hosting website, web
• services suite and online community.
• •Community of 51 million registered members across
the
• world eager to share and interact.
• •Thousands of photos uploaded every minute.
• • 4.5 million images uploaded daily.
Key Audiences
• Millennials :
 Men and woman ages 15 – 24.
 Active and connected.
 Passion for gaming and/or entertainment.
• Men ages 18 – 34 :
 Active, driven and in the know.
• Affluent :
 Men and woman ages 15 – 64.
 $100k+ household income (HHI)
 A passion for live, entertainment and giving
 to their community.
HISTORY
• Flickr was launched in February 2004 by Ludicorp,
a Vancouver-based company founded by Stewart
Butterfield and Caterina Fake.
• Early versions of Flickr focused on a chat room called
FlickrLive with real-time photo exchange capabilities.
• Yahoo acquired Ludicorp and Flickr in March 2005
• On 7 May 2015, Yahoo overhauled the site, adding a
revamped Camera Roll, a new way to upload photos
and upgraded the site's apps
FEATURES
• Accounts:
 Free account:
1. 1TB of storage
2. Limitation of 200mb per photo
3. Limitation of 1gb per video
 Ad Free:
1. It allows subscribers to avoid advertisements for an
annual fee
 Doubler:
1. It provides twice the storage of a free account
• Access Control:
 Flickr provides both private and public image storage.
 A user uploading an image can set privacy controls that
determine who can view the image. A photo can be flagged as
either public or private.[46]
 Private images are visible by default only to the uploader, but
they can also be marked as viewable by friends and/or family
 If a group is private all the members of that group can see the
photo. If a group is public the photo becomes public as well.
 Flickr also provides a "contact list" which can be used to control
image access for a specific set of users in a way similar to that
of LiveJournal.
 In November 2006, Flickr created a "guest pass" system that
allows private photos to be shared with non-Flickr members.
• Filtering:
In March 2007, Flickr added new content filtering
controls that let members specify by default what
types of images they generally upload and how
"safe" their images are, as well as specify that
information for specific images individually.
 Individual images are assigned to one of three
categories: "safe", "moderate" and "restricted".
• Licensing:
Flickr offers users the ability to either release their
images under certain common usage licenses or
label them as "all rights reserved".
The licensing options primarily include
the Creative Commons 2.0
Several museums and archives post images
released under a "no known restrictions" license
• Interaction and Compatibility:
The core functionality of the site relies on
standard HTML and HTTP features, allowing for
wide compatibility among platforms and browsers
Flickr's functionality includes RSS and Atom feeds
and an API that enables independent programmers
to expand its services
This includes a large number of third-
party Greasemonkey scripts that enhance and
extend the functionality of Flickr
Flickr

Flickr

  • 1.
  • 2.
    Contents • Background • KeyAudiences • History • Features
  • 3.
    BACKGROUND • Flickr isan image and video hosting website, web • services suite and online community. • •Community of 51 million registered members across the • world eager to share and interact. • •Thousands of photos uploaded every minute. • • 4.5 million images uploaded daily.
  • 4.
    Key Audiences • Millennials:  Men and woman ages 15 – 24.  Active and connected.  Passion for gaming and/or entertainment. • Men ages 18 – 34 :  Active, driven and in the know. • Affluent :  Men and woman ages 15 – 64.  $100k+ household income (HHI)  A passion for live, entertainment and giving  to their community.
  • 5.
    HISTORY • Flickr waslaunched in February 2004 by Ludicorp, a Vancouver-based company founded by Stewart Butterfield and Caterina Fake. • Early versions of Flickr focused on a chat room called FlickrLive with real-time photo exchange capabilities. • Yahoo acquired Ludicorp and Flickr in March 2005 • On 7 May 2015, Yahoo overhauled the site, adding a revamped Camera Roll, a new way to upload photos and upgraded the site's apps
  • 6.
    FEATURES • Accounts:  Freeaccount: 1. 1TB of storage 2. Limitation of 200mb per photo 3. Limitation of 1gb per video  Ad Free: 1. It allows subscribers to avoid advertisements for an annual fee  Doubler: 1. It provides twice the storage of a free account
  • 7.
    • Access Control: Flickr provides both private and public image storage.  A user uploading an image can set privacy controls that determine who can view the image. A photo can be flagged as either public or private.[46]  Private images are visible by default only to the uploader, but they can also be marked as viewable by friends and/or family  If a group is private all the members of that group can see the photo. If a group is public the photo becomes public as well.  Flickr also provides a "contact list" which can be used to control image access for a specific set of users in a way similar to that of LiveJournal.  In November 2006, Flickr created a "guest pass" system that allows private photos to be shared with non-Flickr members.
  • 8.
    • Filtering: In March2007, Flickr added new content filtering controls that let members specify by default what types of images they generally upload and how "safe" their images are, as well as specify that information for specific images individually.  Individual images are assigned to one of three categories: "safe", "moderate" and "restricted".
  • 9.
    • Licensing: Flickr offersusers the ability to either release their images under certain common usage licenses or label them as "all rights reserved". The licensing options primarily include the Creative Commons 2.0 Several museums and archives post images released under a "no known restrictions" license
  • 10.
    • Interaction andCompatibility: The core functionality of the site relies on standard HTML and HTTP features, allowing for wide compatibility among platforms and browsers Flickr's functionality includes RSS and Atom feeds and an API that enables independent programmers to expand its services This includes a large number of third- party Greasemonkey scripts that enhance and extend the functionality of Flickr

Editor's Notes

  • #10 The goal of the license is to "firstly show you hidden treasures in the world's public photography archives, and secondly to show how your input and knowledge can help make these collections even richer.