This document provides a summary of a report on fleet management in the Americas. It highlights insights from executive interviews, new data on commercial vehicle fleets, an overview of the fleet management industry, and profiles of 76 fleet management solution providers. The report analyzes trends in the industry, forecasts growth until 2020, and examines questions about market structure, offerings from vehicle manufacturers, and how regulations are affecting fleet management.

1. Fleet Management in the
Americas – 6th Edition
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2. ABSTRACT
Highlights from this report:
Insights from 30 new executive interviews with market leading companies.
New data on vehicle populations and commercial fleets in Americas.
Comprehensive overview of the fleet management value chain and key applications.
In-depth analysis of market trends and key developments.
Updated profiles of 76 aftermarket fleet management solution providers.
Summary of OEM propositions from commercial vehicle brands.
Revised market forecasts lasting until 2020.
This report answers the following questions:
Will the FM industry consolidate further during 2016-2017?
What is the geographical structure of commercial vehicle fleets in the Americas?
Who are the leading international and regional providers of aftermarket fleet
management solutions in the Americas?
What offerings are available from commercial vehicle OEMs?
How is the shift towards standard hardware affecting the market for fleet management
solutions in the Americas?
How are the regulatory developments in the Americas affecting the fleet management
industry?
What differences are there between the North and Latin American markets?
How will the commercial vehicle telematics industry evolve in the future?

3. Abstract
Fleet management (FM) is an ambiguous term used in reference to a wide range of solutions for
different vehicle-related applications. Berg Insights definition of a fleet management solution is a
vehicle-based system that incorporates data logging, satellite positioning and data communication
to a backoffice application. The history of fleet management solutions goes back several decades.
On-board vehicle computers first emerged in the 1980s and were soon connected to various
satellite and terrestrial wireless networks. Today, mobile networks can provide ubiquitous online
connectivity in many regions at a reasonable cost and mobile computing technology delivers very
high performance, as well as excellent usability. All of these components combined enable the
delivery of vehicle management, transport management, driver management and mobile
workforce management applications linking vehicles and enterprise IT systems.
Commercial vehicle fleets play an essential role in the economy in both North and Latin America.
In North America, there are approximately 13.7 million GVW 3 8 commercial vehicles in use.
Around 18 million lighter vehicles including GVW 1 2 vehicles and cars with no GVW are also
owned by enterprises or public entities. In Latin America, the number of commercial vehicles in
operation is estimated to 26.7 million, out of which 5.9 million are heavy trucks and 20.8 million
are light commercial vehicles. Berg Insight is of the opinion that the market for fleet management
in the Americas is in a growth period which will continue in the years to come. The advanced
North American market will remain on a growth track, not the least driven by regulatory
developments such as the ELD mandate. Latin America has traditionally presented a very different
scenario, often requiring an educational process in order to extend the perception of fleet
management beyond security-related aspects. The Latin American fleet owners have however
also started to embrace functionality for optimisation of fleet operations to an increasing extent.
Regulatory developments in the region are expected to influence the uptake of fleet management
solutions positively by increasing the general awareness of telematics applications.

4. Executive Summary
Learn more about this report
Berg Insight expects the FM market to continue to show healthy growth in 2016-2020. In North
America, the number of systems in active use is forecasted to grow at a compound annual growth rate
(CAGR) of 17.0 percent from 5.8 million units in 2015 to 12.7 million units by 2020. The penetration
rate in the total population of non-privately owned commercial vehicles is estimated to increase from
19.8 percent in 2015 to 39.2 percent in 2020. In Latin America, the number of systems in use is
projected to increase from 2.3 million units in 2015, growing at a CAGR of 12.8 percent to reach 4.1
million units in 2020. The penetration rate in the region is estimated to increase from 8.9 percent in
2015 to 14.7 percent in 2020.
The leading FM providers in the Americas include a range of different actors. Some serve the heavy
truck segment while others focus on service fleets. Many players also have a broad market scope. Berg
Insight ranks Fleetmatics as the largest vendor in the Americas at the end of 2015 with over 600,000
active units in the region. The runner-up is Omnitracs which has surpassed 500,000 units. Telogis
acquired by Verizon in 2016 was in third place with around 450,000 units in the Americas. Trimble and
Geotab have also surpassed the milestone of 400,000 units in the region. Players with installed bases
of 200,000-400,000 units include Zonar Systems, Verizon Networkfleet, Teletrac Navman and Sascar.
Further top players with more than 100,000 units are Position Logic, Spireon, BSM Technologies,
NexTraq and Fleet Complete. Notable vendors also include Autotrac, Pósitron and OMNILINK in Brazil,
GPS Insight, CalAmp and Synovia Solutions in the US, and WideTech in Colombia.
Additional actors in Latin America are OnixSat in Brazil, Encontrack, Copiloto Satelital, Grupo UDA and
Global Track in Mexico, Satrack in Colombia, Redd System, Wisetrack and GPS Chile in Chile, Hawk GPS
in Argentina and Location World in Ecuador.

5. ABOUT THE PUBLISHER
Berg Insight offers premier business intelligence to the telecom industry. We produce concise
reports providing key facts and strategic insights about pivotal developments in our focus
areas. Our vision is to be the most valuable source of intelligence for our customers. Berg
Insight was founded in 2004 by Johan Fagerberg and Tobias Ryberg. Berg Insight has its
headquarters in Gothenburg, Sweden and serves clients around the world.
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