Presentation by Pier Luigi Romiti (Coldiretti) FIWARE Global Summit 21-22 May 2019 - Genoa, Italy

1. Fiware global summit
21 may 2019
Genova
Pier Luigi Romiti

2. Coldiretti
Ø 1.6 million members (nearly 500.000 farms)
Ø Coldiretti is the main agricultural organization in Italy and across Europe covering all sectors
(from agriculture to fishery and forestry) and the whole food value chain.
Ø Coldiretti has a capillary network, widespread throughout the country with over 4.000 local
sections.

3. Coldiretti
Ø Take part in every political and economical debates;
Ø Promote local development
Ø Provide instruments and services to promote enterprise’s development
Ø Promote a dialogue between producers and consumers and between cities and the
countryside;
Ø Preserve the quality of the products improving the initiatives which ensure freedom of choice
for consumers ( labelling, transparency, origin, monitor food advertising);
Ø Promote typical products and “Made in Italy”, as economic and cultural resources

4. The consumer will
lead the future
thanks to the new
tecnologies

7. The reason why we directly invest in:
- Precision farming (bonifiche ferraresi project)
- Blockchain tecnologies (princes project)
- Big data (portale del socio project)
- Sustainaibility (novamont partnership)
- nutrition education in the digital era (fondazione alithia)
- More ….