2. ADVANCED BOOKING
1. Driver speaks Russian or English
2. Driver is a woman
3. Smoking is allowed
4. Pets are allowed
OUTCOME
Makes passengersfeel safe and comfortable
3. 1. Mobile application is not required
2. Internet connection is not required
3. Yandex.Taxigets commissions from number
of SIM cards sold (in an Airport) as an
integrated package for tourists
SIM INTEGRATION
1. Booking via MMI code
2. Booking via SIM-menu
3. Booking via SMS
REFERENCES
1. https://en.wikipedia.org/wiki/Mobile_phone_tracki
ng#SIM-based
2. http://static.beeline.ru/upload/images/help/sim_m
enu_1.jpg
OUTCOME
4. FAVORITE MUSIC
1. Favorite songs from Spotify
2. Favorite artists from Zvooq
3. Favorite genre from Last.fm
1. Makes passengersfeel relaxed
2. Boosts passengers mood
REFERENCES
https://www.androidheadlines.com/2014/11/spotify-
uber-partnership-uber-spotify-confirmed.html
OUTCOME
5. 1. Allows passengers to feel safer and more
comfortable by choosing a favorite driver
2. Makes passengersfeel they ride with a
personal driver
PERSONAL DRIVERS
Choosing favorite drivers
OUTCOME
6. COOPERATION
1. Yandex.Taxipartnerssuch as hotels,
restaurants, casinos and other crowded
places get special discounts for their
customers
2. Large organizationsget special
discounts for their employees
OUTCOME
1. Boosts sales
2. Gets new customers
3. Gets more popularity