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Introducing Finance Bootcamp
This document should only be reproduced with
the expressed written consent of Ken Globerman.
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OBSERVATION
Entrepreneurs with great
technical skillsets and business
professionals with vertical
competencies are often missing
key ingredients to achieving
broader success
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OBSERVATION
They find themselves managing a
growing business environment
“financially blind”
Or they find themselves
negotiating with investors with
little knowledge of the subject
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Introducing Finance Bootcamp
“Finance Bootcamp” is a 2-day workshop providing a fast, practical
overview of the essential financial and managerial accounting skills
you need to know to sell, manage and raise capital for your business
most effectively. If you are better at delivering great products and
services than reading financial statements or creating financial
models, this workshop is for you. It’s taught in an American style,
involves teamwork, group exercises, interactivity and conducted
fully in English. Finance Bootcamp is perfect for entrepreneurs,
managers and business leaders with limited knowledge of money
and banking, finance or managerial accounting.
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Finance Bootcamp Learning Objectives
 
To learn the building blocks of corporate finance and
managerial accounting all businesspeople should know
To develop a basic competence in how to apply financial
analysis to decision making scenarios
To introduce how business valuation works
To understand the investment process and “zero in” on
early stage businesses
IS	
  FINANCE	
  
BOOTCAMP	
  	
  
FOR	
  YOU?	
  
LET’S	
  FIND	
  OUT…	
  
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Practical Corporate Finance Introduction
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Let’s imagine our busiuness has two investment
alternatives… Which project generates greater value?
Project A
Project B
1 2 3
1 2 3
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OBSERVATION
Shareholder Value is not
ONLY about generating
future cashflow. How long it
takes to generate it is just as
critical.
Now	
  let’s	
  imagine	
  we	
  are	
  faced	
  
with	
  the	
  following	
  2	
  offers.	
  	
  
(A)	
  The	
  1st	
  offer	
  promises	
  us	
  
$100,000	
  today,	
  whilst	
  	
  
(B)	
  the	
  2nd	
  offer	
  promises	
  $110,000	
  
1	
  year	
  from	
  now.	
  	
  
How	
  do	
  we	
  assess	
  these	
  
alternaDves?	
  
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Timeline of Cashflow Offers
1	
  TIME	
  
(YRS)	
  
0	
  
Offer	
  1	
  
100,000zl	
  
TIME	
  
(YRS)	
  
0	
   1	
  
Offer	
  2	
  
110,000zl	
  
Timeline of Cashflows!
To	
  assess,	
  we	
  may	
  calculate	
  
the	
  PRESENT	
  VALUE	
  of	
  
receiving	
  $110,000	
  one	
  year	
  
from	
  now	
  and	
  compare	
  it	
  to	
  
the	
  alternaDve	
  of	
  simply	
  
receiving	
  $100,000	
  in	
  cash	
  
today.	
  
To	
  do	
  this,	
  we	
  ask	
  ourselves:	
  
“How	
  much	
  must	
  I	
  invest	
  today	
  
to	
  end	
  up	
  with	
  $110,000	
  1	
  year	
  
from	
  now?”	
  
Let’s	
  imagine	
  with	
  the	
  cash	
  
today,	
  we	
  could	
  easily	
  generate	
  
12%	
  interest	
  in	
  the	
  bank	
  
14	
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Calculating Present Value (PV)
TIME	
  
(YRS)	
  
0	
   1	
  
Offer	
  1	
   100,000zl	
  
TIME	
  
(YRS)	
  
0	
   1	
  
Offer	
  2	
   110,000zl	
  
zlPV 000,11012.1 =× zl
zl
PV 214,98
12.1
000,110
==
98,214zl	
  
WE CHOOSE OFFER #1 WHICH HAS THE
GREATER PRESENT VALUE
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SO	
  WHAT?	
  
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ALL investment decisions hinge upon an assesment of:
(1) Time, (2) Risk and (3) Expected Future Cashflow
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Finance Bootcamp thoroughly covers the
basic concepts of Corporate Finance such
as Net Present Value.
It explores alternative return on
investment methods such as Internal Rate
of Return.
This entire section of Finance Bootcamp is
the underpinning of business valuation.
Finance Bootcamp Takeaway
@KenGloberman	
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Managing Through Accounting Introduction
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Myth: “Accounting Is Mainly About Recording Events”
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All constituents connected to the firm use elements of
accounting to communicate with one another
Accounting provides measures of the performance of people,
products, and projects in a business
Regulators	
   Consumers	
  Firm	
  
Lenders	
  
Financial	
  
Markets	
  
Tax	
  	
  
AuthoriHes	
  
Suppliers	
  
Chief	
  ExecuHve	
  Officer	
  &	
  Management	
  Board	
  
Managers	
   Managers	
   Managers	
   Managers	
  
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Myth: “I don’t worry about accounting. My finance person
handles it.”
TAKEAWAY: KNOW HOW TO
READ YOUR SCOREBOARD!
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Balance Sheet
Income Statement
Cash Flow Statement
3 Accounting “Scoreboards” You NEED TO KNOW
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Finance Bootcamp leaves you with a basic
comprehension of the 3 primary
accounting statements and how you can use
metrics from them to manage your business
most effectively.
You will learn how to build your own
financial statements.
Finance Bootcamp Takeaway
@KenGloberman	
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Practical Valuation Introduction
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Most Common Approaches To Valuation
DISCOUNT
CASH FLOW
(DCF)
RELATIVE OR
COMPARABLE
VALUATION
REAL!
OPTIONS
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DCF Illustration: Inputs to the DCF Model
DCF
(1B)
ESTIMATING
NEAR TERM
GROWTH
(1A)
ESTIMATING
FREE CASH
FLOWS
Expected	
  cash	
  flows	
  during	
  extraordinary	
  growth	
  phase	
  
(2)
ESTIMATING A
STABLE GROWTH
RATE (LONG TERM)
Terminal	
  Value	
  
(3)
AT WHAT RISK?
DISCOUNT RATE
COST OF CAPITAL
Discount	
  the	
  cash	
  flows	
  and	
  terminal	
  value	
  to	
  the	
  present	
  
0 1 2 3 4 5 6
27	
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Why does valuation matter at the early stage?
o  Simply put, it dictates how much an entrepreneur has to
give up in exchange for cash
o  Common example
•  You are looking to raise $100,000 in
exchange for 10% of your startup
EARLY STAGEVALUATION
IMPLIED
PRE-MONEY
VALUATION
$1 MILLION
$100K 10%=	
   ×	
  
IMPLIED
PRE-MONEY
VALUATION
28	
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SO HOW DO WE DEAL WITH
VALUATION AT THE EARLY STAGE?
JOIN FINANCE BOOTCAMP J
EARLY STAGEVALUATION
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Finance Bootcamp teaches you how to
calculate valuation using the most popular
methods: Discount Cashflow (DCF) and
Relative Valuation.
It also teaches the strengths and limitations
of such methods.
You will leave Finance Bootcamp having
built your own models from scratch.
Finance Bootcamp Takeaway
@KenGloberman	
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Engaging with Investors Introduction
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OBSERVATION
YOU ARE NOT FULLY
PREPARED TO ENGAGE
WITH INVESTORS UNTIL
YOU UNDERSTAND THE
PROCESS AND DYNAMICS
FROM ALL SIDES
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The Entrepreneur/Investor Relationship
What Each Brings To The Party
1.  Concept (Proven/Unproven)
2.  Execution Potential
3.  Committed Leadership
4.  Expertise
5.  Financial Return
1.  Money (Capital)
2.  Business Maturity
3.  Mentorship
4.  Contacts
5.  Industry Knowledge
33	
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Hi Net Worth
Individuals
Where Does the Money Come From?
Corporate
Venturing
Hedge	
  Funds	
  	
  
Angel
Networks
Academic 
Endowments

Family
Trusts
Pension
Funds
Fund of
Funds
Private Equity
Funds
Seed or Venture
Capital Fund
Typical Sources of
Equity Capital
Aggregators of
Equity Capital
Government Funds
34	
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Finance Bootcamp will help you engage with
investors most effectively and evaluate options
presented to you.
We’ll further explore:
Characteristics of Different Investors
How Investors Mitigate Risk
The Emotional Side of “Selling” Your Story
How Investors Get Paid
Finance Bootcamp Takeaway
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CONVINCED	
  TO	
  
JOIN	
  FINANCE	
  
BOOTCAMP?	
  
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The Finance Bootcamp Program
•  Introduction
•  Corporate Finance  Net Present
Value (NPV) Fundamentals
•  Return On Investment (ROI)
Applications
DAY 1 – MORNING
Following The Cash Flow
DAY 1 – AFTERNOON
Management Through Accounting
LUNCH BREAK
•  Accounting Practicalities
•  Building Basic Financial Statements
•  Using Accounting to Manage Your
Business
•  Bridging Accounting to Valuation
•  Relative Valuation Techniques
•  Discounted Cash Flow Valuation
DAY 2 – MORNING
Valuation Techniques
DAY 2 – AFTERNOON
The Investment Landscape
LUNCH BREAK
•  Start-up Valuation and Cases
•  Selling with Numbers
•  Navigating the Fundraising Process
•  Term Sheet Fundamentals
37	
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Ken Globerman is an investment professional, independent consultant and
educator specializing in corporate finance, business development and private
equity issues. He splits his time between New York, NY and Warsaw,
Poland, where he founded Global Group Ventures to help bridge economic
development between the United States and Central Europe.  Ken also
lectures at Warsaw School of Economics in business valuation, conducts
workshops in finance and leadership and is a frequent speaker at programs
supporting entrepreneurship and innovation around Europe. He has been
published in the Warsaw Business Journal and American Investor as a
featured expert in business and finance.
Previously, Ken worked for New York-based private equity firm Knox
Lawrence International, LLC and WPP’s media subsidiary MEC (formerly
Young  Rubicam) where he managed research and planning projects for
Fortune 500 clients.
Ken holds an MBA in Finance  Entrepreneurship from New York
University’s Stern School of Business, where he served as Equity Valuation
Teaching Assistant to Professor Aswath Damodaran, and Bachelor of
Science in Applied Mathematics from Carnegie Mellon University.
Finance Bootcamp Founder
38	
   @KenGloberman	
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“Ken provided great insight during his workshop. Not only because of his impressive
knowledge but also thanks to his experience and innovative point of view developed
thanks to cooperation with venture capital institutions. If you have a chance to get to
his workshops, I strongly recommend to just do it.”
“The workshop with Ken was a really important step on my way to developing a
thriving start-up. I had a great opportunity to recall and organize my knowledge of
the financial aspects of business. It was also my first contact with 'pitch' knowledge. I
suppose it will allow my business to grow faster and to find an investor earlier.”
“I recommend this workshop to people who want to think about valuation in new terms.
During the weekend, we truly learned about valuation from a personalized, less
academic point of view. Valuation, which was always a very financial topic for me,
appeared to be something more. Something strongly influenced by people's behavior, just
as any other aspect of life. I strongly recommend this course.
What others have to say about Finance Bootcamp
BRING FINANCE BOOTCAMP TO YOU!
Contact: Ken Globerman
Twitter: @KenGloberman
Email: Ken.Globerman@GlobalGroupVentures.com
LinkedIn: http://www.linkedin.com/in/kengloberman

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Introducing Finance Bootcamp: Critical finance skills for ALL entrepreneurs

  • 1. Introducing Finance Bootcamp This document should only be reproduced with the expressed written consent of Ken Globerman.
  • 2. 2   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   OBSERVATION Entrepreneurs with great technical skillsets and business professionals with vertical competencies are often missing key ingredients to achieving broader success
  • 3. 3   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   OBSERVATION They find themselves managing a growing business environment “financially blind” Or they find themselves negotiating with investors with little knowledge of the subject
  • 4. 4   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Introducing Finance Bootcamp “Finance Bootcamp” is a 2-day workshop providing a fast, practical overview of the essential financial and managerial accounting skills you need to know to sell, manage and raise capital for your business most effectively. If you are better at delivering great products and services than reading financial statements or creating financial models, this workshop is for you. It’s taught in an American style, involves teamwork, group exercises, interactivity and conducted fully in English. Finance Bootcamp is perfect for entrepreneurs, managers and business leaders with limited knowledge of money and banking, finance or managerial accounting.
  • 5. 5   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Finance Bootcamp Learning Objectives   To learn the building blocks of corporate finance and managerial accounting all businesspeople should know To develop a basic competence in how to apply financial analysis to decision making scenarios To introduce how business valuation works To understand the investment process and “zero in” on early stage businesses
  • 6. IS  FINANCE   BOOTCAMP     FOR  YOU?   LET’S  FIND  OUT…  
  • 7. @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Practical Corporate Finance Introduction
  • 8. 8   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Let’s imagine our busiuness has two investment alternatives… Which project generates greater value? Project A Project B 1 2 3 1 2 3
  • 9. 9   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   OBSERVATION Shareholder Value is not ONLY about generating future cashflow. How long it takes to generate it is just as critical.
  • 10. Now  let’s  imagine  we  are  faced   with  the  following  2  offers.     (A)  The  1st  offer  promises  us   $100,000  today,  whilst     (B)  the  2nd  offer  promises  $110,000   1  year  from  now.     How  do  we  assess  these   alternaDves?  
  • 11. 11   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Timeline of Cashflow Offers 1  TIME   (YRS)   0   Offer  1   100,000zl   TIME   (YRS)   0   1   Offer  2   110,000zl   Timeline of Cashflows!
  • 12. To  assess,  we  may  calculate   the  PRESENT  VALUE  of   receiving  $110,000  one  year   from  now  and  compare  it  to   the  alternaDve  of  simply   receiving  $100,000  in  cash   today.  
  • 13. To  do  this,  we  ask  ourselves:   “How  much  must  I  invest  today   to  end  up  with  $110,000  1  year   from  now?”   Let’s  imagine  with  the  cash   today,  we  could  easily  generate   12%  interest  in  the  bank  
  • 14. 14   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Calculating Present Value (PV) TIME   (YRS)   0   1   Offer  1   100,000zl   TIME   (YRS)   0   1   Offer  2   110,000zl   zlPV 000,11012.1 =× zl zl PV 214,98 12.1 000,110 == 98,214zl   WE CHOOSE OFFER #1 WHICH HAS THE GREATER PRESENT VALUE
  • 15. 15   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   SO  WHAT?  
  • 16. 16   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   ALL investment decisions hinge upon an assesment of: (1) Time, (2) Risk and (3) Expected Future Cashflow
  • 17. 17   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Finance Bootcamp thoroughly covers the basic concepts of Corporate Finance such as Net Present Value. It explores alternative return on investment methods such as Internal Rate of Return. This entire section of Finance Bootcamp is the underpinning of business valuation. Finance Bootcamp Takeaway
  • 18. @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Managing Through Accounting Introduction
  • 19. 19   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Myth: “Accounting Is Mainly About Recording Events”
  • 20. 20   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   All constituents connected to the firm use elements of accounting to communicate with one another Accounting provides measures of the performance of people, products, and projects in a business Regulators   Consumers  Firm   Lenders   Financial   Markets   Tax     AuthoriHes   Suppliers   Chief  ExecuHve  Officer  &  Management  Board   Managers   Managers   Managers   Managers  
  • 21. 21   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Myth: “I don’t worry about accounting. My finance person handles it.” TAKEAWAY: KNOW HOW TO READ YOUR SCOREBOARD!
  • 22. 22   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Balance Sheet Income Statement Cash Flow Statement 3 Accounting “Scoreboards” You NEED TO KNOW
  • 23. 23   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Finance Bootcamp leaves you with a basic comprehension of the 3 primary accounting statements and how you can use metrics from them to manage your business most effectively. You will learn how to build your own financial statements. Finance Bootcamp Takeaway
  • 24. @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Practical Valuation Introduction
  • 25. 25   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Most Common Approaches To Valuation DISCOUNT CASH FLOW (DCF) RELATIVE OR COMPARABLE VALUATION REAL! OPTIONS
  • 26. 26   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   DCF Illustration: Inputs to the DCF Model DCF (1B) ESTIMATING NEAR TERM GROWTH (1A) ESTIMATING FREE CASH FLOWS Expected  cash  flows  during  extraordinary  growth  phase   (2) ESTIMATING A STABLE GROWTH RATE (LONG TERM) Terminal  Value   (3) AT WHAT RISK? DISCOUNT RATE COST OF CAPITAL Discount  the  cash  flows  and  terminal  value  to  the  present   0 1 2 3 4 5 6
  • 27. 27   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Why does valuation matter at the early stage? o  Simply put, it dictates how much an entrepreneur has to give up in exchange for cash o  Common example •  You are looking to raise $100,000 in exchange for 10% of your startup EARLY STAGEVALUATION IMPLIED PRE-MONEY VALUATION $1 MILLION $100K 10%=   ×   IMPLIED PRE-MONEY VALUATION
  • 28. 28   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   SO HOW DO WE DEAL WITH VALUATION AT THE EARLY STAGE? JOIN FINANCE BOOTCAMP J EARLY STAGEVALUATION
  • 29. 29   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Finance Bootcamp teaches you how to calculate valuation using the most popular methods: Discount Cashflow (DCF) and Relative Valuation. It also teaches the strengths and limitations of such methods. You will leave Finance Bootcamp having built your own models from scratch. Finance Bootcamp Takeaway
  • 30. @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Engaging with Investors Introduction
  • 31. 31   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   OBSERVATION YOU ARE NOT FULLY PREPARED TO ENGAGE WITH INVESTORS UNTIL YOU UNDERSTAND THE PROCESS AND DYNAMICS FROM ALL SIDES
  • 32. 32   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   The Entrepreneur/Investor Relationship What Each Brings To The Party 1.  Concept (Proven/Unproven) 2.  Execution Potential 3.  Committed Leadership 4.  Expertise 5.  Financial Return 1.  Money (Capital) 2.  Business Maturity 3.  Mentorship 4.  Contacts 5.  Industry Knowledge
  • 33. 33   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Hi Net Worth Individuals Where Does the Money Come From? Corporate Venturing Hedge  Funds     Angel Networks Academic Endowments Family Trusts Pension Funds Fund of Funds Private Equity Funds Seed or Venture Capital Fund Typical Sources of Equity Capital Aggregators of Equity Capital Government Funds
  • 34. 34   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Finance Bootcamp will help you engage with investors most effectively and evaluate options presented to you. We’ll further explore: Characteristics of Different Investors How Investors Mitigate Risk The Emotional Side of “Selling” Your Story How Investors Get Paid Finance Bootcamp Takeaway
  • 35. 35   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   CONVINCED  TO   JOIN  FINANCE   BOOTCAMP?  
  • 36. 36   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   The Finance Bootcamp Program •  Introduction •  Corporate Finance Net Present Value (NPV) Fundamentals •  Return On Investment (ROI) Applications DAY 1 – MORNING Following The Cash Flow DAY 1 – AFTERNOON Management Through Accounting LUNCH BREAK •  Accounting Practicalities •  Building Basic Financial Statements •  Using Accounting to Manage Your Business •  Bridging Accounting to Valuation •  Relative Valuation Techniques •  Discounted Cash Flow Valuation DAY 2 – MORNING Valuation Techniques DAY 2 – AFTERNOON The Investment Landscape LUNCH BREAK •  Start-up Valuation and Cases •  Selling with Numbers •  Navigating the Fundraising Process •  Term Sheet Fundamentals
  • 37. 37   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   Ken Globerman is an investment professional, independent consultant and educator specializing in corporate finance, business development and private equity issues. He splits his time between New York, NY and Warsaw, Poland, where he founded Global Group Ventures to help bridge economic development between the United States and Central Europe.  Ken also lectures at Warsaw School of Economics in business valuation, conducts workshops in finance and leadership and is a frequent speaker at programs supporting entrepreneurship and innovation around Europe. He has been published in the Warsaw Business Journal and American Investor as a featured expert in business and finance. Previously, Ken worked for New York-based private equity firm Knox Lawrence International, LLC and WPP’s media subsidiary MEC (formerly Young Rubicam) where he managed research and planning projects for Fortune 500 clients. Ken holds an MBA in Finance Entrepreneurship from New York University’s Stern School of Business, where he served as Equity Valuation Teaching Assistant to Professor Aswath Damodaran, and Bachelor of Science in Applied Mathematics from Carnegie Mellon University. Finance Bootcamp Founder
  • 38. 38   @KenGloberman  –  Finance  Bootcamp  All  Rights  Reserved   “Ken provided great insight during his workshop. Not only because of his impressive knowledge but also thanks to his experience and innovative point of view developed thanks to cooperation with venture capital institutions. If you have a chance to get to his workshops, I strongly recommend to just do it.” “The workshop with Ken was a really important step on my way to developing a thriving start-up. I had a great opportunity to recall and organize my knowledge of the financial aspects of business. It was also my first contact with 'pitch' knowledge. I suppose it will allow my business to grow faster and to find an investor earlier.” “I recommend this workshop to people who want to think about valuation in new terms. During the weekend, we truly learned about valuation from a personalized, less academic point of view. Valuation, which was always a very financial topic for me, appeared to be something more. Something strongly influenced by people's behavior, just as any other aspect of life. I strongly recommend this course. What others have to say about Finance Bootcamp
  • 39. BRING FINANCE BOOTCAMP TO YOU! Contact: Ken Globerman Twitter: @KenGloberman Email: Ken.Globerman@GlobalGroupVentures.com LinkedIn: http://www.linkedin.com/in/kengloberman