1. Business
Patrik is an innovative new brand that anyone can
approach knowing it can be trusted. It has a personal
name to allow users to make a connection with the
product, and it speaks a simple yet sophisticated
language. The logo also communicates the shape of
the product.
Branding Technologies
Visual Communication Engineering
Embodiment:
Battery powered patch
Single internal rfpic in patch
Fpga in base station
Pulse-width-modulation driven LED
& phosphorescent patch
Diffraction grating and LED in
phototransistor mode
Sensory Patch
patrik
Product Description
Patrik is a removable patch that measures vital signs such as breathing,
heart rate, blood glucose levels, blood oxygen levels, etc. As a complement
to the patch, Patrik also includes a processing station system that transmits
data through a simple interface for the user. By using optical fibers and
other technologies, Patrik provides continuous, real-time monitoring of vital
signs in a safe and accurate manner. Patrik's discreet and painless qualities
along with its low cost make this a product that can truly benefit the lives of
many people.
78 million people born between 1946–1964
elders hold approx. 69% of the healthcare market share
desire to live independently
chronic diseases:
heart disease, leading cause of death
home medical monitoring market for chronic conditions
projected to be +$500 million by 2009
Size of the market:
reduce unnecessary hospital visits
110
60
Diabetics can go to sleep with the knowing that they will
be woken long before they can go into a diabetic coma.
On the go detection of: blood volume and flow, oxygen saturation
and blood glucose levels with timely blood sugar level warnings.