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Morgenbooster #73 | Data as a creative raw material

At this Morgenbooster Vinay Venkatraman, CEO & Founder of Leapcraft, talked about how data can become a raw material for new product innovation driving a digital transformation revolution.

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Morgenbooster #73 | Data as a creative raw material

  1. 1. 1508™ CLIENT DATA AS A CREATIVE RAW MATERIEL Vinay Venkatraman Ceo & Founder, Leapcraft vv@leapcraft.dk @vinayCPH
  2. 2. 1907
  3. 3. Bakelite
  4. 4. The Ericsson DBH15 telephone.
  5. 5. A NEW RAW MATERIAL FOR INNOVATION:
  6. 6. A NEW RAW MATERIAL FOR INNOVATION: DATA
  7. 7. A NEW RAW MATERIAL FOR INNOVATION: DATA (BIG/SMALL/MEDIUM)
  8. 8. User centered, data driven innovation leapcraft
  9. 9. Data Analytics Data Visualization Data Infrastructure User Research UI / UX design Digital experience Sensor Development Machine learning Signal processing DESIGN DATA SCIENCE+ +
  10. 10. REALTIME CONDITION MONITORING
  11. 11. IOT platfrom with real time analytics for condition monitoring
  12. 12. FRITZ HANSEN DEISGN OF A NEW GENERATION OF MATERIALS
  13. 13. leapcraft
  14. 14. leapcraft
  15. 15. leapcraft
  16. 16. Small sensor package inserted into existing product without any change to function or external form of the product.
  17. 17. Personal IOT services are a dichotomy between how good the sensors are how much better the users are in cheating it :)
  18. 18. RURAL HEALTHCARE DEISGN OF AN ALTERNATE GENERATION OF DIAGNOSTIC TOOLS
  19. 19. ASHA Worker - (frontline health care staff)
  20. 20. HOSPITAL ? www.ciid.dk info@ciid.dk THEJOURNEYOFABOPPATIENTIN AGOVERNMENTHOSPITAL THEJOURNEYOFAMOP PATIENTINAPRIVATECLINIC PHARMAC DIETITIAN ( NURSE ED (20-30 MIN FOOT WEA EYE CAR DOCTOR PRESCRIPTION TOTAL 3- HOURS IN ONE DAY LAB REPORTBLOOD TESTASSISTANT DOCTOR 20-30 MIN5 MINWAIT WAIT WAIT DOCTOR ONLY SERIOUS CASES TOTAL 3-4 HOURS IN ONE DAY ASSISTANT DOCTOR TREAT MOST CASES 3-4 MIN POSTERS FOOD PYRAMID PICTURES GROUP DIABETES EDU- CATORS 30 MIN TALK GROUP SESSIONS CODUCTED DAILY 20-30 MIN QUE 10-20 MIN QUE 2 MIN 2 HOURS WAIT IN CORRIDOR NURSE INSULIN INJECTION 10 MIN QUEUE TABLETS 2 MIN QUEUE WAIT ENROLLMENT BREAKFAST OR FASTING 2-3 MIN FOR DAILY INSULIN SHOT QUEUE CAN LAST UP TO ONE HOUR PHARMACY MOP PATIENT BOP PATIENT RECEPTION ENROLLMENT 5 MIN BLOOD TEST, TIME JUST ENOUGHT FOR PRICK The ASHA worker www.ciid.dk info@ciid.dk THEJOURNEYOFABOPPATIENTIN AGOVERNMENTHOSPITAL THEJOURNEYOFAMOP PATIENTINAPRIVATECLINIC ASSISTANT DOCTOR WAIT WA POSTERS FOOD PYRAMID PICTURES GR 20-30 MIN QUE 10-20 MIN QUE 2 MIN 2 HOU WAIT CORRI NURSE INSULIN INJE 10 MIN QUEUE ENROLLMENT BREAKFAST OR FASTING 2-3 MIN FOR DAILY INSULIN SHOT QUEUE CAN LAST UP TO ONE HOUR MOP PATIENT BOP PATIENT RECEPTION ENROLLMENT 5 MIN BLOOD TEST, TIME JUST ENOUGHT FOR PRICK Patient www.ciid.dk info@ciid.dk HOW THE PATIENT GETS HIS MEDICINES HEALTH CARE AND INSURANCE OPTIONS FOR A DIABETIC PATIENT PHARMACY DRUGS COVERED UNDER INSURANCE PATIENT GOES TO THE PHARMACY INSURENCE FORMULARY REFERS TO FORMULARY DRUG IS COVERED DRUG NOT COVERED DOCTOR REVISE PRESCRIPTION PRESCRIPTION REFERED TO DOCTORPATIENT CONTACT DOCTOR PATIENT GETS INSURACE COVER PHARMACY INSURENCE FORMULARY PATIENT GETS INSURACE COVERPATIENT GOES TO THE PHARMACY HOW THE PATIENT GETS HIS MEDICINES THE PRESCRIPTION HAS MEDICINES AS IN THE FORMULARY THE PRESCRIPTION HAS MEDICINES NOT IN THE FORMULARY SINDY 48 YEARS INSULIN-USER SAN FRANCISCO SELF-EMPLOYED MONTHLY INCOME: USD 8000 1ST CALL: 2 3 BLUE SHIELD CALIFORNIA KAISER HEALTHY SAN FRANCISCOHEALTH NET 1ST CALL 2 3 1ST HEALTH CARE AND INSURANCE OPTIONS FOR A DIABETIC PATIENT Home 7-15 KmsCLINIC Public Health Center
  21. 21. 200+ patients a day, 2 Doctors
  22. 22. HOSPITAL ? www.ciid.dk info@ciid.dk THEJOURNEYOFABOPPATIENTIN AGOVERNMENTHOSPITAL THEJOURNEYOFAMOP PATIENTINAPRIVATECLINIC PHARMAC DIETITIAN ( NURSE ED (20-30 MIN FOOT WEA EYE CAR DOCTOR PRESCRIPTION TOTAL 3- HOURS IN ONE DAY LAB REPORTBLOOD TESTASSISTANT DOCTOR 20-30 MIN5 MINWAIT WAIT WAIT DOCTOR ONLY SERIOUS CASES TOTAL 3-4 HOURS IN ONE DAY ASSISTANT DOCTOR TREAT MOST CASES 3-4 MIN POSTERS FOOD PYRAMID PICTURES GROUP DIABETES EDU- CATORS 30 MIN TALK GROUP SESSIONS CODUCTED DAILY 20-30 MIN QUE 10-20 MIN QUE 2 MIN 2 HOURS WAIT IN CORRIDOR NURSE INSULIN INJECTION 10 MIN QUEUE TABLETS 2 MIN QUEUE WAIT ENROLLMENT BREAKFAST OR FASTING 2-3 MIN FOR DAILY INSULIN SHOT QUEUE CAN LAST UP TO ONE HOUR PHARMACY MOP PATIENT BOP PATIENT RECEPTION ENROLLMENT 5 MIN BLOOD TEST, TIME JUST ENOUGHT FOR PRICK The ASHA worker www.ciid.dk info@ciid.dk THEJOURNEYOFABOPPATIENTIN AGOVERNMENTHOSPITAL THEJOURNEYOFAMOP PATIENTINAPRIVATECLINIC ASSISTANT DOCTOR WAIT WA POSTERS FOOD PYRAMID PICTURES GR 20-30 MIN QUE 10-20 MIN QUE 2 MIN 2 HOU WAIT CORRI NURSE INSULIN INJE 10 MIN QUEUE ENROLLMENT BREAKFAST OR FASTING 2-3 MIN FOR DAILY INSULIN SHOT QUEUE CAN LAST UP TO ONE HOUR MOP PATIENT BOP PATIENT RECEPTION ENROLLMENT 5 MIN BLOOD TEST, TIME JUST ENOUGHT FOR PRICK Patient www.ciid.dk info@ciid.dk HOW THE PATIENT GETS HIS MEDICINES HEALTH CARE AND INSURANCE OPTIONS FOR A DIABETIC PATIENT PHARMACY DRUGS COVERED UNDER INSURANCE PATIENT GOES TO THE PHARMACY INSURENCE FORMULARY REFERS TO FORMULARY DRUG IS COVERED DRUG NOT COVERED DOCTOR REVISE PRESCRIPTION PRESCRIPTION REFERED TO DOCTORPATIENT CONTACT DOCTOR PATIENT GETS INSURACE COVER PHARMACY INSURENCE FORMULARY PATIENT GETS INSURACE COVERPATIENT GOES TO THE PHARMACY HOW THE PATIENT GETS HIS MEDICINES THE PRESCRIPTION HAS MEDICINES AS IN THE FORMULARY THE PRESCRIPTION HAS MEDICINES NOT IN THE FORMULARY SINDY 48 YEARS INSULIN-USER SAN FRANCISCO SELF-EMPLOYED MONTHLY INCOME: USD 8000 1ST CALL: 2 3 BLUE SHIELD CALIFORNIA KAISER HEALTHY SAN FRANCISCOHEALTH NET 1ST CALL 2 3 1ST HEALTH CARE AND INSURANCE OPTIONS FOR A DIABETIC PATIENT Home 7-15 KmsCLINIC Public Health Center Empathetic Advise Contextual understanding Data supported HOSPITAL ) District Hospital
  23. 23. 1. Empower her to screen health conditions better 2. Create a low cost & rugged decision support system
  24. 24. Alarm Clock Medical Screen Tool A low cost frontline healthcare tool made of locally available resources
  25. 25. BIG GLOBAL CHALLENGES AIR & QUALITY OF LIFE
  26. 26. According to a 2014 WHO report, air pollution in 2012 caused the deaths of around 7 million people worldwide Cities worldwide are struggling to measure and manage air quali - CPH sense offers a low cost cloud subscription model to measure and model air quali .
  27. 27. Existing solutions are huge, expensive and very accurate - scientific lab grade equipment is used to measure data.
  28. 28. monitoring, scientific, ppb accuracy 250,000 Euro CAPEX + 5000 EUR OPEX / Year Existing solutions are very accurate by very expensive and available in few locations. ere is also overheads of maintenance and data analytics
  29. 29. CPH sense makes it possible to have a dense grid of “just enough accuracy” - measuring many neighborhoods with advanced analytics support. Networked, industrial, ppb accuracy 500 Euro per month. Networked, industrial, ppb accuracy 500 Euro per month. Networked, industrial, ppb accuracy 500 Euro per month. Networked, industrial, ppb accuracy 500 Euro per month. Networked, industrial, ppb accuracy 500 Euro per month. Networked, industrial, ppb accuracy 500 Euro per month. Networked, industrial, ppb accuracy 500 Euro per month. Networked, industrial, ppb accuracy 500 Euro per month. Networked, industrial, ppb accuracy 500 Euro per month.
  30. 30. leapcraft Leapcraft © 2014 - CONFIDENTIAL - Do not distribute
  31. 31. Low cost rugged sensor Power from Lamp posts / solar panel Various gas and particle sensors 3G connectivi - plug ’n’ play CPH Sense offers a subscription based IOT platfrom for measuring and modeling air quali in real time.
  32. 32. Air intake Weather proof enclosure Secure mounting bracket for Wall & Pole Power inlet 230V AC / PoE Extra Sensor Connector CO NO2 NO SO2 O3 Temp %Rh PM1.0 PM2.5 PM10 dBA
  33. 33. CPH Sense offers a fully managed cloud solution to harvest data, run analytics and download data to various other applications. e solution is truly plug’n’play - you just need to setup the hardware on location and then login via your credentials to instantly start measuring air quali in your area.
  34. 34. CPH Sense offers indepth analysis of data via graphs, histograms, tile maps, heatmaps and other visualization methods.
  35. 35. CUSTOM CALIBRATION Leapcraft © 2016 - CONFIDENTIAL - Do not distribute
  36. 36. Gases Particles Noise Wind dynamics June 2016 Dec 2016 Mar 2016 Product Roadmap Ver 2.0Ver 1.0 Ver 3.0 UV/radiation wifi / BT scanning Pollen
  37. 37. Information KnowledgeStory Telling1 Need to Have Nice to HaveMarket Dynamics2 Products EcosystemsBusiness 2.03 NEW VALUES
  38. 38. Data as tool for market differentiation Data as an enabler for new market creation Data is the material for creating new behaviour >>
  39. 39. Get in touch ! Vinay Venkatraman, CEO +45 27937963 vv@leapcraft.dk @vinayCPH

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